Krystle Holleman Email & Phone Number

Lansing, Mi, Us

Lansing, Michigan, United States

Work alongside the Operations Manager and Local News Live to grow CTV offerings, embracing the potential of using new technology to connect the audience with great journalism on connected devices. Lead the WILX team in growing the use of the News 10+ Digital Desk by anchoring daily news headline updates, weather updates, and breaking news/live event coverage and producing original programming, and online exclusives, all of which can be seen on the News 10+ streaming app on Roku, Apple TV, Amazon Firestick, and other streaming services.Some examples of original programming includes:'Extra Innings' - a weekly show where the broadcast team of the Lansing Lugnuts (Oakland Athletics MiLB High-A affiliate) are in-studio for a recap of the team's most recent series and preview of what's coming up, including roster moves, promotional nights, and more.'Beyond The Headline' - a weekly segment (Fridays) where a reporter joins the digital desk to take an extended look at one of their stories from the week that had a big impact on them, made waves in the community or were otherwise notable. This includes interviews and behind-the-scenes footage that didn't make the broadcast and a live Q&A session with viewers.'Staudt on Sports LIVE' - a daily afternoon segment with Tim Staudt, the 'Dean of Sports' in Michigan, sharing his thoughts on the day's headlines from the sports world. This is often a continuation of his daily radio show and previews the stories the News 10 Sports team is working on for later newscasts.

Lansing, Michigan, United States

• Anchor live streams on the station's digital desk solo and with reporters in the field/on location• Front live streams of press conferences• Record and upload Amazon Alexa news briefings*Promoted to CTV Executive Producer/Anchor in June 2022

Lansing, Michigan, United States

Manage the digital content on WILX.com and WILX's social media accounts.Responsibilities include but are not limited to:• Create original content for the online Digital-Mobile-Social platforms of WILX News 10• Serve as a curator, gathering and organizing stories from NBC News, CNN, and the Associated Press for WILX.com and other platforms • Getting breaking news as it happens online and generate web traffic through application of advanced social media skills• Work alongside assignment editor and executive producer to get breaking news online and prepped for a reporter to follow up on for the newscast• Screen emailed news releases, Facebook, Twitter, Instagram, and any other online news sources for stories/story ideas and write/post them to WILX.com• Post photos and videos to WILX social media accounts, including social graphics from Gray TV and original creations • Search the Internet for viral/shareable stories to post on WILX.com and share with reporters for possible localization and follow-ups• Communicate with anchors, reporters, and meteorologists to schedule and manage Facebook lives both in the studio and in the field• Use Arc for publishing content and clipping video• Create and manage push alerts for news, traffic, sports, and weather• Continuously collaborate with fellow Digital Producers to bring the most engaging content to viewers/readers to obtain and maintain the highest social media score in the market*Promoted to CTV Executive Producer/Anchor in June 2022

Lansing, Michigan, United States

Lapeer, Michigan, United States

• Responsible for the day-to-day management and development of editorial content on multiple social media platforms.• Developed online marketing campaigns, effectively increasing followers and driving brand awareness.• Conducted weekly analysis of key metrics and adjusted strategy as needed.• Observed the past and current trends to gain insight into future consumer behavior.• Monitored the online presence of the company’s brand and engaged with users, strengthening customer relationships.

Auburn Hills, Mi

•Booked reservations for bombowling and ax-throwing in-person and over the phone, ensure guests are promptly greeted and taken to the active entertainment area, explained the rules of bombowling and introduced guests to ax-throwing coaches, promoting a fun, social environment for all guests during their night out.

Bloomfield Hills, Mi

•Legal Assistant at National Product Liability Defense Firm.•Assisted paralegals on Ford Discovery National Counsel team and Investigator with firm-wide work.

St. Clair Shores, Mi

•Fan Experience Coordinator: Worked to provide fans with the best game day experience while growing and maintaining team involvement within the community. •Emceed intermission games on ice and in stands: Interacted with fans by hosting trivia challenges, on-ice promotions, and giveaways to fans and within the community throughout the season.•Hosted pre-game and post-game events with fans. Developed and executed game day and promotional events along with new, exciting, interactive ways for the team to be involved in the community. Updated social media accounts during games, delivering an exciting, interactive social media presence, and effectively used the latest social media trends to engage and inform fans across the globe - key to a team's success in today's social media-driven society.•Interviewed players named "first star" immediately after game on the mic, helping players to be more accessible to fans. •Also served as team photographer.•Former Headline: "In-Game Hostess/Emcee | Social Media Manager | Fan Relations at St. Clair Shores Fighting Saints"

Greater Toronto Area, Canada

•Wrote weekly features for Toronto-based website.•Coverage included Top 10's, player features, and news.•Became co-editor of NHL in June 2015, named editor in June 2016•Worked with fellow NHL Editor in the hiring process for new NHL writers.•Guided new writers working in WordPress.•Helped all writers with brainstorming topics, style, and grammar in articles and promoting their work on social media.

