Kyle H. Email & Phone Number

Greater Chicago Area

• Utilized Adobe Experience Manager (AEM) and other CMS for web development, implementing SEO and content tagging strategies.• Managed project tracking and analytical reporting for marketing and email campaigns to ensure data-driven growth.• Increased product sales and event registrations by 15% through innovative design, analytical data, and targeted marketing campaigns.• Utilized Hootsuite and Salesforce to manage social media ad campaigns, schedule posts, and record click-rates, impressions, and outreach.• Implemented task-management software ClickUp and Microsoft SharePoint, enhancing productivity and collaboration among team members.

Greater Chicago Area

• Managed Adobe Experience Manager (AEM), and WordPress websites with HTML and CSS, using User Interface design (UI) and ensuring ADA compliance (handicap accessibility).• Created diverse content types using Adobe Creative Suite, aligned with branding guidelines and ensuring better User Experience (UX) and journeys.• Facilitated decision-making, media plans and presented recommendations among stakeholders, clients and delivery partners.• Created a revenue stream by creating ad space in emails, and selling ad space.• Redesigned application processes with Qualtrics, streamlining customer intake.

Greater Chicago Area

• Saved the division $20,000 per year on multimedia services.• Increased email click-through rates through innovative design and A/B testing.• Developed branding and marketing materials for events and products.• Enhanced social media presence across multiple platforms.• Delivered innovative solutions to enhance the productivity of individuals andorganizations, contributing to shaping the future of our marketing efforts.

Greater Chicago Area

• Designed captivating, customizable customer journeys to drive conversions.• Facilitated cross-team collaboration to ensure alignment and accountability.• Optimized messaging, channels, and targeting using data-driven propensity models.• Assessed success or failure meticulously through A/B testing.• Established and maintained strong relationships with key client partners, facilitating successful client renewals and innovative designs and strategies.• Defined product strategy aligned with the company’s and stakeholders’ goals.• Email campaign creation with Marketo, automation technology, and A/B testing.• Created analytic reports using Google Analytics and used data-driven strategies to plan future marketing and multimedia campaigns.• Managed Drupal and Cvent webpages, utilizing HTML, and CSS.• Wrote and copyedited webpages, mobile app notifications, and emails.

Carbondale, Il

• Collaborated with clients, ensuring project goals and seamless communication.• Conducted site audits, analyzed metrics, and implemented SEO strategies.• Oversaw web hosting, domains, and security.• Managed social media content for promotion and community engagement.• Website design and development (HTML, CSS, WordPress)• Led end-to-end video production.

Master'S Degree, Professional Media, Media Management, 3.6

Activities and Societies: Phi Rho Eta Fraternity INC.Earning a Master of Science in Media Management with a focus on Advertising.

Bachelor'S Degree, Cinematography And Film/Video Production

Earning a Bachelor of Arts in Film and Photography with a minor in Graphic Design has provided me with a strong foundation in visual.