Kelsey Williams Email and Phone Number
Kelsey Williams work email
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Kelsey Williams personal email
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Kelsey Williams phone numbers
Strategic and influential Marketing leader with experience in developing brand strategies and executing digital campaigns that increase consumer engagement, brand awareness, and drives revenue for companies. Passionate, pro-active and results-oriented leader with great interpersonal skills to navigate throughout the organization to collaborate and work cross-functionally to drive business results.AREAS OF EXPERTISE • Marketing Strategy• Consumer Engagement• Product Marketing• Project Management• Communications• Influencer Marketing• Digital Marketing• Community Management• Agile Leadership • Content Development• Brand Activation• Consumer Marketing• Relationship Management• Process Development• Partnership Marketing
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Vp, Project Manager - Strategic PartnershipsU.S. Bank May 2023 - PresentMinneapolis, Mn, Us -
Marketing, Digital Engagement, And Strategy ConsultantConsulting Nov 2016 - Jan 2024• Produce multi-channel Marketing strategies to acquire new customers, drive community engagement, and grow business for clients.• Identify brand partnerships and opportunities to leverage client business in the targeted market or industry to maximize brand awareness and growth.• Develop strategic marketing communication plans and content for consumer engagement across online channels.• Work with influencers on growth strategies, brand collaboration, and event activations.Prior clients include Inspira Marketing Group, Nonprofits, & small businesses
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Vice President, Digital LeadU.S. Bank Feb 2022 - Jul 2022Minneapolis, Mn, UsLed market through digital transformation to adapt to the new way of banking. Influenced digital engagement for 100+ U.S. Bank branches and 70+ business banking staff in support of greater Los Angeles Market.Developed programs which compliment corporate digital programs to meet market geographic needs. -
Assistant Vice President, Digital LeadU.S. Bank Sep 2019 - Feb 2022Minneapolis, Mn, Us•Presented performance analysis reports, market proposals for digital opportunities, and new digital initiatives to leadership for buy in and optimization of market digital performance in mobile app and online banking. •Launched market internal influencer program of 24 employees to drive digital performance, amplify reach for communications/implementation, and increase employee engagement.•Developed employee training workshops, presentations, and market email newsletters of company's digital capabilities to drive awareness and digital sales to customers. -
Marketing ConsultantCiti Mar 2018 - Mar 2019New York, New York, Us• Launched Citi’s Apple Pay omni-channel marketing campaign with email, in-app messaging, microsite, and online ads to 3 million Citi card members to increase digital spend and usage for Citibank.• Spearheaded creative development and planning for digital wallets (Apple Pay, Google Pay, Samsung Pay) email marketing campaigns to drive awareness and spend for Citi. • Collaborated with cross-functional teams to align on business objectives and meet deadlines for projects.• Owned project management for omni-channel marketing programs from strategy to execution of launches to over 500K+ Citi cardmembers. -
Digital Marketing ManagerNestlé Waters North America Jan 2016 - Dec 2016Paris, Issy-Les-Moulineaux, Fr•Oversaw digital acquisition initiatives to drive business for the Direct Business at Nestle Waters. •Partnered with Nestle Waters Brands including Nestle Pure Life, Perrier, S.Pellegrino to drive brand awareness and acquisitions through paid and organic search. •Managed agency relationship to align on strategy and execute paid social, search, and affiliate campaigns. •Led the process and partner with Brand teams to develop new creative for Display, Facebook, Affiliate Campaigns •Worked collaboratively with Brands, Information Services, and web agency to implement tracking for all Display, Social, and Affiliate campaignsThis position was contract based. -
Digital Marketing ManagerGrsp Jun 2014 - Jan 2016Grsp is an early stage technology company with a mission to transform the way people use smartphones to inform purchase decisions. Inspired by years of studying consumer behavior while building digital payment platforms, Grsp offer consumers an easier way to make decisions when shopping in person.•Partnered with the UX lead to design, prepare and execute consumer tests; Presented consumer findings and recommendations to the team of App Developers, UX lead, and Co-Founders; Represented the champion voice of the customer in development•Responsible for the strategy and execution of digital marketing channels: websites, social media, & blogs•Created content to help build brand awareness and drive installs to new mobile app called Grsp •Managed email marketing and tracked weekly mobile app usage via Google Analytics, AppAnnie, Mixpanel -
