Balázs Kurucz

Balázs Kurucz Email and Phone Number

International Marketing Manager @ Aloxy
Brussels, BE
Balázs Kurucz's Location
Brussels, Brussels Region, Belgium, Belgium
Balázs Kurucz's Contact Details

Balázs Kurucz work email

Balázs Kurucz personal email

n/a
About Balázs Kurucz

I strongly believe that our relationships determine the quality of our lives. The way how we approach and collaborate with other humans makes us fail or succeed. Why would it be different with our B2B interactions? There are also humans behind the other “B”. People, who are sitting in the same traffic jam or working from home nowadays. Experts, who are challenged by their projects. Professionals, who are passionate about 3D printing.If you look at the (r)evolution of Additive Manufacturing, partnerships and collaborations have been always essential to foster the adoption of AM and turn it into a widely trusted technology. Interindustry collaborations helped to create applications, which opened new solutions, opportunities and unlocked new business models, like my favorite examples below:How AM Software Solutions Helped to Create the World’s Largest Jet Enginehttps://www.materialise.com/en/cases/3d-printing-software-solutions-worlds-largest-jet-engineNo More Pancake Waste! How AM Transformed Bakery Production Lines of a Favorite Foodhttps://www.materialise.com/en/cases/additive-manufacturing-transformed-production-linesWe can agree, that none of the cases above could happen without our valued partners mastering their fields, challenging my colleagues, the innovators of Materialise. So I consider our partners as our biggest assets. Their success is our success!So let’s merge our experience, knowledge, and creativity to write our next success story together! Please find my contact information in the Bio or jus drop me a call:+32 488 53 30 90

Balázs Kurucz's Current Company Details
Aloxy

Aloxy

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International Marketing Manager
Brussels, BE
Website:
aloxy.io
Employees:
27
Balázs Kurucz Work Experience Details
  • Aloxy
    International Marketing Manager
    Aloxy
    Brussels, Be
  • Materialise
    Global Software Marketing Manager
    Materialise Jun 2023 - Present
    Leuven, Flemish Region, Belgium
    Overall responsibility and ownership of the Materialise CO-AM platform customer buying journey and marketing strategy Create and execute the annual global marketing plan for the CO-AM platformBudget responsibility for the global CO-AM marketing budgetReporting on the results of the marketing (awareness and lead generation) campaigns to all stakeholders (internal/ external)Represent the CO-AM perspective towards the global Software BU positioning and messaging strategy workshopsCooperate closely with the partnership marketing manager to resign and execute joint communication and co-branding plans with the selected CO-AM partner companiesConsult with the regional marketing managers in order to foster the local execution of the Global CO-AM marketing planLiaison with the global Corporate Communication and across BU stakeholders on the positioning of the software platforms
  • Materialise
    Head Of Global Partner Success
    Materialise Dec 2021 - May 2023
    Build an active community of our valued partners and alliances creating forums and platforms to foster collaboration and communicationEstablish and execute the partner success strategy and vision for Materialise software including the implementation (action) plan for the regional officesImplementation of partner excellence - process development for managing partnerships – including the partner heartbeat and partner customer journeys, decision and communication matrix, CRM follow up, contract management etc.Support the software strategic organizational priorities by active contribution to the annual sales planning and budget exerciseActively promote and widely spread partner and alliance’s success stories in close collaboration with the global software marketing department and corporate communication
  • Materialise
    Partnership Marketing Manager
    Materialise Aug 2016 - Dec 2021
    Leuven
    Develop and execute international multi-channel communication and digital strategies for various internal and external stakeholdersDesign and execute joint communication and co-branding strategies with partner companies (e.g. value added customers, distributors, resellers and vendors etc.)Define the product marketing and Go-to-Market communication strategy, launching co-branded products and software solutionsLeading the global transformation program of the business unit and heading the project team of internal and external experts, consultants etcDesign and launch the global partner program called Powered By Materialise in line with the global business strategy supporting the worldwide implementation processesDesign and execute the communication plan for the corporate reseller and distributor program, called Authorized reseller by Materialise in alignment with the global channel strategy
  • Omv
    Marketing And Digital Manager
    Omv Oct 2013 - Jun 2016
    Budapest
    Marketing:Develop International and national customer incentive programs (CIP) Responsible for OMV MaxxMotion Premium fuels’ brand management Full content and financial responsibility for both marketing activities above Development of the yearly communication and marketing work plan based on the company strategy.Digital:Full content responsibility and maintenance of Hungarian OMV portals and OMV social media appearanceDevelopment and implementation of integrated online-offline and social media campaignsMaintenance of external and internal OMV targeted newsletters and messages (B2C, B2B, B2E)Close cooperation and alignment with Group Online management entities
  • Omv Hungária Ásványolaj Kft.
    Digital Manager In Czech Republic/ Slovakia/ Hungary
    Omv Hungária Ásványolaj Kft. Apr 2010 - Oct 2013
    Budapest-Bratislava-Prague
    Full content responsibility and maintenance of all three OMV portals (external/ internal) and social media appearance on local Facebook fan pages and corporate Youtube channelImplementation of international Social media strategy - launch, maintenance of the local Facebook pages in all three marketsPreparation and launch national loyalty programs in Czech Republic and Slovakia –“OMV Smile and Drive”Implementation of external and internal OMV targeted newsletters and messages (B2C, B2B, B2E)
  • Omv Hungária Ásványolaj Kft.
    Junior Marketing Specialist – (Hungary)
    Omv Hungária Ásványolaj Kft. Mar 2008 - Apr 2010
    Avanti Brand managementDevelopment and implementation the marketing-communication campaigns and Customers Incentive Programs for Avanti filling-stationsCar Wash marketing activitiesFull responsibility for positioning and implementation of international standards, KPIs, marketing activities (new POS and decoration elements)Business Card – event managementB2B marketing activities for Business Card department Online management Full content responsibility and maintenance of Hungarian OMV websites (external/ internal)Direct influence on HU marketing budget p.a. in total EUR 200.000

