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Result-oriented MBA graduate from the Indian School of Business, Hyderabad with rich cross-functional experience across offline and online industries. A strong believer in data-driven decision-making.Five years of diverse experience, from managing Louis Philippe, a market-leader brand, to establishing Simon Carter, a British designer brand, at ABFRL, India’s biggest fashion retail organization. A key member of the core team that strategized and launched the Men’s business on Nykaa; spearheaded the complete portfolio of Men’s Fashion business across Casual, Denim, Formal, and Ethnic brands.Currently at Lenskart managing the complete category & buying portfolio of the country's highest volume-driving eyewear brand. A regular practitioner of yoga and meditation with a keen interest in sports such as Tennis, Squash, etc.
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Category And BuyingLenskart.ComNew Delhi, Dl, In -
Category & BuyingLenskart.Com Sep 2022 - Present -
Category ManagementNykaa Apr 2020 - Sep 2022Key Responsibilities:- Category Strategy: Develop and execute a comprehensive category strategy to achieve sales, margin, and profitability targets.- Assortment Planning: Identify and curate the right product mix by understanding customer preferences, market trends, and competitive landscape.- Vendor Management: Build and maintain strong relationships with vendors and suppliers to ensure the availability of products at competitive prices.- Pricing and Promotions: Optimize pricing strategies and promotional plans to maximize sales and profitability while staying competitive in the market.- Inventory Management: Ensure optimal stock levels by working closely with the supply chain team to avoid stockouts or overstock situations.- Performance Analysis: Monitor and analyze category performance, identifying areas of improvement and implementing corrective actions as needed.- Cross-functional Collaboration: Work closely with marketing, operations, and finance teams to align category plans with overall business objectives.- Customer Insights: Leverage customer data and insights to inform category decisions and improve customer experience.- Market Trends: Stay updated on industry trends, competitor activities, and emerging opportunities to keep the category ahead of the curve -
Brand ManagementAditya Birla Fashion And Retail Ltd. Feb 2018 - Apr 2019Bengaluru Area, India• P & L Management - Deliver targeted sales and profit numbers for the brand across 7 different revenue channels • Retail Business development - Expand the brand footprint through profitable retail & wholesale network• Product Management - Development & co-creation of innovative products with textile mills & garment manufacturing units• Supply Chain management - Managing entire lifecycle of the product by procuring raw material and finished goods from domestic & international bases, supervising manufacturing processes, ensuring planned delivery to retail stores, and liquidating dormant inventory• Merchandise planning - Managing Discounts, category-wise contribution, inventory, assortment planning, and acting on qualitative inputs for continuous growth• Brand Marketing & Communication - Build strong brand equity through multiple Above-The-Line and Below-The-Line marketing interventions• People management - Recruitment, training & development of the front end & back-end operations team -
Buying & Merchandising - Key Accounts, Louis PhilippeAditya Birla Fashion And Retail Ltd. Apr 2017 - Feb 2018Bengaluru Area, IndiaThe main responsibility was to deliver the budgeted sales and profit numbers for Louis Philippe in Large Format stores by – buying correct merchandise and managing inventory effectively while keeping discount & dormancy within norms. Key responsibilities included:• P & L Management - Meet the targeted sales and profit number for the brand, while keeping discount and dormancy within norms• Partner Engagement - Manage relationship with external partners and finalize margins and terms of trade for the business• Operational Excellence - Ensure seamless back-end and front-end integration to give best-in-class service to customers• Micro-Merchandising - Buying merchandise relevant to each store & managing inventory effectively so as to create adequate freshness for all stores• Market Share - Strengthen the footprint of the brand by increasing the market share of the brand in the operating market -
Product Management - Louis PhilippeAditya Birla Fashion & Retail Ltd. Jun 2014 - Mar 2017Bengaluru Area, IndiaAs Product Manager, the major responsibility was to handle the complete product portfolio of Louis Philippe Jeans, sub-brand of Louis Philippe. The key accountability included: • New Product Development - Launch new & innovative merchandise and frame key initiatives for the success of the brand• Merchandise Planning - Finalize the product category wise assortment and range architecture for all the categories• Cost Management - Improve net gross profit realization by optimizing overall COGS• Vendor Management - Regularly supervise textile mills & manufacturing units to ensure fabric and garment quality standards are followed for all the product categories• Benchmarking - Benchmark the brand against domestic and international competition brands -
Graduation ProjectAditya Birla Fashion And Retail Ltd. Jan 2014 - May 2014BangaloreThe following projects were done :1. Competition Mapping and Assortment Planning for launch of LP Jeans EBO 2. Fit Standardization for LP Sport & LP Jeans Shirts -
Project InternAditya Birla Fashion And Retail Ltd. Jun 2013 - Dec 2013BangaloreProject done was based on:1. E-catalogue: Digitization of physical catalogue of Peter England Core Formal Shirts2. Development of an iPad application for Peter England Season Booking3. Study of ARS: Core Shirts4. Analysis of Cost of Quality -
InternSahu Exports Dec 2012 - Jan 2013NoidaGained experience of the usage of RFID technology on the production floor. Also, analyzed the problems incurred and advantages of this technology.Main focus was on:1. Study of RFID Implementation2. Analysis by comparison of Progressive Bundle System and UPS System -
InternArvind Mills May 2012 - Jun 2012AhmedabadArvind Mills is India's largest denim fabric manufacturer.In the one month internship, all the various processes were studied in detail. Project was done based on the following :1. Effect of Conditioning on Physical Properties of Denim Fabric2. Analysis of Cationic and Silicon Softener on Properties of Denim Fabric.3. Analysis of Different types of Dry and Wet Denim Washing
Harshit Kumar Skills
Harshit Kumar Education Details
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Apparel Production
Frequently Asked Questions about Harshit Kumar
What company does Harshit Kumar work for?
Harshit Kumar works for Lenskart.com
What is Harshit Kumar's role at the current company?
Harshit Kumar's current role is Category and Buying.
What is Harshit Kumar's email address?
Harshit Kumar's email address is ha****@****ail.com
What schools did Harshit Kumar attend?
Harshit Kumar attended Indian School Of Business, National Institute Of Fashion Technology Delhi.
What are some of Harshit Kumar's interests?
Harshit Kumar has interest in Social Services, Children, Economic Empowerment, Politics, Education, Health.
What skills is Harshit Kumar known for?
Harshit Kumar has skills like Apparel, Textiles, Fashion, Trend, Microsoft Office, Merchandising, Mood Boards, Retail, Trend Analysis, Fashion Buying, Microsoft Excel, Denim.
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Harshit Kumar
Ai Engineer (Get) @Jpl | Iiit Surat | Data Science & Ai Enthusiast | Python | Fastapi | Django | Chainlit | Langchain | Streamlit | Sql | Deep Learning | Machine Learning | Nlp | Rag | Generative Ai | LlmsJaipur -
Harshit Kumar
Mba Candidate | Ibs Gurgaon ’25 | Ex-Intern - Hairoriginals | Marketing & Analytics Enthusiast | Social Responsibility Cell Representative | Core Member, E-Marketing ClubGurugram -
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Harshit Kumar
Jaipur -
Harshit Kumar
Bengaluru
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