Kurt Carstensen Email & Phone Number

New York City Metropolitan Area

• Started as Advisor in 2019 providing learnings from previous tenure on brand. Increased responsibilities in 2022.• Develop and pitch integrated marketing packages to advertising agencies and clients.• Pursue and manage retail channels for product sales and distribution. • Prospect and secure new licensing opportunities while managing current relationships. • Develop collateral materials for all sales, retail, and licensing efforts. • Contribute to efforts launching Weekly World News Studios. • Active member of executive team participating in weekly status, financial, retail, and brainstorming meetings.#BatBoy #Bigfoot #Cryptids #Satire #Entertainment

New York, New York, United States

• Inventory, catalogue and manage 800+ works on paper.• Spearhead sales from prospecting to closing.• Develop marketing efforts including launch of website and search campaigns.

New York City Metropolitan Area

• Sold and managed marketing partnerships across print, digital, and video to agencies and clients.• Oversaw office operations for New York office (2014 – 2019) and essential member of integration team during Parade and Harris acquisitions.• New Business Brought In: Bristol-Myers Squibb (Integrated), Bayer, United Healthcare, GSK (Digital), Nature’s Bounty, Republic Wireless, Rite Aid• Key Accounts: Regeneron, Pfizer, GSK, Mars, Tyson, Eggland’s Best, TracFone

New York City Metropolitan Area

• Developed innovative media strategies across all platforms to advance clients’ marketing objectives.• Developed and implemented extensive Out-of-Home campaign to launch Speck device covers across five cities in less than 30 days from initial assignment to postings.• Successfully brought in new accounts based on successful past client experiences.• Key Accounts: Merz (Mederma), Gannett, Speck Products, Alexis Bittar, Big Ass Fans, Visit Scotland

Greater New York City Area

• Led media teams in the development and implementation of media plans while serving as agency representative to key clients. • Responsible for integrated digital strategies that included Display, Search, and Mobile.• Developed media strategy for 1800 Tequila resulting in a substantial increase in sales.• Key Accounts: Proximo Spirits (1800 Tequila, Three Olives), Big Ass Fans, Everlast Nutrition,Allegra for Kids, Parmigiano Reggiano

New York City Metropolitan Area

• Drove advertising sales, account management, and digital initiatives bringing in a third of total general advertising revenue while facilitating marketing efforts for the magazine. Additionally, worked on other tabloids (Weekly World News, Globe, National Examiner, Sun) and Country Weekly.• Responsible for integrating digital sales efforts within existing print sales team.• Received American Media’s President Award for generating exceptional sales gain. Exceeded target revenue quota first two years selling National Enquirer.

Greater New York City Area

Key Accounts: Atkins Nutritionals, Haribo Gummi Bears, Canadian Club, NFL Sunday TicketOversaw media department and managed multiple clients across different industries to develop, implement and optimize traditional and digital media budgets.

New York & Los Angeles

Key Accounts: CBS, Wendy’s, Hyundai, Pfizer (Warner-Lambert), CVS, Philips Electronics, M&M/MarsContributed to team efforts on a wide variety of brand categories and all media types.

Los Angeles Metropolitan Area