Director Of Growth // Chief Noodler
CurrentWingwoman & Complement to the CMOPerformance marketing & full-spectrum growth strategy.
Sep 2021 - Present
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Katie Nelson Email & Phone Number
Growth Strategist // Idea Engine // Performance Marketer // Dynamic Generalist // Force Multiplier // Intrapreneur // Fullstack Problem-Solver // Part-Time Freelancer, Full-Time Badass → Reach out.
at
Dirty Labs
1 work email found
@fsu.edu
2 phones found area 850
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Growth Strategist // Idea Engine // Performance Marketer // Dynamic Generalist // Force Multiplier // Intrapreneur // Fullstack Problem-Solver // Part-Time Freelancer, Full-Time Badass → Reach out.
Location
San Diego, California, United States
Who is Katie Nelson? Overview
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Quick answer
Katie Nelson is listed as Growth Strategist // Idea Engine // Performance Marketer // Dynamic Generalist // Force Multiplier // Intrapreneur // Fullstack Problem-Solver // Part-Time Freelancer, Full-Time Badass → Reach out. at Dirty Labs, based in San Diego, California, United States. AeroLeads shows a work email signal at fsu.edu, phone signal with area code 850, and a matched LinkedIn profile for Katie Nelson.
Katie Nelson previously worked as Director of Growth // Chief Noodler at Dirty Labs and Growth & Marketing Advisor at Ohnut. Katie Nelson holds Master Of Arts - Ma, Integrated Marketing & Management Communication from Florida State University.
Company email context
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*@fsu.edu
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Profile bio
About Katie Nelson
→ Flashiest Metric: Managed $500K monthly paid advertising budget, growing monthly gross revenue from roughly $75K to $2.8 million over the course of 18 months. → 2nd Flashiest Metric: #1 rank for "pizza" endorsements on LinkedIn → 3rd Flashiest Metric: Drove $1M in preorder sales in < 1 year Top 2 favorite phrases to say at work: "yes, and" & "no, but"Specialties include:-Paid Advertising (Facebook, Instagram, Pinterest)-SEM//Google Ads-Full-funnel CRO (Conversion Rate Optimization)-e-Commerce & Digital Marketing Strategy -Lean UX (Research & Testing)-Integrated Insights & Analytics-Lateral Thinking // Prolific Ideation // Working Around Constraints :)
Listed skills include Marketing Communications, Marketing, Social Media Marketing, Social Media, and 21 others.
Current workplace
Katie Nelson's current company
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16 roles
Katie Nelson work experience
A career timeline built from the work history available for this profile.
Growth & Marketing Advisor
CurrentGrowth Marketing: strategic advisor & high-level collaborator
Oct 2020 - Present
Growth & Marketing Advisor
CurrentStrategic advisor & high-level collaborator for all things marketing and growth
Oct 2020 - Present
Chief Mischief Maker & Growth Marketing Consultant
Current1st wave growth marketing. Clients include: - Quip- Daily Harvest- Dirty Labs- Reviving Mind- Nex3 - All of Us Financial - Fortified Bike- Curious Elixirs- Ohnut- Tula- Caeden - Fire&Spark- PetPlate- Map My Customers
Nov 2015 - Present
Chief Growth Officer In Residency
→ Works hand-in-hand with the CEO to refine sales & marketing strategy based on integrated insights→ Responsible for design and management of full-stack marketing strategy→ 70/30 focus ratio for B2C vs. B2B (rough estimate)
Jan 2019 - May 2020
Growth Marketing Manager
→ Reported directly to CMO and manage digital marketing and growth experimentation (paid advertising, CRO, analytics/reporting, lead generation, and a million other things)→ 3x increase in acquisition with 60% CPA reduction
Feb 2018 - Jan 2019
Digital Marketing Project Lead (Contract)
→ Managed B2B rebranding project, including website redesign, market research, personal development, email marketing, and content strategy→ Hired (in conjunction with founder) and managed freelance writers/designers/developers
Sep 2017 - Feb 2018
Growth Marketing Manager
