Kwasa Mathis Email & Phone Number

Philadelphia, Pa, Us

Philadelphia, Pa, Us

Philadelphia, Pennsylvania, Us

• Identify new audiences and contribute to the development of strategies and products to engage them• Supervise the creative team responsible for station promotions, events, membership, marketing, merchandise, social media, and graphic design• Make data-driven recommendations to executive leadership that increase station performance, community engagement, revenue opportunities, and cost savings• Ensure the timely delivery of marketing and promotional assets and create processes that streamline requests and production of deliverables• Manage the posting and optimization of content on WURD websites (wurdradio.com, ecowurd.com, wurdworks.com), social media, and other digital platforms• Oversee execution of the WURD Radio newsletter and development of the newsletter as a driver of audience growth• Oversee WURD’s merchandise strategies and inventory management; work with Business Manager to ensure performance of payment platforms • Ensure that WURD’s visual brand is consistent across digital platforms, event marketing and signage, programming assets, and merchandise• Manage a suite of marketing technology tools including Google Analytics, Salesforce, WordPress, Mailchimp, Asana, Canva, social media accounts and management tools, and payment applications; make recommendations for the adoption of new technologies based on business needs• Work closely with the Sales Director to provide the sales team with data that demonstrates the effectiveness of advertising campaigns as well as develop strategies to increase key metrics that incentivize larger media buys• Work closely with the Program and News Director to assess on-air and digital content performance and strategically repurpose and amplify content to catch and keep the interest of WURD’s desired target audiences• Work closely with the Creative and Production Director to ensure that station events and initiatives are reflected across radio, social media, newsletter, website, and other platforms

Philadelphia, Pennsylvania, Us

Morning Show Producer/Board Operator • Work with show host in planning and producing live and/or pre-recorded radio shows• Assist in generating ideas and research those ideas for broadcast• Schedule and book guests for on-air and pre-recorded interviews• Fill-in/co-host• Commercial voice talent• Interact with listeners through social media• Work as board operator for live on air shows, answer caller lines, and follow program logs• Assist with post production editing for podcasts and soundbitesDigital Media Manager• Extend WURD’s digital reach and visibility for Philadelphia’s Black community• Daily management of the station’s webpage, social media sites, and digital products (included, but not limited to YouTube, SoundCloud, mobile app management, Shopify, Printful, PayPal, Stripe, Eventbrite, etc.)• Analytic reporting of digital products and webpage• Interface with sales team, contractors, vendors, developers, and other leased workers to maintain webpage and digital products• Minor copy editing• Implementation and training on station processes for record keeping and best practices

New York, Ny, Us

• Responsible for the management and delivery of projects through all stages of the development cycle• Prioritize projects and ensure consistency with client/corporate strategies• Book resources for projects with the Head of Traffic• Manages internal relationships including liaising with other departments and suppliers• Works with Client Service to ensure budgets are fully defined and explained to clients• Ensure that all project requirements and/or objectives are correctly gathered, understood and properly translated into a solution• Track project status and provide relevant communications and updates• Develop and maintain relevant documentation• Mentor and develop other Project Managers to share knowledge and provide support• Manage project budget and provide deliverables to real-time deadlines

Milwaukee, Wisconsin, Us

• Process life insurance for beneficiaries• Maintain excellent levels of customer service in a high volume call center• Uphold the company’s standard of security for all account holders• Problem solve and provide solutions to account holders’ questions and concerns

Minneapolis, Mn, Us

Target Café Team Leader • Managed a team of up to 10 team members• Interviewed potential applicants• Maintained all data and paperwork in accordance with Food Safety Laws• Coordinated all team members’ responsibilitiesGuest Service Team Member • Handled all monetary forms • Guest service and food service attendant• Maintained levels of high customer service

• Coordinated show proposals by working with the development and production teams• Set up production schedules• Performed site scouting and research for television programs

New York City, Ny, Us

Production Coordinator for Global Media • Scheduled studio space and crew for MSNBC, CNBC, and NBC Programs • Acted as a liaison between NBC and on-air talent• Updated Billing ReportsExecutive Assistant • Answered phones and directed high call volumes for an NBC producer • Maintained the producer’s calendarProduction Coordinator/Assistant for NBC’s Affinity Groups• Coordinated video shoots for NBC’s Diversity Groups• Liaison between the video crew and the event managers• Liaison between the video crew and on camera talentGuest Relations Coordinator for East Coast Page Program • Managed Pages to ensure tour operation ran smoothly as well as trouble shoot and facilitated malfunctions on tour• Liaison between Pages and managers• Coordinated Pages for the show, Marriage Ref. Page Program • Conducted studio tours and facilitated audience services for Late Night With Jimmy Fallon, Dr. Oz, and Saturday Night Live• Handled ticketing call service system and assisted in customer care with ticketing information• Member of DIG: Diversity Initiative Group

On-Air Announcer • Operated the sound board• Operated computer, minidisk players, and cd players for on air distribution• Recorded and Edited with Cool Edit Pro• Directed high profile guests to proper departments

Norfolk, Va, Us

• Compiled topics for shows and guest information for What Matters, Hear Say, and Another View • Wrote first draft scripts for packages• Operated telephone board for radio show, Hear Say• Worked with Final Cut Pro

Woonsocket, Ri, Us

• Developed digital and non-digital film in one hour • Assisted pharmacy techs w/ distribution and sale of prescription medication• Customer Service• Operated cash register and used all monetary forms