Kyle Sanders Email & Phone Number

• Provided strategic vision to deliver global trend forecasts, producing quarterly insights and weekly updates, guiding design, product development, merchandising, and editorial teams.
• Integrated AI, predictive analysis, and data into forecasting, enhancing trend accuracy and decision-making.
• Built and led a high-performing trend team, fostering innovation and collaboration resulting in elevated creativity and stronger cross-functional partnerships.
• Oversaw textile design team to create proprietary artwork, unlocking direct import opportunities for private brands.
• Spearheaded the launch of a Quick Base tracking tool, streamlining cross-functional project management across Apparel, Home, and Seasonal categories.
• Implemented feedback loops through "Survey Says" to drive continuous improvement across deliverables.

Bentonville, AR

• Led the largest FlexPLM implementation for GM departments, meeting aggressive timelines through a phased launch strategy.
• Ensured alignment of all business requirements, optimizing development and sourcing processes across SBUs.
• Enhanced Modular Excellence to include GM Private Brand milestones, improving operational efficiency and aligning strategy with broader corporate goals.
• Facilitated training and adoption across teams, influencing change management at scale.
• Recognized with the Merchandising "Make a Difference" award for leadership in implementing FlexPLM.

Bentonville, Arkansas

• Led all product development activities for Men’s Activewear and Seasonal categories, driving assortment simplification, innovation and cost reductions.
• Provided leadership and mentorship to team, fostering professional growth, encouraging collaboration, and driving team alignment with business objectives.
• Partnered with sourcing to introduce duty-free production in Swimwear, achieving a 10% cost reduction.
• Leveraged trend insights and consumer data to boost private brand penetration by 5.9% in Activewear and 3.5% in Seasonal categories.
• FYE 2018 Seasonal sales increased by 7% and Activewear by 4% outpacing the department
• FYE 2017 Seasonal sales increased by 10.6%; GP increase 12.5%. Activewear Sales increased by 5.4%; GP increase 4.2% vs LY

Houston, TX

Dad's Club Swim Team, which began in 1948, is one of the nation's most established swimming organizations and is nationally recognized for its rich tradition of swimming excellence.

Houston, Texas Area

• Established the Brand Management department to oversee strategy, positioning, and protection of Academy’s private label portfolio.
• Led cross-functional teams in the creation and execution of long-term brand strategies, driving private label growth from $484M to $950M in annual sales.
• Directed the rebranding of 12 private labels, ensuring alignment with consumer insights and corporate objectives.
• Partnered with legal and design teams to implement processes that mitigated risk and protected intellectual property.
• Created consistent brand guidelines and development calendars, improving efficiency and fostering alignment across divisions.
• Led focus groups with internal experts and external stakeholders to drive product innovation and test new concepts.

Houston, Texas Area

• Lead the design process for on-trend, market-right and brand-right product lines for men’s, women’s and youth swimwear and outerwear, including alpine
• Developed new materials, construction techniques, processes, and samples used to create innovative, profitable and technically superior products each season
• Ensured execution of fit and fit consistency through clear analysis, documentation, communication, and adherence to fit standards
• Responsible for line planning and briefing to optimize productivity, margin and revenue
• Planned and tracked the development schedule of all products to ensure a timely completion following the product development calendar
• Maintained a keen understanding of consumer and market trends

League City, TX

Shanghai City, China

• Designed and developed private label apparel lines, including a lifestyle-driven activewear collection tailored to local market needs.
• Negotiated costs with top-tier manufacturers, achieving cost savings and improving supplier relationships.
• Reimagined department layouts and merchandising, resulting in a 25% increase in total store sales.
• Provided seasonal trend direction across apparel and home.

Greater Los Angeles Area

• Swimwear designer for Anne Cole.
• Coordinated each season's looks with Anne Cole.
• Created trend right and seasonal mood boards.
• Chose prints, fabrics, and colors for season.
• Researched, developed, sourced and tracked fabrics and trims.
• Oversaw domestic and overseas fittings with technical design team and pattern makers.