- Founded the company and launched the first KOL marketing platform in the Asia-Pacific region featuring an AI-powered influencer database and e-commerce management system. Successfully accumulated profiles and analytics insights for over 100k influencers and secured 20+ initial clients including merchants and agencies.- Contributed to product design and established the system architecture from scratch. Led a 4-person Scrum team from Azure cloud setup to framework (NestJS, ReactJS) and… Show more - Founded the company and launched the first KOL marketing platform in the Asia-Pacific region featuring an AI-powered influencer database and e-commerce management system. Successfully accumulated profiles and analytics insights for over 100k influencers and secured 20+ initial clients including merchants and agencies.- Contributed to product design and established the system architecture from scratch. Led a 4-person Scrum team from Azure cloud setup to framework (NestJS, ReactJS) and storage (PostgreSQL, MongoDB, Redis) operation, boosted clients’ marketing efficiency by over 200%.- Integrated Generative AI to automatically label influencers, analyze followers’ distribution and engagement rates, perform sentiment analysis, and detect sensitive content.- Developed the portal for merchants and influencers with secure authentication and multi-user permission management, enabling mass handling of partnership contracts, payments, and performance tracking. Show less

- Established and led a new 3-person agile Scrum team to launch the company’s first cloud service, introducing a new subscription model for a distributed data service, which doubled potential revenue opportunities.- Led end-to-end infrastructure setup from scratch, including domain configuration, AWS setup (EC2, RDS, ELB), automated deployment (Ansible, Jenkins), API design (Django), PostgreSQL schema design and SSO integration (Keycloak). - Delivered a company-wide data pipeline… Show more - Established and led a new 3-person agile Scrum team to launch the company’s first cloud service, introducing a new subscription model for a distributed data service, which doubled potential revenue opportunities.- Led end-to-end infrastructure setup from scratch, including domain configuration, AWS setup (EC2, RDS, ELB), automated deployment (Ansible, Jenkins), API design (Django), PostgreSQL schema design and SSO integration (Keycloak). - Delivered a company-wide data pipeline service, integrating EFK, Airflow, and Looker Studio, enabling users to securely access personalized reports through a subscription model. Show less

[Software Engineer, Core Service Team] (Apr 2023 - Jan 2024)- Developed and maintained a post-purchase system (Django, MySQL, GraphQL, Redis) serving over 40 million users and 3 million daily requests, involving key functions such as order tracking, product returns, and notification.- Designed and developed a client facing portal (AioHttp, PostgreSQL) with a consumer data de-identification feature, ensuring data integrity and minimizing race conditions while enhancing customer… Show more [Software Engineer, Core Service Team] (Apr 2023 - Jan 2024)- Developed and maintained a post-purchase system (Django, MySQL, GraphQL, Redis) serving over 40 million users and 3 million daily requests, involving key functions such as order tracking, product returns, and notification.- Designed and developed a client facing portal (AioHttp, PostgreSQL) with a consumer data de-identification feature, ensuring data integrity and minimizing race conditions while enhancing customer satisfaction and reducing legal risks.- Refactored a shipment tracking page (ReactJS) with a combination of server-side rendering (NextJS), optimized GraphQL structure and self-service style customizer, serving million of daily orders with better performance and business value.- Led a project to migrate the company's public API documentation to an online interactive platform with an automated [Software Engineer, Analytics Team] (May 2022 - Dec 2022)- Developed and maintained an event-driven ETL pipeline to write/read 30M+ real-time data retrieval from web events per day. Integrated Elasticsearch, PostgreSQL, AzureDB, and PowerBI.- Developed a scheduled reporting platform (AioHttp, PostgreSQL) for 50+ e-commerce franchises to get customized business insight report automatically.- Refactored the fixed-cost billing system to a client cost pass-through model by integrating data from analytics and SMS providers, resulting in a 15% reduction in company expenses for SMS.- Developed several features for tracking and fixing failure reports, including issues with database overtime, email service rejections, and race conditions. Helped customer teams identify and resolve report problems immediately. Show less