Katie Allen Email & Phone Number

Burlington, Ia, Us

- Lead project and operations management for University Marketing undergraduate and graduate initiatives. - Administer marketing production, tactics, and associated timelines. - Work with cross-functional teams to coordinate and implement outreach initiatives in support of program marketing plans. - Lead day-to-day vendor relationships and associated production. - Project manage all aspects of prospective student marketing campaign and project creation including: paid digital media campaigns, email marketing campaign development, print collateral, and marketing events.- Facilitate pre-and post-marketing data collection and analysis to effectively meet deadlines. - Create, maintain and distribute report details of projects and progress. - Recruit and coordinate student advocates in support of program marketing.

Burlington

Track and analyze CRM efforts through HubSpot (emails, forms, landing pages, inquiries)Monitor and maintain timelines and budges of projects for The University of Vermont’s Professional and Continuing Education’s 50+ programs (from emails, digital media, social media, events, print materials, etc.)Delegate project deliverables throughout UVM PACE, as well as external vendors, to meet project deadlinesStrategize and implement educational campaigns through emails, landing pages, posters, social media and swagLead email marketing campaign development through nurture workflows, as well as promotional emails Mentor/manage student workers to assist in promotional marketing efforts for PACE.

Burlington, Vermont Area

Tracked and analyzed CRM efforts through HubSpot (emails, landing pages, inquiries)Monitored and maintained timelines and budges of projects for The University of Vermont’s Professional and Continuing Education’s 50+ programs (from emails, digital media, social media, events, print materials, etc.)Delegated project deliverables throughout UVM PACE, as well as external vendors, to meet project deadlinesStrategized and implemented educational campaigns through emails, landing pages, posters, social media and swagCoordinated on-campus events to promote educational offerings

Winooski, Vt

Prepared, organized, executed, and served as the main point of contact for all marketing projects for The University of Vermont Professional and Continuing EducationDelegated project deliverables throughout New Breed Marketing to meet client deadlinesMonitored and maintained timelines and budges of numerous projectsCoordinated events on the University of Vermont’s campus to promote educational offeringsStrategized and implemented educational campaigns through emails, landing pages, posters, social media and swag

Winooski, Vermont Area

Monitored and maintained timelines and budges of projects (from digital media, social media, events, print materials, etc.)Prepared, organized and served as the main point of contact for marketing projects for the University of Vermont’s Continuing and Distance Education Delegated project responsibilities to internal resources, as well as external vendors, to meet client deadlines and deliverablesStrategized and implemented educational campaigns through marketing efforts including emails, landing pages, social media and on-campus promotionsManaged a team of interns to assist with the planning and execution of events on campus

Coordinated and executed events in the corporate, national/regional/state associations, Leisure/SMERF (Sports, Military, Educational, Religious, and Fraternal), tour and travel, youth/high school sports and weddingsScheduled meetings and taste tests with clients to discuss details of upcoming eventsCustomized creative and unique menus based on clients’ needs and budgetPerformed prospecting calls and outside sales calls on a regular basisRoutinely conducted site visits for potential clients

Jeffersonville, Vt

Responsible for set-up of morning registration, tables for lunch and afternoon programmingGreeted kids and parents while checking them into Discovery Dynamos Ski Program.Assisted ski supervisors with the organization of ski groupsCollaborated messages through radio as well as answer the phoneKept track of inventory for office/kid’s supplies