Balázs Kurucz Skills

Marketing Online Marketing Online Communications Social Media Social Media Marketing Social Media Communications Online Advertising Banner Ads Seo Digital Marketing Email Marketing Email Marketing Software Cms Sap Ecdl Certification Photoshop Driving License Project Management Sem Integrated Marketing Event Management Loyalty Marketing

Balázs Kurucz Education Details

  • Kürt Academy
    Online Communication Management
  • Edutus Egyetem
    Specialised In Commerce, Major In Marketing
  • Schulek Frigyes Bi-Lingual Technological Vocational Secondary School Of Architecture, Budapest
    Schulek Frigyes Bi-Lingual Technological Vocational Secondary School Of Architecture, Budapest
    German Specialization

Frequently Asked Questions about Balázs Kurucz

What company does Balázs Kurucz work for?

Balázs Kurucz works for Aloxy

What is Balázs Kurucz's role at the current company?

Balázs Kurucz's current role is International Marketing Manager.

What is Balázs Kurucz's email address?

Balázs Kurucz's email address is ba****@****lise.be

What schools did Balázs Kurucz attend?

Balázs Kurucz attended Kürt Academy, Edutus Egyetem, Schulek Frigyes Bi-Lingual Technological Vocational Secondary School Of Architecture, Budapest.

What are some of Balázs Kurucz's interests?

Balázs Kurucz has interest in Education.

What skills is Balázs Kurucz known for?

Balázs Kurucz has skills like Marketing, Online Marketing, Online Communications, Social Media, Social Media Marketing, Social Media Communications, Online Advertising, Banner Ads, Seo, Digital Marketing, Email Marketing, Email Marketing Software.

Who are Balázs Kurucz's colleagues?

Balázs Kurucz's colleagues are Andres Nagels, Carl Stevens, Adelina Soiu, Kwinten Schram.

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