Kumar Abhishek Pathak Email & Phone Number

New Delhi, Delhi, India

New Delhi, Delhi, India

Responsible for B2B and B2C growth of IMS in COCO cities in India. Development and tracking of annual sales plan and then monthly and weekly team targets and individual targets. Close coordination with product and marketing teams to maximize team success and for efficient ATL and BTL campaigns

New Delhi Area, India

Responsible for overall Business growth for IMS in Delhi-NCR and North ZoneCreation and tracking of Annual, Monthly, and Weekly Sales PlanOversee Operational and Academic growth of IMS in the North ZoneRecruited, trained, and created a high‑performing COCO team right from scratch in Delhi‑NCR

New Delhi Area, India

Responsible for overall Business P&L, Academic and Operational Growth of North and East Zone for Mount Litera Zee SchoolsLed a team spread across 4 locations in the North and East zones which comprised Regional School Directors (responsible for Academic Excellence and retention in schools), Key Account Managers(responsible for Enrolment, revenue growth, and profitability of the school), Operation Manager (responsible for tracking construction and launch of Franchise schools) and Sales Manager (Responsible for new Franchise sign-up and B2B sales).Created entire team right from scratch, trained them, and enabled them in achieving their individual and organizational targets

New Delhi Area, India

Created an innovative project to convert the elements of the existing pedagogy into products by focusing on the learning outcomes for the students. This project's resulting products helped the brand reposition itself Designed and executed an entire 360-degree IMC campaign around Mount Litera Zee School TVCConceptualized and developed Mount Litera Zee School Brand Manual with the help of an agency. This manual worked as a complete guide for any type of communication or infrastructure-related issues of MLZSIntroduced Net Promoter Score (NPS) in Mount Litera Zee Schools which is a tool to measure consumer and customer delight. Build this tool into the activity system of MLZS Conceptualized and conducted the first-ever Future of Education Summit (FES) 2011 in New Delhi. Build-up activities of this summit touched around 4 lacs students across 50 citiesRationalized product portfolio for Mount Litera Zee School for better profitability and less inventory costConceptualized and executed Torch of Learning (TOL), a nationwide MLZS marketing campaign on the specially designed bus with a futuristic classroom which traveled to 35 cities in 100 days covering 16000 Km meeting 100000 parentsCreated Mount Litera Olympiad (Online and On‑ground version) and executed the first edition of MLO in 2013 which connected all the 20000 students of the MLZS network on a national platformCreated and executed a full‑fledged launch plan for all new Mount Litera Zee schoolsSet up a brand audit team to audit all Mount Litera Zee Schools on the guidelines laid in Brand Manual and effectively closed non‑compliances within a set deadlineCreated business model for the first ever Management contract school for Zee Learn with a corporate houseSet-up first management contract Mount Litera Zee school near Mumbai from inception to the operation of the school with 200 enrolments in 4 months

Kolkata Area, India

Successfully developed the activation Strategy for Bournvita in Chemist RE and implemented it in a test market

Chennai Area, India

Successfully conducted tests for effect of SiC instead of FeSi in Cast Iron Foundry for the first time in India

Post Graduate Diploma In Management, Marketing / Operations, A

Activities and Societies: Founder Editor: SYMPHONY, IIM Shillong Magazine (2008-2009) Office Bearer: IIM Shillong Golf Cup (2009-2010).

B.Tech, Manufacturing Engineering, A+

Activities and Societies: Student Representative: Placement Cell (2007-2008) Media and PR Head: All India Youth Festival, NIAMT Ranchi.