• Responsible for the 105 M EUR Business, in 16 countries of CEE: Revenue, Direct Contribution, P&L, OPEX, AR• Senior Leader with Strategic and Operational Management in Food and non-Food Businesses, different Channels, different Countries, with experience also in e-com• Strong and successful track in Planning, Manage and Control achieving Targets, Change management, Strategy Development and execution• Fully accountable for Regional (16 Countries) Business Planning, Forecasting, P&L, OPEX, Accounts Receivables• Value Based Management, Revenue Growth Management, Change Management approach• 11 years of experience in extreme FMCG: Coca Cola HBC, on various positions• 4 years in a very orderly business. Lorenz Bahlsen Snacks - nevertheless, I have made a number of changes there, which have led to rapid results in the Net Sales Revenue and Direct Profit Contribution, based on Cost Savings• 6 years of effective management with 8 different Categories, including B2B and Private Label• Experience with Private Label: Aryzta - the entire Revenues was Private Label, in Keter we produce Private Label for Tesco CEE, Auchan, Adeo - Leroy Merlin, King Fisher – Castorama• Fully accountable for entire Volume, Gross Profit, DME spent, OPEX and EBIT• Take care of individual development of direct reports by permanent “On the Route” coaching and feedback