Handling Market research assignments across the company and support the decisions at group companies whenever neededHandle research and consumer insights projects at corporate, SBU and product levelWork closely with corporate teams for projects like brand strategy, brand communication, brand identity and product developmentHandle SBU level projects specially product testing, consumer experience, consumer satisfaction, communication effectiveness, product-promotion-pricing studies… Show more Handling Market research assignments across the company and support the decisions at group companies whenever neededHandle research and consumer insights projects at corporate, SBU and product levelWork closely with corporate teams for projects like brand strategy, brand communication, brand identity and product developmentHandle SBU level projects specially product testing, consumer experience, consumer satisfaction, communication effectiveness, product-promotion-pricing studies etc.Monitor the In-house research projects - a initiative started couple of years ago by the research team - this caters to small time, quick turnaround projects where only fieldwork is outsourced- A well appreciated effort for quick turn around and efficient costingAuditing the research agencies for work efficiency and costing Show less