Kylee Brooks Email & Phone Number

United States

Reno, Nv, Us

London, Gb

London, Gb

Develop and execute year-long NA Public Gaming Marketing Plan and associated budget. Establish marketing efforts for the year based on sales goals and through collaboration with product and content management. Create favorable selling conditions and protect product footprint through custom Field Marketing support tactics for Illinois, Louisiana, Georgia, Montana, South Dakota, West Virginia, Pennsylvania and Oregon. Organize trade show participation and booth needs for all markets. Support markets with strategic operator and player facing marketing assets that drive sales, game awareness/excitement and player affinity.

London, Gb

Marketed the world’s leading gaming products and globally recognized licensed brands through integrated marketing campaigns to dive sales. Prepared product release plans and support product life cycle of top tier game releases with creative on-floor promotions, promotional items, literature, videos, etc. Collaborated with top licensed brands to find co-promotion opportunities. Served as project manager for campaign assets through collaborative relationships with IGT employees around the globe to deliver proper product support.

London, Gb

Supported Core and Premium product releases that required launch support assets. Created product literature, gameplay videos and other marketing assets. Responsible for ensuring all assets where properly loaded and available on igt.com, sales touch points and customer portals.

Mobile, Alabama, Us

Successfully developed and executed strategic marketing plans that met and exceed client expectations. Managed and oversaw department work and creative team to ensure timely delivery with measurable results. Responsible for maintaining relationship between agency and clients and served as the primary point of contact, directing advertising campaigns from concept to execution. Clients included: Hard Rock Hotel & Casino-Lake Tahoe, Grand Sierra Resort, Coeur D’Alene Casino Resort Hotel, Hot August Nights, Night in the Country, Rogers Jewelry, Frey Ranch, City of Sparks, Nevada Department of Wildlife and Boys & Girls Club.

Managed all on-property, local and regional advertising. Created and oversaw annual advertising budget of over $1 million and negotiated all contracts. Oversaw creative development, media placement, social media, and public relation activities. Worked with media outlets to identify opportunities in local and feeder markets and served as spokesperson for property. Coordinated property involvement in all city wide special events and partnership efforts.

Liaison for all creative, media placement, social media, and public relation activities. Assisted in the creation of annual marketing plan and maintained organized records showing budget to actual spend. Maintained monthly reconciliation system for all advertising and special events. Created bi-weekly press releases. Coordinated all donations. Served as the traffic coordinator and managed production status of all advertising needs.

Reno, Nevada, Us

Generated leads with diverse industries for the largest cluster of radio stations in Reno and their industry related websites through phone, face to face and networking events. Presented to both large and small groups of potential clients. Conducted assessment interviews with prospective clients to identify their needs and formulate appropriate solutions. Created unique opportunities that allow businesses to build brand recognition through multi-platform campaigns. Responsible for development of creative advertising copy.

Bachelor'S Degree - Journalism, Advertising

Master Of Science, Management And Leadership

Bachelor'S Degree - Communications, Public Speaking