Kyle Bradley Email & Phone Number

Nashville Metropolitan Area

Develop and grow new and existing local and regional support by targeting markets, initiating cold calls, setting appointments, presenting, prospecting, proposing marketing solutions and closing sales with owners, decision makers, advertising agencies and media buyers. Primary responsibilities include securing media buys for broadcast programming, online media, and special events.• Identify, cultivate and maintain immediate and long-term business relationships with clients.• Schedule on premise sales calls with both current and prospective clients.• Consistently meet and exceed sales performance goals.• Use broadcast research such as Nielsen and qualitative statistics such as Scarborough.

Nashville Metropolitan Area

Developed data-based, insightful, and actionable visions collaborating with news, programming, and creative services in identifying station growth opportunities and the sales team in designing compelling stories for sellers. • Served as the conduit for strategic information on the station’s sales, web/mobile/digital platforms, and programming performance. • Provided relevant research and strategic guidance to the stations’ news, programming, and creative services departments. • Took command of various software applications utilizing Nielsen research and other quantitative and qualitative data. • Related experience and/or training considered, as well as a combination of education and experience.• Crafted effective marketing presentations for management, sales staff and clients, and trained sales staff on Nielsen ratings and on all sales software.

Greater Chicago Area

• Placed $11M annually in media buys in Milwaukee for GM, Kohl’s and Lowes.• Created and presented client presentations for quarterly dealer meetings.• Worked closely with GM Consultant to address competitive market needs.• Created Pontiac radio campaign with Top 10 Milwaukee stations to give client exclusive presence at 35 local festivals, remote broadcasts and sporting events.

Greater Chicago Area

Broadcast Negotiator (2003 – 2004) / Assistant Negotiator (2001 – 2003)Negotiated best rates for Dodge/Jeep/Chrysler and various clients with varying demographics.• Continually brought in buys under budget that posted to goal.• Developed and maintained strong relationships with sales reps in each market.