Kyle Galvin Email & Phone Number

Mountain View, California, Us

Toronto, On, Ca

Marlborough, Ma, Us

-Research and evaluate the market for high-impact, high-leverage improvement tools and cross-functional collaboration opportunities-Directs the development and implementation of processes, tools, metrics, initiatives, infrastructure and technology that will support and improve the effectiveness of operations within the Marketing function-Benchmarks the organization’s current marketing activities, performance and investment against industry best practices; develops a roadmap for improvements and business case for undertaking necessary changes and leads implementation-Maintains the institutional memory of the organization by creating a shared knowledge portal and repository of best practices-Creates the conditions for the effective development of organization wide strategies and tactics that support the short and long-term business objectives-Ensures compliance with Boston Scientific quality systems, SOPs and Work Instructions that govern our projects-Provides oversight and guidance to projects that support marketing initiatives-Systems administration in Salesforce, Marketing Cloud, Microsoft Office 365, Aprimo, and Cvent

Minneapolis, Mn, Us

-Certified Oracle Eloqua Marketing Cloud Implementation Specialist-Serve as a Best Practice Consultant and hands-on expert with marketing automation and CRM systems for mid-size and enterprise clients-Advise on best practices with regard to marketing automation capabilities, testing, projected results-Configure and deploy marketing automation solutions and integrate them with client CRM systems

Toronto, On, Ca

Toronto, On, Ca

-Manage the strategy, production and execution of demand generation, lead nurturing and customer retention marketing campaigns-Advise marketing stakeholders on demand gen, digital and marketing automation best practices to improve campaign performance-Migrate Legal operating units from multiple instances of Eloqua to one consolidated Eloqua instance-Implement multiple lead scoring programs to provide quality leads for the sales pipeline-Manage integrations with 3rd party vendors, such as ON24 and Talkpoint-Produce a high volume of automated campaigns (emails, landing pages, forms etc.)-Conduct a high volume of A/B tests to improve campaign performance-Manage a weekly Thomson Reuters Legal email report sent to key marketing stakeholders in the Legal business unit.-Partner with an internal analytics team to report out ROI and make data driven recommendations-Eloqua B2B Masters Certified

Minneapolis, Minnesota, Us

-Sole admin / user of Hubspot for the company. -Responsible for multi-asset marketing campaigns from ideation, to production, to deployment. -Created emails, landing pages and forms. -Created content based upon keywords that we identified as having the most opportunity-Managed our social channels -Created and maintained a database of past customers