Katya Smaliuk Email & Phone Number

• Work within the Agency Agile framework, facilitating sprint planning, discovery sessions, concept development, and implementation stages
• Manage portfolios consisting of both large-scale projects and retainer-based engagements, balancing priorities and resources across multiple initiatives
• Develop and sustain essential project elements throughout the project lifespan, including budget, timeline, resource allocation, status meetings, progress reports, and approval of deliverables
• Identify, assess, and mitigate risks throughout the project life cycle
• Maintain ongoing communication and relationships with all levels of stakeholders and partners
• Implement project management and operational process improvements to optimize efficiency

• Delivered strategic planning, development, and execution of award-winning marketing programs and campaigns (AIME awards, MACU awards)
• Managed accounts and projects including: creative planning, development of success metrics and objectives based on data, resource and budget management, creation of project strategies
• Developed digital analytics reports using various reporting platforms (digital and social media)
• Led daily account management activities: facilitated meetings, presentations, conducted budget management, invoicing, defined project scope and deliverables, created and managed timelines/work-back schedules
• Managed external and internal stakeholders to ensure projects are delivered on time, on budget and with the highest quality
• Created and executed social media content calendars including community management, social media monitoring, and analytics and reporting

Toronto, Canada Area

• Project manager of award-winning hospitality projects and campaigns including creation of briefs; team and resource management; briefing creative, digital and technology teams
• Management of external and internal stakeholders to ensure projects are delivered on time, on budget and with the highest quality
• Daily management and administration responsibilities, including leading meetings, event planning, creation of presentations, budget management, invoicing, defining project scope and deliverables, creation and.
• Creation and management of social media content calendars
• Clients: Accor (brands including Accor Live Limitless, Fairmont, Raffles, Novotel, Sofitel, Swissôtel), Tourism Sault Ste. Marie, HMSHost International, Searchmont Resort

• Development of project strategies for clients in the financial industry including planning, campaign and budget presentations, strategy documents; development of objectives and success metrics
• Creation and execution of social media content calendars and social media playbooks for various clients on various platforms, including community management, social media monitoring, and analytics and reporting
• Media planning, including media recommendations and media strategies
• Analytics and reporting, using various reporting platforms (digital and social media)
• Clients: Northern Credit Union, DUCA Financial Services Credit Union, Credit Unions of Ontario

Toronto, Canada Area

• Preparing and participating in presentations for new business development
• Planning and management of events across Northern Ontario
• Assisting in campaign copywriting and preparing written materials required for various projects
• Coordination of administrative tasks including coordination of meetings, preparation of presentations, and reviewing and preparing quotes and briefs
• Clients: Destination Ontario (OTMPC – Northern Ontario, Powersports, Outdoor Adventures and Angling programs), Algoma Fall Festival, McDougall Energy, Royal de Versailles

Toronto, Canada Area

• Produced and assisted in the creation of social media content for multiple clients including WIND Mobile, Chevrolet and Wendy’s
• Coordinated with creative directors while creating visual posts for clients on Instagram
• Assisted in the development of blogger outreach projects
• Supported the creation of brand strategy and social media plans for multiple advertising campaigns
• Created social analytics and tracking reports for new business presentations, specific client campaigns and ongoing social media engagement, for clients and the agency
• Managed and created content for all active agency platformsMajor clients: WIND Mobile, Chevrolet, Wendy's

Toronto, Canada Area

• Created and managed production of brochures, wheel spec stands, guides, posters
• Assisted in the launch of the Jaguar.ca website, edited content and copy decks
• Assisted in the launch of Jaguar social media accounts
• Coordinated the distribution of creative assets to studio and production for multiple print media
• Assisted in coordinating events and partnerships Client: Jaguar Land Rover

Toronto, Canada Area

• Updated, created content, and managed all social media channels (including Twitter parties and Facebook contests); maintained a daily social media calendar with multiple scheduled posts
• Coordinated blogger outreach projects (pitches, sponsorships)
• Resolved customer service complaints and issues
• Planned, implemented and managed various social media campaigns; created graphics and content
• Created weekly Social Media reports

Hba, Communication, Culture And Information Technology

Certificate, Digital Communication

Focus: digital content creation, web design, photography, Photoshop, communication, marketing

Post-Graduate Certificate, Project Management