18+ years experience in digital advertising, management consulting, supply chain strategy and analytics. I am passionate about developing high performing teams, building resilient client partnerships and creating innovative solutions. My current role at Google is focused on helping Brands in unlocking top line growth and profitability leveraging Google's AI solutions for Performance Marketing (e.g. AI driven Ads like Performance Max, SEM strategies, Hotel Ads, Bidding optimization). I am responsible for identifying and implementing AI solutions delivering d/d growth for Brands, coaching a team of performance AI specialists in building close partnerships with our clients and delivering $YYYM incremental revenue for Google. Previously, I led enterprise Search Ads platform strategy, Ads Measurement, Attribution, Analytics and Growth initiatives within Google's Global Business Organization across Performance Advertising and Measurement products. I managed distributed teams across North America.Specialties: Digital advertising, Attribution, Growth strategy, P&L responsibility, Operations leadership, Supply chain optimization, Inventory management, Machine learning, Visualization, Real time bidding platforms, Programmatic advertising, Management consulting