Kuba Ochal Email & Phone Number

Warszawa, Woj. Mazowieckie, Polska

Brand: 1. Brand setup and management (market research and testing PL [IQS, GfK] and CEE, agency selection, BNA brand developing)2. Marketing Communication Platform (digital + Video): SONG + Papaya, 2nd Bardzo + Papaya, testing GfK3. Brand digital campaigns management supported by ATL (pure brand + CSR)4. Public Relations setup and management 5. Social Media content campaigns and daily maintaining6. Internal corporate communication7. VIG OMNI project participation8. Strategy and analysis (international)Digital:1. 100s digital campaigns2. Influencer marketing: over 100 projects in 24 monts3. Product digital testing + market research4. LPs + digital formats (all)5. Optimize test6. Partnerships7. Googole rating campaigns 8. Social moderation management

Prace Duże

Konsultant z obszaru brand, digital, media i strategy dla marek usługowych.

Warsaw, Poland

Warszawa, Woj. Mazowieckie, Polska

Warszawa, Woj. Mazowieckie, Polska

100% FTE dedicated to mBank AXA deal in Poland.

Warszawa, Woj. Mazowieckie, Polska

mBank project (70% of FTE). Full support of mBank AXA marketing & digital campaigns (90% digital): research, strategy, brief, execution, technology, performance, reporting (life + P&C). Digital & Marketing stream team member. Agile/SCRUM mBank AXA team member. Full support of aggregators funnel (30% of FTE). Team management.

Warsaw, Masovian District, Poland

AXA Życie TU SA,AXA TUiR SA,AXA UBEZPIECZENIA TUiR SAIndustry: insurance, investments. B2C (95%), B2B (5%). Team members:-Maintaining and developing of travel digital e-commerce (99% digital, 40% FTE). mBank AXA project marketing coordination (Travel & life products, 90% digital, 60% FTE).Launch of new b2c platform multitravel.axa.pl.Intro of advanced paid media optimization, focused on CPO and CR model. 360 digital media in use. High scale implementation of affiliation based on CPS model.e-commerce Poland Award 2016 for AXA Multitravel platform (UX, simplicity, game changer).1st travel insurance ATL campaign in PL.+30% jump of GWP in YoY in travel digital e-commerce of AXA.LOT Miles & More partnership in travel insurance offer (ROI: 200%). Partnerships: PLAY, QATAR Airways, Trackimo. Travel insurance digital cooperation.Daily work with digital and media agencies (theDigitals, Isobar/Dentsu, ValueMedia, Clickad Interactive, Havas).

Warsaw Area, Poland

General information: Industry: insurance, assistance, services. Company HQ: Paris, France. Focus: B2B (95%), B2C (5%). Total number of employees: 100 - 200. Reporting to: Sales & Marketing Director, Board Member. Team management: yes. Number of team members: 2. Affinity B2B marketing support (Netia, Polkomtel, Ruch SA etc). Augmented Reality project + BTL launch. Budgeting. B2C project launch (direct digital axa-assistance.pl). CSR launch. Market research (MB SMG KRC). New product development & launch - MediPlan.Mobile app development & launch (Smart Assistance, Gothaer TU).Marketing team setup and management (2 FTEs). International projects (20% of FTE).

Warsaw Area, Poland

General information: Industry: advertising, consulting, marketing communication, strategy. Company HQ: Warsaw, Poland. Focus: B2B (50%), B2C (50%). Total number of employees: 1 -10. Reporting to: - Team management: no. Number of team members: -. Building up own start up agency with focus on insurance clients & B2B services.Clients: UNIQA Group, Signal Iduna Group, SKF Poland, TNT Express, Mondial Assistance / Allianz Global Assistance. Outstanding self-promo campaign (Direct Mailing B2B, 40% CR).Strategy: competition, prices, channels of distribution, insights, positioning, RTB, USP.Execution: content marketing, copywriting, digital campaigns, CX/UX, lead nurturing & generation, direct mailing, production.Also responsible for hunting & negotiations & key accounting. Gained priceless experience no available in corporations.

Warsza

General information: Industry: insurance, travel insurance, assistance, services. Company HQ: Paris, France. Focus: B2B (80%), B2C (20%). Total number of employees: 100 - 200. Reporting to: Sales & Marketing Director, Board Member. Team management: yes. Number of team members: 3-4. Key activities and achievements in alphabetical order: A wystarczyło zadzownić - B2B2C Campaign (Brasil Warsaw Pekao SA) | B2B & B2C marketing plan | Budgeting | Content Publishing | CSR | Digital nmarketing | Digital affiliation program | Digital performance | Events | HQ reporting (Paris) | Internal communication | Market research (ACNielsen, IQS, Millward Brown) | GTM plan & campaign (new channels of distribution, Brasil Warsaw) | Media relations | PR, Creative, digital agencies cooperation and tenders | PR & ePR (HAVAS Sensors) | Product development | Rebranding | Sales support B2B & B2C | Strategy | Trade Marketing | Travel insurance B2C (Elvia.pl) | www.mondia-assistance.pl group project.

Warsaw Area, Poland

General information: Industry: insurance, travel insurance, assistance, services. Company HQ: Paris, France. Focus: B2B (80%), B2C (20%). Total number of employees: 100 - 200. Reporting to: Sales & Marketing Director, Board Member. Team management: yes. Number of team members: 1-2. Key activities and achievements in alphabetical order: Advertising, PR, digital agencies cooperation | BTL | Budgeting | Content Publishing | Digital | Events | HQ reporting (Paris) | Internal communication launch | Marketing & comunication rules of B2B, B2B2C and B2C | Market research (ACNielsen, IQS, MB SMG KRC) | Media Relations | PR launch | Product development | Rebranding | Trade Marketing | Sales support.

General information: Industry: recycling, recovery, eco-education.Company HQ: Warsaw, Poland.Focus: B2B (95%), B2C (5%).Total number of employees: 10 - 20.Reporting to: CEO.Team management: no.Number of team members: -Key activities and achievements in alphabetical order:Advertising, PR, digital agencies cooperation | BTL | Budgeting | CSR & NGOs | CRM launch | Custom Publishing | Digital | Eco-education evangelist | Events | Internal communication | Media Relations | PR | Strategy | Sales support | W Trosce o Naturę brand launch (B2C).