Thomas Weigle Email & Phone Number

Stockholm, Se

Stockholm, Södermalm, Se

I lead Operations & Transformation for dentsu Sweden, along with our product and data offer. In my role, I oversee business transformation and operational excellence across the entire dentsu Sweden organization. I lead a team of PMOs as well as data, product and technology experts with a view to creating an organization that is scalable and agile to lead and respond to market and client needs. I also lead our data and technology consultancy, bringing the same expertise in business transformation, governance and products and tools design to our clients, to ensure they have access to best-in-class solutions within marketing operations, data and technology.

Stockholm, Södermalm, Se

Stockholm, Södermalm, Se

In addition to managing Dentsu Data Labs, I have assumed overall responsibility of dentsu Sweden's solutions portfolio, orchestrating and coordinating our product and service offering as part of the Sales, Solutions and Client Management (SSCM) leadership team.

Stockholm, Södermalm, Se

I lead Dentsu’s unit within data, analytics & insights, DDL. Together with a team of 20+ motivated and highly capable researchers, analysts, data scientists, data engineers and consultants, I strive to help companies make sense of data and take better business decisions that yield better outcomes. If you are grappling with new questions and challenges facing your business, or simply want a new take on an existing challenge, we could very well be the partner for you.

New York, Ny, Us

I was the global strategy lead for Kimberly-Clark. I have helped drive business growth across several sectors but most notably on Fem Care where I have led a complete overhaul of the global brand platform and all marketing, reshaping it to better fit our current and future consumers, Gen Z. This involved generating better insights into their culture and media behaviors and then working closely with other WPP agencies to execute these programs holistically. The resulting programs have driven significant share growth in markets as diverse as Australia, Brazil and Russia. I was also the co-head of the strategy department in Chicago, managing a team of 35 people.

New York, Ny, Us

I was the global strategy lead for Kimberly-Clark’s Adult and Fem Care businesses, responsible for global strategy and overseeing all of K-C's priority markets. In my role, I both directly and indirectly managed planners and strategists around the world and led strategic development that saw significant growth for both sectors. I was part of Ogilvy’s Global Brand Management team based in London.

London, England, Gb

I was the overall strategic lead for Carat and worked closely together with the CEO and the Dentsu Aegis Nordic management to develop the offer of the agency as well as the network. In addition to my CSO role, I also managed Carat's analytics division. During my tenure, we managed a turnaround that saw the agency go from double digit red numbers to a strong profit, by driving strategic and operational excellence for our clients. My primary focus was growing and developing the business, but I also worked closely with some of our biggest clients, including The Coca-Cola Company, TUI Nordic, Adidas and E.ON, and helped strengthen their offer and presence in the market.

Stockholm, Se

I was the head of planning as well as the CSO and formed a three-person core management team together with the CEO and CCO. During my seven-year tenure, I not only oversaw the successful turnaround of the agency, I was also part of the six-person team that led the successful merger of Ogilvy and Grey in Sweden. I was the strategy lead on some of the agency's most award-winning work, including Cannes Gold and Grand Prix Lion campaigns. I personally led the strategy on clients such as Wasa Barilla, Kuoni Nordic, Mondelez, OKQ8, Lidl and Ford, and helped all of these clients achieve both stronger brand equity and business growth.

New York, Ny, Us

I went from this role to my next as part of Ogilvy's merger with Grey in Sweden. I remained in my position. Please see next entry.

London, London, Gb

I spent four years with MEC, heading up the communications planning and analytics departments for the last two of those. From 2005 and onwards, I led a team of eight analysts and strategists, and was part of the agency's senior management team. I also worked extensively with MEC's regional and global strategy community on developing models and IP for the agency. Beyond this, I also worked on a daily basis with clients such as Eniro Nordic, IKEA, Citroën, H&M, Swedbank and SonyEricsson.

Chicago, Illinois, Us

I spent three years at Leo Burnett as the lead planner on McDonald's. My other clients included SLL and Viking Line. I oversaw important launches and campaigns for all brands, including McDonald's biggest bet on breakfast ever in Sweden, as well as Viking Line's launch of its most luxurious cruise ship ever, the concept for which I was part of designing.

I started my career in communication at Icon Medialab in 1996, joining the company as the 18th employee and remaining with them until they were over 2,000 people strong. I worked extensively on concept development and digital business transformation, helping bricks-and-mortar companies such as Ving Travel, Scandinavian Airlines, Siemens Medical Systems and Tele2 define what their digital presence should be and then realizing this.

Diploma, Planning

Diploma, Strategic Marketing

Bachelor Program, English