Helped companies grow (audiences, customer bases, and revenue) by creating & executing custom growth hacks and marketing strategies, from top to tail. → Designed/managed/scaled paid acquisition campaigns across multiple channels including Google Adwords, Facebook, Instagram, and Pinterest→ Analyzed channel/site/customer data to measure impact of growth strategies, spot patterns, understand trends, make predictions, and uncover opportunities for diversification & growth→ Partnered with product/design/development teams to build experiments improving user experience and increasing conversion rates throughout the purchase funnel
Dec 2015 - Aug 2017
Digital Marketing Consultant
→ Conducted cohort analysis within existing LTV models to inform discount/promotional strategy & testing→ Worked with executive team to prioritize initiatives & establish a framework for growth experiments
Oct 2015 - Dec 2015
Digital Marketing Consultant
→ Deconstructed marketing funnel to establish a framework for iterative growth testing & customer journey modeling → Conducted CRO experiments to inform product development initiatives and increase conversion rates along the top of the marketing funnel (using tools such as VRO, Optimizely, SumoMe, and Unbounce)→ Assisted in the design and execution of marketing funnel analysis, customer modeling, LCM flow optimization, promotional strategy, content marketing, and social media campaigns
Aug 2015 - Nov 2015
Technical Marketing
Honed the following skills: HTML/CSSSEO/SEMGoogle Analytics (Certified)Google AdwordsA/B Testing Content Marketing and StrategyInbound Marketing
Jun 2015 - Aug 2015
Market Research Associate
Key Client Accounts: Verizon Wireless, Toyota, Capital One, RCI, Kenmore/Electrolux, Stouffer's, Cubic, Lindblad Expeditions→ Assisted in facilitating B2C qualitative market research projects such as focus groups, contextual inquiries, ideation/design thinking sessions, and stakeholder workshops→ Managed & moderated UX tests (mobile/web/app) to inform the design of products and shape digital strategies → Worked with a range of companies, including start-ups and Fortune 100 companies, across industries in telecommunications, transportation, healthcare, travel, education, financial services, and retail
May 2013 - Jun 2015
Student Marketing Coordinator
Jan 2012 - Dec 2012
Graduate Teaching Assistant
Apr 2012 - Nov 2012
Camp Counselor / Kayaking Instructor
Camp Flastacowo
→ Guided groups of 10-12 semi-feral mini-humans through outdoor adventures & education → Piloted kayaking/canoeing/paddle boarding expeditions and taught technical paddling skills → Helped with challenge course programs and team building exercises → Assisted in teaching sailing, rock climbing, gardening, fire-starting, primitive shelter building, etc
May 2010 - Aug 2011
Communications Intern
Jan 2011 - May 2011
2 education records
Katie Nelson education
Master Of Arts - Ma, Integrated Marketing & Management Communication
Florida State University
Bachelor Of Science, Marketing
Florida State University - College Of Business
FAQ
Frequently asked questions about Katie Nelson
Quick answers generated from the profile data available on this page.
What company does Katie Nelson work for?
Katie Nelson works for Dirty Labs.
What is Katie Nelson's role at Dirty Labs?
Katie Nelson is listed as Growth Strategist // Idea Engine // Performance Marketer // Dynamic Generalist // Force Multiplier // Intrapreneur // Fullstack Problem-Solver // Part-Time Freelancer, Full-Time Badass → Reach out. at Dirty Labs.
What is Katie Nelson's email address?
AeroLeads has found 1 work email signal at @fsu.edu for Katie Nelson at Dirty Labs.
What is Katie Nelson's phone number?
AeroLeads has found 2 phone signal(s) with area code 850 for Katie Nelson at Dirty Labs.
Where is Katie Nelson based?
Katie Nelson is based in San Diego, California, United States while working with Dirty Labs.
What companies has Katie Nelson worked for?
Katie Nelson has worked for Dirty Labs, Ohnut, Pelvic Gym, Hardmaybe, and Rategravity.
How can I contact Katie Nelson?
You can use AeroLeads to view verified contact signals for Katie Nelson at Dirty Labs, including work email, phone, and LinkedIn data when available.
What schools did Katie Nelson attend?
Katie Nelson holds Master Of Arts - Ma, Integrated Marketing & Management Communication from Florida State University.
What skills is Katie Nelson known for?
Katie Nelson is listed with skills including Marketing Communications, Marketing, Social Media Marketing, Social Media, Marketing Research, Pizza, Strategy, and Public Speaking.
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