Cofounder of Lucid Dreaming, a consulting agency focused on designing and delivering elevated experiences for emerging and established brands and membership communities.Leveraging principles of psychology, UX, and human-centered design we help our clients re-imagine reality on any budget. Beginning with the end in mind, we design backwards, mapping out the customer journey and identifying opportunities at each customer touchpoint to delight, elevate, and shape any experience to align with that customer's ideal ending.Storytelling, connection, and blending physical and digital mediums are our superpowers. We love projects that fall in the "in-between" zone. If it doesn't exist, for us that's great news.Our clients range from web3 gaming studios to international art galleries, performance artists pushing the boundaries of what's possible to educational institutions designing entirely new student experiences. We've worked with companies building tools for AI content creation, VR/AR platforms in the metaverse and run a highly acclaimed VIP concierge service for conferences and festivals.

Gyfted is a data-driven personality & talent psychometrics platform for remote job matching, career trajectory and cultural fit. My role as an Advisor consists of design consulting and product feedback, leveraging my "been there, done that" background in UI/UX and HR Tech.

Early employee, first design hire. We built the world’s first Shared Talent Network using artificial intelligence to network recruiting teams across top companies, reducing time and cost to hire.As Lead Designer, I played a role in absolutely everything: optimizing landing pages, creating a company-wide design system, running AB testing, producing marketing graphics, building pitch decks, designing our onboarding funnel, building out email notifications and running user testing, just to name a few. I designed our entire B2C desktop web app (geared towards job seekers) and made it mobile friendly. I did the same with our B2B product offerings (aimed at recruiters, augmenting their existing applicant tracking systems).As a Product Engineer, I launched the initial AngularJS version of our web app, writing most of the front-end. As the company grew, my work strayed into Project Manager territory: making key product decisions based on analytics data, writing product specifications, running AB testing and sprints around new product line experiments and helping to manage and coordinate between a talent team of engineers.Stella was a big idea, raising $22m and partnering with 150+ large enterprise companies (including 50 of the Fortune 500). Stella was acquired Spring 2021.

Part of a small and agile design team doing UI/UX, visual design, web app development and research.Designed, prototyped and implemented new landing pages and email campaigns. Created visual assets including logos and promotional materials. Conducted user interviews and research with architects and structural engineers to better understand and design new features for the Flux platform.Lead designer behind Quartz, a sustainable building materials initiative.

Lead programmer at one of the world's leading virtual reality labs, personally behind a number of social psychology studies related to human altruism, climate change and ocean conservancy.

Over-hauled an orchestration framework for building and packaging Splunk across multiple platforms and architectures. Gained insight into tools for continuous integration and build automation.

Advised students on academic, cultural and work opportunities in Russia (Moscow, St. Petersburg, Tomsk). Held office hours, spoke in front of 100+ peers, ran cultural orientations and learned to masterfully craft stories.

Senior staff member of a self-operated fraternity house responsible for maintenance and upkeep of house premises. Organized social events, coordinated between neighboring houses, and served as liaison between the university and residents.

Developed an error-detection script to diagnose and debug Kaspersky's enterprise software products.

Designed and implemented an interactive dashboard for real-time usage statistics of the Rockmelt browser featuring crash data, user feedback, usage by region and platform, downloads, active users, invites and other metrics.

Designed and maintained a professional website with Wordpress for the Mia Mia Aboriginal Art Gallery and Melbourne Didgeridoo and Cultural Festival.