Business Head - Marketing & Strategy
New Delhi, Delhi, India
Responsibilities:1. Heading the development and implementation of marketing strategies that align with the firm's goals and objectives. This involves conducting market research, identifying target audiences, and developing marketing plans.2. To maintain strong relationships with clients by understanding their needs and goals, delivering high-quality results, and ensuring excellent customer service.3. Responsible for driving revenue growth for the firm through the acquisition of new clients and the retention of existing ones. This involves identifying opportunities for growth, developing proposals, and negotiating contracts.4. Responsible for managing the P&L for the firm, including setting budgets, monitoring expenses, and ensuring profitability. This requires a thorough understanding of financial metrics, including revenue, profit margins, and return on investment (ROI).5. Responsible to monitor the performance of marketing campaigns and analyze data to identify areas for improvement. This includes tracking KPIs, conducting A/B testing, and adjusting strategies as needed to improve performance and ROI.6. Responsible for managing the marketing team, providing leadership, guidance, and support. This involves setting goals, providing feedback, and developing professional development plans to ensure the team is performing at a high level.7. Responsible for ensuring that the firm complies with all relevant laws and regulations governing the marketing industry, including data privacy laws and advertising standards.8. Responsible for identifying new business opportunities for the firm. This includes prospecting potential clients, developing new products or services, and expanding the firm's reach into new markets.9. Responsible for managing the firm's crisis communications efforts. This includes developing crisis communication plans, providing guidance to the team during a crisis, and communicating with clients and stakeholders during a crisis situation.