Kristina Kieu Email & Phone Number

Client: Samsung• Oversaw Samsung brand launches and 360 campaign initiatives (broadcast, digital, experiential, OOH, POS, print, radio, social, web, etc).• Partnered with department leads to manage project budgets, forecast expenditures, and optimize resource allocation to achieve project goals. Skilled in identifying cost-saving opportunities and implementing efficient resource utilization strategies.• Proficient in implementing quality control processes, ensuring adherence to project specifications and industry best practices. Experienced in identifying and mitigating project risks, resolving issues promptly, and ensuring on-time project delivery.• Strong strategic thinking abilities, capable of aligning project objectives with organizational goals and client requirements. Experienced in developing comprehensive project plans, resource allocation, and risk mitigation strategies.• Galaxy x Todrick Hall: “Flip, Fold, Snap, Clack” Campaign - 2022 Clio Awards Bronze Winner - 2022 D&AD Awards Film Wood Pencil Winner - Social channels increased by 60% over standard benchmarks - Engagement increases of between 28% - 166%• Galaxy x BTS: "Unfold your Galaxy Z Flip3" Campaign - >700k engagement increase - US consumers bought 5x more Galaxy Z Fold3 than predecessor• Samsung Earnings: - 2022 Q1 o Record consolidated revenue for the third straight quarter of KRW 77.78 trillion o Operating profit of KRW 14.12 trillion, 51% increase from a year earlier - 2021 Q3 o Revenue of KRW 73.98 trillion, a 10% increase from a year earlier, which was the previous high o Operating profit increased 26% from the previous quarter to KRW 15.82 trillion, the second-highest ever

Greater Los Angeles Area

Client: Lexus• Exceptional stakeholder management skills, adept at building and maintaining strong relationships with clients, senior management, and internal teams. Proficient in managing client expectations, providing regular project updates, and addressing concerns promptly.• Oversaw life cycles of interactive Lexus campaigns from conception to completion.• Implemented and optimized workflows across multiple departments; provided creative solutions.• Monitored the health of projects and campaigns by stabilizing shifting elements of budget, schedule, and scope.

Huntington Beach, California

Client: Hyundai

Greater Denver Area

Clients: American Airlines, Domino's, Fruit of the Loom

Greater New York City Area

Selected amongst students across the U.S. for an internship through the 4A's

Dallas/Fort Worth Area

• Performed 80% of assurance through assertions for Cantoni Modern Furniture.• Entered accounts payable data such as invoices, checks and ensure accuracy.• Prepared and responsible for maintaining all supporting documents for A/P.

Pre-Pharmacy Studies

Bachelor’S Degree, Accounting

Activities and Societies: UTDallas IIA/ISACA/ACFE Student Chapter Professional Program in Accounting, Beta Alpha Psi, Filipino Students.