Consultant, International Marketing, Digital DistributionWarner Bros. Entertainment Group Of Companies Apr 2014 - Jun 2014Burbank, Ca, UsWarner Bros. Entertainment Inc. is a fully integrated, broad-based entertainment company and a global leader in the creation, production, distribution, licensing and marketing of all forms of entertainment and their related businesses. •Managed client relationships with external acquisition partners to meet content delivery deadlines•Prepared model of FIlm and TV Catalog Digital Starter Kit Titles tied to commercial, and legal rights, along with asset availability•Reviewed available titles and analyzed titles released by territories to identify video on demand product gaps. -
Global Product Management AssociateMastercard Feb 2013 - Mar 2014Purchase, Ny, Us2nd MasterCard Global Product & Solutions Rotation ProgramRotation Type: Core Products•Managed team communications plan and company’s intranet site of global insights, industry news, and social engagement for employees•Launched World Beyond Cash #internswanted campaign in Purchase and St. Louis to help recruit millennials and build awareness of MasterCard’s Cashless Generation with over 4 Million Twitter Impressions•Created customer presentations for Vice President of Debit Product Management with marketing and sales information positioned to help drive debit portfolio wins for different business meetings. -
Global Digital Marketing Associate AnalystMastercard Jun 2011 - Feb 2013Purchase, Ny, Us1st MasterCard Global Product & Solutions Rotation ProgramRotation Type: Global MarketingSocial community manager to US social channels (Facebook, YouTube, Twitter)Partnered with agencies to execute social campaigns such as SU2C Priceless Moments, Supported global digital marketing efforts such as mobile innovation, social media efforts, and usability testing for launch of Priceless Cities (Priceless New York, Priceless LA, and more)Managed MasterCard's domain portfolio of 3,000+ domain namesWorked collaborately with legal to execute contracts and finalize terms & conditions for marketing campaignsCreated best practices to share with regions to help drive innovation and growth in social channels and brand awarenessLed project management of internal social media guidelines, social audit, and social ambassador program in adjacent to launch of MasterCard Social Command Center. -
B2B Marketing InternMastercard Sep 2010 - May 2011Purchase, Ny, UsManaged agency relationship & worked with a cross-functional team to maintain Marketing page of Sales website.Ensured projects were delivered on time and within budget. Conducted website analysis and track site metrics of customer extranet to improve user experience Supported build of new website to drive business results. Completed platform evaluation and provided recommendation to inform website consolidation strategy. -
Global Digital Marketing InternMastercard Jun 2010 - Aug 2010Purchase, Ny, UsMasterCard is a technology company and payments industry leader. For more than four decades, MasterCard has been a driving force at the heart of commerce, making the global economy safer, more efficient, more inclusive and more transparent for all.Worked with a cross-functional team on developing business requirements to upgrade mobile appAnalyzed global industry trends, performed market research, and presented findings in the regions to the management team Supported the development of MasterCard mobile applications such as ATM HunterMeasured and tracked results for mobile applications by region to improve marketing results.
Kelsey Williams Skills
Kelsey Williams Education Details
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Manhattanville UniversityMarketing
Frequently Asked Questions about Kelsey Williams
What company does Kelsey Williams work for?
Kelsey Williams works for U.s. Bank
What is Kelsey Williams's role at the current company?
Kelsey Williams's current role is Customer Engagement l Strategy l Partnerships l Digital Experience.
What is Kelsey Williams's email address?
Kelsey Williams's email address is kl****@****ail.com
What is Kelsey Williams's direct phone number?
Kelsey Williams's direct phone number is +171620*****
What schools did Kelsey Williams attend?
Kelsey Williams attended Manhattanville University.
What skills is Kelsey Williams known for?
Kelsey Williams has skills like Presentation Skills, Printing, Payments, Expenses, Handouts, Vendors, User Experience, Sales, Market Research, Content Marketing, Partnership Marketing, Finance.
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