Kyle Malinowski Email & Phone Number

Bloomington, Il, Us

United States

Accomplishing business storytelling for Go to market Agent channel performance

Bloomington, Illinois, United States

-Provides day to day relationship management, oversight, and support of digital marketing including paid search, paid social, and programmatic activities and campaigns managed or executed through external vendors or other business areas.-Coordinates and supports the evaluation of driving consideration and purchase across audience segments via multiple digital channels in conjuction with strategy, product, analytics, and execution teams.-Coordinates cross-platform use, targeting, tracking and measurement related to digital marketing -Partners with key stakeholders to ensure that they have the digital marketing assets needed for campaign team execution-Understands and has working knowledge/experience on ad platforms (including Google, Meta, Twitter, TikTok, Amazon, and others) and partners with subject matter resources or business partners to execute and/or optimize campaigns -Remains current on industry trends and brings forward opportunities for innovation -Proactively identifies opportunities for increasing efficiency and consistency within work processes-Identifies appropriate stakeholders and works collaboratively to encourage diverse perspectives

Bloomington, Illinois, United States

Execute testing using a variety of tools such as Ask Suzy, Zappi, and EyeSee on upcoming marketing creative pieces. This includes everything from ideas to scripts, rough cuts, finished pieces, and post market analysis.The marketing channels I test are mass and social media, digital marketing, direct mail, email, out of home, audio.

Bloomington, Illinois, United States

- Lead creative development of national digital marketing campaign ads to drive quotes- Partner with creative agencies and legal to ensure alignment to key success measures and strategic brief

Bloomington/Normal, Illinois Area

In September 2020, I was selected to be on the pilot team called the Brand Design + Management team that combines analysts from Creative Services and Marketing in order to help promote and govern the State Farm brand from a strategic design standpoint.- Conduct and analyzes brand research to better define and strengthen brand design system- Complete Enterprise-wide brand requests - Innovates new ideas to develop new brand approaches

Bloomington, Il

As an analyst on the Brand Strategy and Management team I performed key research on the LGBTQ community by doing a deep research dive in order to allow for better brand advocacy from State Farm to the LGBTQ community. - Reviewed Assignment Briefs, answered business partner requests, and served as Scrum Master.

Bloomington, Illinois, United States

Duties:- Conducted and completed research requests in expert fashion from employees, executives, and agents that were often confidential in nature and had tight deadlines. - Oversaw and managed the Past Perfect Database - Engaged employees, executives, and agents on tours of historic spaces at State Farm. - Regularly processed new accessions into the archive through thorough evaluation, condition reporting, cataloguing, and conservation techniques.- Designed, fabricated, and installed educational and professional exhibits in many spaces around State Farm headquarters.- Managed the budget and ordering of archival supplies for the archive while also finding creative ways to keep costs low such as repurposing materials.Key Achievements - Once the new State Farm archive room was finished on November 14th, 2017. I created and executed a plan that saw me personally over the course of 2 months move the entire State Farm archive into the new archive room by ensuring proper care for the materials as well as the ability to quickly remake the archive in the new space. - Implemented the new Past Perfect Database for use in the archive and tailored it to fit the needs of the State Farm Archive/Museum Collection specifically. - Led numerous improvements to the state of the archive from overseeing collection management and conservation to creating efficient storage strategies such as repurposing a card catalog to store small objects in an effort to gain better physical control over the smaller material in the archive.- Recognized by tour groups with over 30 emails sent to leadership in a calendar month expressing their extreme satisfaction with the experience provided on their history tours. - Recognized in an email from an Agency director for representing the State Farm brand in an exemplary way for my work in sending an autographed baseball to the high school of the major league player who signed the ball instead of keeping in the archive.

Bloomington/Normal, Illinois Area

- Processed new business applications for vehicles and re-underwrote existing State Farm households in 26 different states.- Gained first-hand, deep understanding of car insurance and the role our agents play in our business model

Bloomington, Illinois, United States

-Being a parent has added a lot of responsibility to my life that I think has been extremely valuable to me to grow as a business professional as well as being the youngest in my family it was hard to find leadership opportunities. Being Arya's father has been a tremendous blessing in getting to steer and help navigate the world for her as she experiences it and has instilled in me confidence in my leadership ability. Skills-Navigating the balance of full time job with parental duties -Motivation and encouragement -Overcoming adversity -Providing care and support to child whenever needed-Being responsible for the safety and wellbeing of your child-Thinking of the needs of others before yourself and empathizing with a child's perspective that is different than an adult

Peoria, Illinois, United States

I served a 3 year term in this role helping provide educational programs to central IL by serving on the board of directors I served as chair of the Scholastic Bowl Committee and was responsible for facilitating and ensuring the operation of the annual scholastic bowl tournament hosted at Bradley University for area high schoolsDuties included -Writing and editing questions -Facilitating planning meetings -Overseeing tournament operations

Peoria, Illinois Area

Duties: - Counsel customers to make informed and pressure free decisions on their electronics purchases.- Relied on to sell frequently in every department in the store, which demonstrates leadership by action skills as well as the ability to learn quickly and adapt to the different needs of customers in the various departments.- Skilled at relationship building with customers to the point that many who come back will only purchase from me.Key Achievements:- Attained the highest mystery shop score in the home theater department with a score of 94 out of 100.- Achieved a perfect score of 36 on the Best Buy Induction Training Seminar Exam.- Lead the store consistently in total volume and the highest percentage scores on Customer Satisfaction Surveys in which customers rate the services I provide.- Recognized by Geek Squad Management in an email to store leaders expressing their satisfaction with the comments the installers received from their clients about the excellent service I provided.

Washington D.C. Metro Area

Visitor Services:- Conducted educational orientations 5 to 7 times daily to 750 individuals or more in order to educate diverse groups of adults and children about the impact of the Holocaust.- Mentored fellow museum interns to exceed organizational objectives.- Selected from 500 candidates to serve as a Visitor Services Intern and requested to return for a second term in 2011 due to exceptional performance.- Performed informal training and mentoring to first time interns.- Raised funds for the museum by soliciting and requesting donations.Collections Management:- Managed, edited, and consolidated over 700 museum records and migrated the collection from Voyager database to Electronic Museum database to provide accurate record-keeping and storage.- Took photographs for promotional materials.- Created new storage containers to house several hundred artifacts located at the collections storage facility.- Collaborated with curators to rotate exhibit artifacts in various galleries.- Transferred and stored museum artifacts, while also completing temporary object removal forms.- Attended lectures on museum fine art insurance and international loan policies. Discovered valuable information regarding risk management and the importance of proper insurance coverage.

Eureka, Illinois

- Scheduled tee times, provided opening and closing procedures, tabulated daily revenues, and balanced accounts.- Worked with the owner to manage and coordinate golf tournaments.- Investigated incidents and enforced golf course rules and regulations.- Selected to manage all aspects of the pro shop while course manager was away.- Drove revenues by selling memberships, green fees, golf carts, and merchandise.

Washington D.C. Metro Area

Visitor Services:- Conducted educational orientations 5 to 7 times daily to 750 individuals or more in order to educate diverse groups of adults and children about the impact of the Holocaust.-Safely evacuated museum attendees during 2009 museum shooting incident after having received training in evacuation procedures the week prior

Master Of Arts (M.A.), Museum Studies/History

https://museumstudies.ku.edu/overview The Museum Studies program at the University of Kansas has a comprehensive website detailing.

Bachelor Of Arts (B.A.), History

Activities and Societies: Phi Alpha Theta, Study Abroad to Leicester, England Spring 2008 semester.

Studied History And Genocide Studies, History