Graduated from 'Central St. Martins', got picked up by 'Duran Duran' to create two album covers and a tour film. Co-founded the art department for 'EMI Records', which worked directly with David Bowie, Brian Eno, Sir Paul McCartney, Morrissey, Blondie, The Buzzcocks and Bobby Womack. Jumped into advertising, joined 'PublicisSapient' as creative driving force behind Foot Locker's 'Sneakerpedia'. Pitch wins with 'MTV', 'Playboy', 'The Energy Savings Trust' (EST) and the 'United Kingdom Hydrographics Office', (UKHO).Bored of the internet, I joined experiential agency 'Imagination', delivering digitally connected experiences for the Shell 'Eco-Marathon', 'Asics', and the flagship store for 'Ted Baker' in Tokyo.Two years later, joined 'MRM//McCann', and helped them pick up their first 'Cannes Lion' in eight years with 'Survival Billboard' for Microsoft 'Xbox'. Board level Creative Director working across accounts with 'Intel', 'Microsoft' and 'Vauxhall'. Pitch wins included 'Pernod-Ricard', along with global wins with 'Nespresso' and 'Tommee Tippee'.Four years later, ran a boutique agency with a former ECD, working with 'Nike', 'NIVEA', 'Censhare', 'Cineworld', and 'Power League'.Now running 'kukusi'. Worked in-house with 'Logitech', and Campaign's 'Social Agency of the Year', 'Gravity Road' as CD across their global account with 'McCain', and the 'International Olympics Committee'.