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Innovative, data-driven, and results-oriented leader with over 30 years of experience in sales and marketing within the dynamic Tech Industry. My cross-functional expertise combined with data-driven insights and strategic execution in marketing enables me to drive transformative initiatives, foster team collaboration, and develop end-to-end GTM (Go-To-Market) strategies. Passionate about leveraging the power of data and account based marketing, I am dedicated to optimizing operational excellence and guiding high-performing teams to drive pipeline and revenue growth.
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Svp Field Marketing & OperationsCloudera Nov 2024 - PresentSanta Clara, California, Us -
Vp Strategic Marketing Operations & Chief Of StaffCloudera Dec 2023 - Nov 2024Santa Clara, California, Us -
Global Head Of Field Marketing, Customer Advocacy, And Women Leaders In Technology InitiativeRocket Software Jan 2022 - Dec 2023Waltham, Ma, UsGlobal Field Marketing Leader for Rocket Software, formerly ASG Technologies. Focused on transforming partnerships between sales and marketing, leading high performing teams and developing end-to-end marketing strategies that build and accelerate pipeline for revenue growth. My team and I are aligned with sales for close partnership and collaboration. We are responsible for driving the overall marketing strategy and plan with sales and accountable for delivering against goals. Account Based Marketing is a core focus to connect with clients through a personalized approach and engage in more intimate settings for highly interactive discussions. Customer advocacy is key focus to amplify our customers voice through a multi-channel approach including case studies and videos. Focus areas: Hybrid Cloud, Security and Compliance, DevOps, Data Intelligence, Automation, Content Service Management Highlights - Led new feature development in SFDC for improved data reporting- Pioneer of the Marketing Event Matrix and reporting for company visibility - Focus on data management and analytics for data driven decisions - Lead with team for Salesloft standards- Key contributor and influencer throughout the ASG integration into Rocket including data flows and set up in systems- Spearhead for Rocket's Women Leaders Technology initiative https://www.rocketsoftware.com/rocket/information/wlit -
Global Head Of Field MarketingAsg Technologies Jul 2021 - Jan 2022Naples, Florida, Us -
Director, Ams Field MarketingAsg Technologies Mar 2018 - Jan 2022Naples, Florida, UsI am the leader for Field Marketing for North America and Latin America. My team is responsible for driving the overall marketing strategy and plan with sales and accountable for delivering against goals. We work closely with sales leaders and their teams to engage customers, strengthen relationships and grow the business through more personalized and intimate experiences (ABM). My current initiatives include...- Spearheading ASG’s Women Leaders Technology Program and our quarterly Coffee Talks- Revitalizing ASG’s Customer Success Stories Initiative and driving advocacy and sales engagement with customers- Building ASG’s Executive Community and lead for ASG’s yearly Executive Summit- Leader in the marketing team driving the company transformation - Creator and roll out of the Marketing Event Matrix- Key contributor and influencer for data analytics and action oriented reporting Focus Areas: Data Intelligence, Content Services Management, Operations Management -
Field Marketing Leader, Enterprise SecurityMicro Focus Sep 2017 - Feb 2018Newbury, Berkshire, GbWith the Sept 1 spin-merge of HPE Software and Micro Focus, I continue to be the Field Marketing Leader for Enterprise Security now in the 7th largest Software company in the world. I'm an innovative leader focused strengthening customer relationships, building pipeline predictability, and improving outcomes in direct partnership with sales. I lead a Field Marketing Team for the US & Canada focused on our Enterprise Security Portfolio for Security Operations, Application Security and Data Security. My team is responsible for developing a targeted go-to-market strategy and execution plan with Sales that delivers a stellar customer experience and positively impacts pipeline growth and business health. -
Field Marketing LeaderHewlett Packard Enterprise Nov 2015 - Sep 2017Houston, Texas, UsInnovative leader focused on building pipeline predictability and improved outcomes in direct partnership with sales. My team is responsible for the development and execution of the East and Public Sector Software go-to-market strategy including lead generation, pipeline velocity, customer advocacy and thought leadership. Pioneer of The Pipeline Matrix on SFDC- one tool for sales and marketing to plan and manage pipeline growth and predictability. -
Hp Software MarketingHewlett Packard Enterprise 2006 - Sep 2017Houston, Texas, Us -
Field Marketing LeaderHewlett Packard Enterprise Nov 2016 - Aug 2017Houston, Texas, UsInnovative leader focused strengthening customer relationships, building pipeline predictability, and improving outcomes in direct partnership with sales. I've taken on a new role leading the Big Data & Security Field Marketing Team for the US & Canada and US Public Sector Field Marketing across all Software BUs. My team is responsible for developing a targeted go-to-market strategy and execution plan with Sales that delivers a stellar customer experience and positively impacts pipeline growth and health. My newly formed team will also include Regional Channel Marketing and be responsible for partner relationships and integration of the partner marketing plans, engagement and outcomes. In addition, I continue to be the advocate for The Pipeline Matrix on SFDC, in partnership with the Global Sales Tool & Productivity team, as it becomes our standard planning tool for sales and marketing globally. -
East Field Marketing LeaderHewlett Packard Enterprise Jun 2014 - Oct 2015Houston, Texas, UsFocused on leading the development of the go-to-market strategy and execution of integrated marketing campaigns and programs for the East Region, partnering with Sales Leaders, Channel Teams and the extended Marketing Teams, to deliver pipeline growth and create HP Software Thought Leadership. -
Sr. Field Marketing LeaderHewlett Packard Enterprise Nov 2011 - Jun 2014Houston, Texas, UsI am the HP Software Field Marketing Leader for the Mid-Atlantic and Southeast. As an active partner with the sales leadership team, I am responsible for developing and executing a marketing strategy against pipeline targets and measuring the outcome of that plan against goals and ROI. -
Americas' Marketing ManagerHewlett Packard Enterprise Mar 2007 - Oct 2012Houston, Texas, UsI am responsible for developing the go to market strategy for Cloud and Hybrid IT activities in the Americas. This includes architecting marketing plans based on analysis of sale revneue targets, business drivers and marketing opportunties, management attendance and communication strategies, executing programs and ensuring content is compelling and will meet program goals, developing and implementing test strategies, design, implement and evaluate performance and ROI of programs. -
Software Sales Specialist / Manage Us Webdemo ProgramHewlett Packard - Openview Apr 1998 - Mar 2007Responsible for producing incremental revenue within my district’s US Telecom and Manufacturer accounts by selling software solutions through the process of telesales. Worked synergistically with “customer facing” peers to provide quick response, assure positive customer experience and close deals. Built a plan and team of ISRs, negotiated resources and funding with marketing, and originated the Customer Web Demo series that expanded AMS wide. This program has continually evolved over the years to become the HP Software Global Web Events.
Kelly Sutter Skills
Kelly Sutter Education Details
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University Of PittsburghCommunications
Frequently Asked Questions about Kelly Sutter
What company does Kelly Sutter work for?
Kelly Sutter works for Cloudera
What is Kelly Sutter's role at the current company?
Kelly Sutter's current role is SVP Field Marketing & Operations.
What is Kelly Sutter's email address?
Kelly Sutter's email address is kelly.sutter@hp.com
What is Kelly Sutter's direct phone number?
Kelly Sutter's direct phone number is +172489*****
What schools did Kelly Sutter attend?
Kelly Sutter attended University Of Pittsburgh.
What skills is Kelly Sutter known for?
Kelly Sutter has skills like Enterprise Software, Demand Generation, Go To Market Strategy, Cloud Computing, Sales Enablement, Pre Sales, Program Management, Itil, Management, Strategy, Solution Selling, Saas.
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