• Spearheaded the development and execution of impactful ATL/BTL campaigns, resulting in a noteworthy 10% increase in sales.• Formulated and delivered compelling presentations and reports on product performance and market trends, informing key decision-making processes for senior management.• Conducted in-depth market research to capture insights into consumer behavior and identified opportunities for product improvement.• Collaborated seamlessly with the sales team to craft and implement effective sales strategies, contributing to ad-hoc sales initiatives.

• Amplified social media presence across various platforms, achieving heightened engagement and visibility.• Innovated and designed captivating creatives, enhancing the visual appeal and brand representation.• Finalized print designs and publishing materials, ensuring a polished and professional presentation.• Researched and evaluated new design software, actively contributing to discussions on upcoming design trends.