Lead Video Producer
CurrentWorking across three separate brands (Great British Racing, British Champions Series & GBRI) delivering video content to the highest and most professional standard for use across social media, ITV and Sky Sports main broadcast channels and other outletsTaking a video project from conception to post production and collaborating with colleagues to ensure video content is purposeful and appropriate for relevant audiences (customer related or business)Storyboarding projects from the outset and doing so in a detailed way which informs colleagues and clients in terms of the goals, aims and potential outcomes of video contentBeing the main port of call for any video queries including assessing any video work undertaken by external agencies; ensuring they are brand appropriate and uphold the organisation's reputationDeveloping internal strategies to ensure continued growth of social media channels including YouTube; the latter involved refreshing the channel, adding thumbnails and improving SEOCapturing stunning 4K drone shots across different scenarios to complement short films and video featuresCapturing stunning 4K drone shots across different scenarios to complement short films and video featuresShooting promotional content for each of the different brands to showcase their campaigns and initiatives within the industryInnovating - Using motion graphics to upgrade the experience of content produced and increase the eye-catching element of video contentTeamwork - continually sharing ideas and concepts with different team members; one such series called Beyond Racing tackled a key ongoing issue for the wider industry Personal development - honing my own, unique shooting style (using a Sony A7SIII) while always grasping for opportunities to progress and develop my skills