Joe Kurzer Email & Phone Number

Los Angeles, California, United States

Los Angeles Metropolitan Area

As part of the internal Agency division within Freeman, responsible for developing, managing, and growing senior-level relationships with clients that position Freeman as a strategic advisor and partner - through leading the planning and execution of global live event productions Oversee multimillion-dollar client relationship(s) with responsibility for budget and profit managementResponsible for leading and managing overall program operations, relationships with internal and external partners in A/V, design and build, content design and production, and logistics in support of producing large-scale event programsAs Executive Producer, recent projects include: Amazon Ad's Upfront 2024 program at Pier 36 and their 2022 and 2023 NewFront presentations at Lincoln Center, Amazon's Services & Devices Fall Launch 2023, Splunk's GovSummit 2022 and 2023, Splunk's .conf 23 and 24 Breakouts, TriNet’s PeopleForce NYC Summit 2022, Global Leadership Conference for Kraft Heinz 2022, and Global Tech Forum – AMS/EMEAI & ANZ/Asia South 2021 (Virtual) for Veritas.

Huntington Beach, California, United States

Agency Lead for supplier diversity outreach, data management, and business development – advocating and promoting FGPG’s WBENC’s certification for companies seeking to develop diverse supplier partnerships

Huntington Beach, Ca

FGPG is one of the leading experiential marketing agencies in the USClients: Fortnite/Epic Games, 2K, Pokémon, Facebook, Oculus, FX/HereBe Dragons, Netflix/Brand Connections, Category 41, Amazon, and WebtoonTeam leader responsible for developing and managing the Strategic Direction and Operations for the design of immersive experiential marketing activations with the focus on driving social media engagementDirected internal and external partnerships to develop experiential programs supporting live-streaming broadcasts, festivals, industry tradeshows, marketing activations, hospitality events, and virtual experiencesManaged all project deliverables, communications, and scheduling – ensuring teams delivered against program objectives, on-schedule, and on-budget Through a passion for creativity and innovation, led the development and use of emerging experiential technology, social media, and data analytics for experiential and go-to-market programs – driving consumer and global fan engagementGarnered multiple national awards for the creation of industry-leading experiential brand activations for Fortnite and Oculus

Columbus, Ohio, United States

Columbus, Ohio

Hired by the President of Store Operations to influence change, motivate performance and transform the Brand's associate engagement experience by bringing the brand story to life across 1,100 stores Drove double-digit growth through leading the planning, creative strategy, execution, and analytical/ROI reporting of integrated experiential brand marketing, including signature associate events, national and regional sales meetings, incentive campaigns, and gala recognition event programs fueling the performance of 30K+ sales associates Pioneered the use of video storytelling turning incentive programs into FOMO performance drivers, empowering associates to achieve record-breaking sales, resulting in the company passing $7B for the first timeWorking in partnership with marketing, PR, corporate communications, and finance teams developed and produced industry-leading incentive programs, brand engagement experiences, and national sales meetings – focused on delivering an exceptional customer experience, driving +10% performance over sales planManaged internal event planning and engagement team with $5M department operations budgetPromoting the brand’s support of social causes, developed partnerships, and created communication campaigns and events for values and philanthropic initiatives across all stores• Combatted domestic violence through a partnership with the National Domestic Violence Hotline organization, promoting annual programs that engaged support for over 150 US shelters• As spokesperson to stores – Secured $400K in donations for cancer research for The James Cancer Hospital by managing VS participation in “Pelotonia” – largest biking event in the US. Exceeded campaign goal by 25%• Co-Leader of Evolve, LGBTQ diversity outreach ERG; increased participation in Pride programs by 400%

