Associate Creative Director
I led the concepting, development, and execution of the motion design language for multiple product launches, including the creation of a product launch film, in-store digital content, social media advertisements, product tacticals, and a product page film. I was responsible for presenting concepts to leadership and stakeholders, ensuring alignment. Additionally, I led and mentored a team of in-house art directors and motion designers, and collaborated with vendors to ensure the successful execution of concepts and designs.