Led the integration of our new CRM system, Salesforce, and creating our GTM tech stack from scratch to streamline our customer facing processes.Improving the handover processes between sales-to-success and sales-to-finance to minimize data loss and improve customer experience.Analysing growth, sales, customer and financial metrics and developing multiple automated dashboards for each function, and making data transparent for everyone.

Directed all departments based on our shifted focus from sales to retention.Tracked whole ad-fraud and attribution industry, including competitors' newest clients, creative solutions and recent investments.

Helping clients onboard Interceptd in a way that benefits them the most.Enabling the consultancy team to better help clients.Deep dive into the client's data to detect patterns and catch possible fraud cases.

Coordinated design, data science and developer teams to make Interceptd into reality. Interceptd is an ingenious defence against mobile ad fraud to block fraudulent traffic in real-time, in order to identify the best ad channels to spend money on.

App Samurai is a self-service mobile advertising platform

• Building the business side of a company devoted to enable everyone creating their own mobile games. GameLooper reached 100.000 developers worldwide and published 7 mobile games on App Store and Google Play.• Maintaining relations with investors, corporate partners and online press.• Coordinating company projects, scheduling targets and monitoring results.• Monitoring key metrics and analytics to make justified decisions.• Keeping relations with customers and users by highly customized and quick responses over many channels including social media. GameLooper has 78% positive user rating.• Controlling the visible side of the company such as webpages and social media accounts and other news and announcement platforms.• Organizing events to acquire and educate our users. By organizing workshops in elementary schools such as TED Ankara, VKV Koç and ODTÜ GVO, more than 200 children have learned how to formulate algorithms. By organizing workshops in ATOM, graphic and game designers used GameLooper to create their own games without a programmer, one of which is published on mobile application stores.

• Maximized the volume and operational performance of dealers in consumer GSM market by distributing their monthly targets, providing consultation to optimize their resources, planning incentives. Achieved 101% target realization in 2012.• Ensured the service quality and knowledge in stores. Produced the best regional average dealer service quality score of 87% in 2012.• Acquisition of potential dealers, and termination of underperforming dealers.• Monitored KPI’s of all dealers inside our region and informed my colleagues about their performances and fraud risks.• Administered an Avea Distribution Center (ADM) with its own sales team to increase sales of 500 sub-dealers in 5 districts. Monitoring ADM’s operations, financial position, fraud risk, knowledge level, relations with device distributors etc.•Coordinated post-sale support services and in-store merchandising activities.

• Periodically visited large corporate customers, provided customer service and delivered reports with suggestions for maintaining sustainable relations.• Handed a report comparing foreign GSM value-added services with the ones provided by Turkish GSM operators.

• Coordinated and participated in campus organizations for Nescafe, SonyEricsson, Pepsi Max, etc. to distribute promotional goods, improve brand image and collect feedbacks.