Krystyna Sanson Email & Phone Number

BDM Atlanta/Southeast covering GA, NC, SC, AL, TN & MS

My primary role as Director of Sales for Level 4 Marketing Group is the development, promotion and maintenance of business relationships within the Travel, Hospitality, the Meeting and Incentive community, and corporate sales.• Development of group travel, promotions, sales, corporate travel fulfillment and the promotion of the Brands within our company. • Through our sister company, Costa Rica Dream Adventures, a DMC in Costa Rica, we offer cost effective meeting solutions for "Eco-Friendly and Green Travel" to this destination for groups, organizations, individuals and destination wedding fulfillment. • Promote sales through current travel agency accounts.• With Level 4 Marketing Group, I work with a potential client to create an effective incentive/performance improvement solution, with a focus on assisting organizations in developing and implementing aligned incentive programs, including customer loyalty programs, employee recognition programs, travel certificate incentives and sales incentives.• Development of a Regional Sales Team to promote our DMC Company, as well as expanding our extensive national account base.• Reaching the customer through trade shows and continued involvement with OSSN, ASTA, extensive networking events including MPI, ATLCVB, LVCVA, Gwinnett Chamber.• Setting revenue goals, increasing sales, and maximizing growth while working within strategic budget management

• Responsible for the sales development and maintenance of business relationships within the retail travel agency community the territories of GA, TN, AL, NC, SC, KY, MS, LA• Promoting the Delta Vacations brand through personal sales calls as well as in-house trainings via service updates, communications and discussions of promotions and sales opportunities for the agents • Strategic partnerships with top hotel brands in the industry• Trade Show presentations and seminars with a focus on promoting the customer’s awareness of the Brand. Working with incentive and meeting planners to promote groups• Maintaining a close business liaison and relationship with Delta Air Lines’ National Accounts Managers, Marketing Managers and Destination Managers• VIP event planning to promote the Brand effectively to top accounts and group business development• Leadership Year-End Appraisal featured exceeded expectations, increased sales by 100% • Development of quarterly sales and yearly territory plans including strategic business development plans to maximize visibility and promotion of the company brand within the market. Providing weekly reports as the voice of the customer, including competitive market research analysis and updates• Great team building and sharing of best practices, as well as leveraging relationships with agencies and supplier partners to develop opportunities that benefit all involved