Columbus, Ohio

National multi-media production agencyClients: P&G Beauty, CoverGirl, Victoria's Secret, LBrands, Nationwide, Scotts Miracle-Gro, Ralph Lauren, OhioHealth, HSN, Fluor Corporation, NetJets, The Ohio State University, Wexner Center for the Arts, American Heart Association, Big Brothers Big Sisters, and HRCProvided strategic and creative direction to the senior leadership of Fortune 500 corporations and non-profit organizations in support of corporate event and brand engagement programsManaged eight-member events division within agency, supporting event, digital media/streaming, and video production for both internal and external client audiencesIncreased billing revenue of department by 10% as leader; realized $4M in annual sales for creative event and video production supportResponsible for the strategic development, management, and execution of signature brand programs including:• P&G Beauty's Global Brand Launch for 20K associates (via global live-stream) and fashion trend presentations at NACDS – featuring CoverGirl spokesmodels Rihanna and Molly Sims• Nationwide's All-Associates Meeting for 7K associates at Nationwide Arena and live-streamed to 10K – Received IABC Columbus, Bronze Quill Award – One-Time Program or Special Events, Internal or External• Grand Opening of OhioHealth's McConnell Heart Hospital with Larry King and Peggy Fleming – Received PRSA recognition• The Ohio State University Medical Center’s brand identity employee launch to 5K medical center employees. Recognized by CEO of The OSU Health System as a hallmark series of events for the University• Stefanie's Champions presented by The James Cancer Hospital – recognized with an Esprit Award by ILEA

Columbus, Ohio, United States

Columbus, Ohio, United States

Columbus, Ohio, United States

Columbus, Ohio

Developed and executed innovative brand marketing strategies and public relations for arts, non-profit, and LGBTQ organizationsLed creative marketing strategy and project management of signature community event – "A Celebration of Faith" featuring Coretta Scott King. Secured media coverage by all local news outlets and event sell-outRedesigned and repositioned the Jewish Community Center of Greater Columbus’ brand to define product offerings and benefits after renovation. Increased membership by 10% (in half of the projected timeframe) – achieving the campaign goalCoordinated public relations and marketing for Midwest premiere of independent limited-release movies. Achieved local, national, and international media coverage – with the success of sales ensuring bookings in NY and LA markets

Columbus, Ohio

Developed and managed brand identity, marketing, and communications plan for the non-profit community institutionCreated brand identity, advertising, and creative promotion supporting central Ohio’s 2nd-largest annual fundraising initiative. Responsible for building a cohesive and consistent donor-centric experience and producing community-wide events as part of fundraising and outreach programming. Restructured communication of campaign allocations. Achieved a 5% gain in challenging philanthropic climateAwards• Community Award of Excellence (2) for outreach programs developed for Holocaust Education and Breast Cancer Awareness

Hong Kong Sar

Key member of the executive launch team that grew the STAR TV Network into Asia's largest satellite broadcaster with an audience reach of 250MResponsible for developing the creative brand strategy for STAR TV and China's affiliated Phoenix Satellite TV Network. Assembled and managed the in-house, 12-member creative services team Directed the creative strategy for all off-air advertising, brand marketing, global events, and consumer promotion for the network's 15 channels, including the launch of MTV Asia and Channel [V]Department became one of the most recognized in-house creative services teams by Promax/BDA with more than 60 industry design awards during tenure– Signature live events included: Network Launch with laser light show across Hong Kong Harbor; Channel [V] inaugural Music Awards held in India and Taiwan – featuring performances by Air Supply and Queen; NYC Global Advertisers Meeting with Rupert Murdoch; and SKY Latin America launch in Miami

Hong Kong Sar

Hong Kong Sar

Hired as Hutchison Whampoa Corporate Identity Manager to oversee the implementation of the multi-billion dollar conglomerate's brand program across 9 divisions comprising 100 subsidiariesDeveloped and directed in-house corporate identity practice that supported brand programs, events, and tradeshows for a broad range of corporate clients. Brand programs developed for Hutchison Telecom, Hagabank Indonesia, Crosby Securities, and AmCham Beijing.

Hong Kong Sar