Kyle Mccoy Email & Phone Number

New York, Ny, Us

New York, New York, United States

- Create the strategy for digital and out of home campaigns and branding initiatives. - Use strategy and analytics for more streamlined ideation that marries the needs of customers and clients. - Manage a team of three that deliver the campaign from tease to wrap.

New York, New York, United States

- Manager focusing on campaign planning, ideation, and strategy. - Provided strategy insights to Sales pre-campaign and facilitated strategy between product, marketing, and creative. - Managed a team of two analysts. Managed a team of two analysts.

Greater New York City Area

• Responsible for managing corporate campaigns across a variety of web products within the Time Inc/Meredith inventory of brands• Provide strategic direction for digital campaigns and manage the team’s execution of ideas and content• Manage teams responsible for both creating and implementing new digital ad products to publish across online network• Measure the effectiveness of marketing programs and strategies through proprietary software and social platform analysis• Devise new marketing strategies based on collected data and forecasted trends• Provide written analysis to upper management to coordinate direction of future campaigns

Dallas, Texas

• Focused on creating and implementing digital campaigns for clients using in-house data and insights• Worked directly with large corporate clients and agencies to create large-scale, targeted campaigns based on analytics and creative efforts

Dallas/Fort Worth Area

• Both client-facing and back-end orientated. Balanced the needs of the client with what we could provide as an agency• Managed the brand direction of digital campaigns, determined how we implemented and tailored each message to its medium and key consumers• Presented post campaign findings to clients to influence future campaigns and directions

Houston , Tx

• Analyzed price spreads across the different positions each month that specifically result in more than $1,000,000 of revenue each year• Assisted both producers and marketers in daily operations, providing information on constraints to allow them to optimize pipeline capacity to meet markets on a daily, monthly and yearly basis• Interacted with a variety of teams (measurement, gas control, billing) to assist pipeline traders and pipeline operations