Port Huron, Mi

•Hosted intermission games on ice and in stands.•Hosted pre and post-game events with fans and players.•Interviewed players named "first star" immediately after game.•Brainstormed and executed new, exciting ways to involve fans on game days and involve the team within the community.•2015-2016 FHL Commissioner's Cup Champions

Connellsville, Pa

•During the off-season (June-September), promoted the team, the Keystone Ice Miners, within the community to businesses and companies to develop partnerships with sponsors.•Promoted the team to local organizations for fundraisers and special events.•Organized meet and greet events with the team at local businesses.•Developed new and exciting ways to highlight fan involvement at all home games.*Team owner resigned NAHL membership in December 2014; Team folded in May 2015

Port Huron, Mi

•Served as ambassador of fan interaction at all Port Huron Fighting Falcons home games at McMorran Arena.•Hosted giveaways in the stands and on the ice for games during intermission alongside team mascot, Shootzy.•Worked with the Director of Game Day Operations to develop new ways to interact with fans before, during and after home games.•Created a memorable fan experience.•Interacted with fans in a positive manner, acted as a representative of the team in the community.

Flint, Mi

•Completed guest reservations for property over the phone including verifying information and rates.•Greeted and welcomed guests upon arrival at hotel.•Verified guest info in OnQ system including reservation dates, address, and payment information.•Processed payment for guests' accounts both at the time of the reservation and at checkout.•Maintained cash drawer and make deposits, completing accurate reports daily.•Completed specific tasks relative to registration bucket maintenance, registration cards, posting charges, and overall cleanliness and organization of the front desk.•Maintained "Suite Shop" in the lobby including cleaning, stocking, and ordering of items.•Worked closely with housekeeping to ensure the guest experience exceeds expectations.•Assisted Sales Manager with charging companies for the use of meeting rooms.*2013 Expedia Insiders Select Award winner*2012 Circle of Excellence Award winner*2011 Lighthouse Award winner

Flint, Mi

•Met and greeted fans as they enter the arena for home games.•Hosted/emceed intermission events/games, in-game contests, and post-game events with fans and players.•Worked within the community to promote the team. •Hosted promotions in-stands.•Created a memorable fan experience by interacting with fans in a positive manner.•Delivered promotional reads over arena's public address system.•Acted as a representative of the team in the community.•During the 2012-2013 season, the team saw an increase in game attendance and fan involvement during games

Clio, Mi

•Assisted the sports anchors with gathering highlights in the field.•Developed new story ideas for features.•Wrote sports scripts for 6 & 11 pm newscasts in ENPS.•Created graphics and supers for highlights and stand-ups.•Posted stories, photos, and videos to the web.•Interviewed athletes and coaches at high school, college, and professional sporting events.•Gained on-camera experience with stand-ups and anchor run-throughs.•Shot video on Sony P2 cameras.•Edited video on AVID.•Downloaded highlights from Pathfire.*All experience gained while under Barrington Broadcasting ownership

•Maintained a sleek, contemporary look to the website of The Michigan Times including the addition of interactive features and an updated overall look and layout.•Updated social media sites (Facebook, Twitter) with breaking news and weekly top stories.

•Researched stories, conducted interviews, minor photojournalism, and assembled articles and columns in AP style.

Flint, Mi

•Assisted the promotions manager with daily office duties, live remotes for contests and giveaways, and at concerts and live broadcasts.•Quickly moved up to being a promotions assistant under the new promotions manager.•Learned voice-tracking skills that aired on the station's webcast.•Participated in a weekly segment "The Music Meeting" showcasing bands and artists that were currently under the radar, including researching the band and label, then bringing the information to the listeners.•Learned interviewing skills from station's top jocks.*All work experience gained under Regent Broadcasting ownership, the station is now part of Townsquare Media*