Bill Krooss Email & Phone Number

New York City Metropolitan Area

Oversee economic and planning strategy for domestic content distribution deals • Develop quantitative analyses to improve A+E Networks’ position in deal negotiations• Oversee deal economics for traditional and virtual MVPD players• Forecast and track revenue projections to budget over term of deals• Manage strategic renewal planning for distribution deal renewals

New York, Ny

Accountable for the reverse compensation revenue budget, deal support, and timeline management for affiliation contract renewals. Built and implemented affiliate fee invoicing process to automate program fee invoices. Instituted the revenue share payment process for distributing OTT revenue to affiliate partners using ACH.• $372 million in contract fees collected through the construction and implementation of a new billing system, including record validation, testing, and invoicing… Show more Accountable for the reverse compensation revenue budget, deal support, and timeline management for affiliation contract renewals. Built and implemented affiliate fee invoicing process to automate program fee invoices. Instituted the revenue share payment process for distributing OTT revenue to affiliate partners using ACH.• $372 million in contract fees collected through the construction and implementation of a new billing system, including record validation, testing, and invoicing ahead of schedule and error-free.• $165 million in OTT revenue recognized during the term of the CBS Affiliate Board agreement; managed bid/ask throughout extensive negotiations.• Boosted accuracy for $65+ million in annual OTT fees by leading a multi-departmental team from IT, accounting, and operations to identify and implement the process improvement. Show less

Burbank, Ca

Responsible for retail designs and displays, merchandising, and permanent fixture lines in the Studio Home Entertainment P&L. Developed sales projections, collaborated with operations to optimize production, shipment, and placement levels for new releases.• $29 million in SG&A savings obtained through reductions in retail marketing expenses requiring extensive negotiations, compromise and cross-functional team leadership.• $2 million in reduced obsolescence cost obtained by… Show more Responsible for retail designs and displays, merchandising, and permanent fixture lines in the Studio Home Entertainment P&L. Developed sales projections, collaborated with operations to optimize production, shipment, and placement levels for new releases.• $29 million in SG&A savings obtained through reductions in retail marketing expenses requiring extensive negotiations, compromise and cross-functional team leadership.• $2 million in reduced obsolescence cost obtained by refining product forecasts through the creation of a new methodology based on percentage decay from the previous release.• Built communication and reporting processes to track variances vs. forecast for home video merchandising and retail display and design expenses Show less

Burbank, Ca

Led P&L management, pricing analysis, demand planning, and cost reduction initiatives. Applied WBS hierarchy to structure and delineate cost drivers, building a more accurate and flexible budget and reducing overhead expenses by eliminating redundancy. Developed structure and subsequent cost and revenue optimization initiatives.• $7 million annual cost reduction reached through an enhanced budget to determine separate cost drivers and identify overhead redundancy.• Brought $3.1… Show more Led P&L management, pricing analysis, demand planning, and cost reduction initiatives. Applied WBS hierarchy to structure and delineate cost drivers, building a more accurate and flexible budget and reducing overhead expenses by eliminating redundancy. Developed structure and subsequent cost and revenue optimization initiatives.• $7 million annual cost reduction reached through an enhanced budget to determine separate cost drivers and identify overhead redundancy.• Brought $3.1 million loss to a $2.8 million profit by using pricing analysis to convince senior management to adjust relative pricing between US and Canada. Show less

Burbank, Ca

Collaborated with IT to build data warehouse of DVD and Blu-ray retail sales across industry, using Nielsen and Rentrak POS data and internal estimates. Created benchmarking reports using MicroStrategy data-cube and used model to provide support for annual brand marketing business reviews. Built interactive KPI dashboard and distributed to senior management.Collaboration & Forecasting achievements include:• $2.1 billion home entertainment budget augmented by building and… Show more Collaborated with IT to build data warehouse of DVD and Blu-ray retail sales across industry, using Nielsen and Rentrak POS data and internal estimates. Created benchmarking reports using MicroStrategy data-cube and used model to provide support for annual brand marketing business reviews. Built interactive KPI dashboard and distributed to senior management.Collaboration & Forecasting achievements include:• $2.1 billion home entertainment budget augmented by building and distributing an industry regression model and report package used by finance planning teams to expand business performance.• Amended forecasting for resource allocation by creating an all-in bridge that synthesized internal and external retail sales, rentals, and VOD that became an essential planning metric for NA finance.• Optimized five-year plan for a $2 billion revenue market segment through distribution outlook, comprised of price and volume projections, economic estimates, and CBL groupings for multiple product lines.Implemented scalable solutions including:• Enhanced internal product placement decisions by building industry POS database, increasing information distributed to departments via interactive title pull and KPI dashboard.• Streamlined the annual business review process, while growing sales and marketing guidance, leading to recognition for team building via "High Five" award for cross-functional team leadership.• Ensured quality of industry planning by collaborating with industry leaders to standardize data from licensees to content providers as a member of DEG's digital reporting task force. Show less

Metarie, La

Managed conversion and integration of 38 orthodontic and dental practices for NYSE-listed global business services organization with over $400 million in annual revenues• $137 million in annual incremental revenue attained from the completion of practice conversions requiring coordination among multiple overlapping projects.• Cross-functional project management: balanced concerns of multiple client offices with operations and IT departments at corporate… Show more Managed conversion and integration of 38 orthodontic and dental practices for NYSE-listed global business services organization with over $400 million in annual revenues• $137 million in annual incremental revenue attained from the completion of practice conversions requiring coordination among multiple overlapping projects.• Cross-functional project management: balanced concerns of multiple client offices with operations and IT departments at corporate headquarters• Forecast resources needed to complete multiple simultaneous projects. Balanced concerns of remote staff with operations and IT departments at corporate headquarters Show less

Mba, Finance & Management

Activities and Societies: Member: American Finance Association, Business of Entertainment Association, Marshall Strategy Group Beta Gamma.

Ma, Cinema Studies

Ma, Philosophy And Ba, Psychology

Activities and Societies: Phi Beta Kappa National Honor Society, Humanities Honors Program Graduated with distinction