Kyle Johnson

Kyle Johnson Email and Phone Number

Director, Product and Analytics at Cartera Commerce, Inc @ Cartera Commerce, Inc – An Ebates Company
Kyle Johnson's Location
Winchester, Massachusetts, United States, United States
Kyle Johnson's Contact Details

Kyle Johnson personal email

Kyle Johnson phone numbers

About Kyle Johnson

Sharp, analytic, and creative business manager who excels by doing the homework, uncovering hidden opportunities, and executing clever, practical solutions. Over a decade of experience in online business strategy and Web product management, working across functions and all the way from initial market research to new product launch.Skill-set developed through firsthand experience as a Web and online media product manager, market and industry analyst (website design and usability, online advertising, search technologies), project manager, and home-schooled Web dabbler (Rails, Postgres).Specialties: Online product development, online advertising, e-commerce, project & team management, business strategy & analysis, market analysis, market research, competitive intelligence, marketing strategy, new product launch, CPX pricing optimization.Agile application development, new technologies, Web 2.0, information-based services, information retrieval, SEO, SEM, Ruby/Rails, Java, SaaS, REST, user experience design, usability, web traffic & web behavior analysis, intellectual property.

Kyle Johnson's Current Company Details
Cartera Commerce, Inc – An Ebates Company

Cartera Commerce, Inc – An Ebates Company

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Director, Product and Analytics at Cartera Commerce, Inc
Kyle Johnson Work Experience Details
  • Cartera Commerce, Inc – An Ebates Company
    Senior Director, Product/Analytics
    Cartera Commerce, Inc – An Ebates Company Oct 2011 - Present
    Lexington, Ma, Us
    Overseeing product development under the umbrellas of Advertising and Reporting & Analytics.
  • Compete, Inc.
    Director, Media Products
    Compete, Inc. Jan 2009 - Oct 2011
    Boston, Ma, Us
    -Oversee strategy and development for Compete's data-driven media products portfolio, including ad measurement, ad effectiveness analysis, and media planning, all utilizing Compete's unrivaled panel of 2 million U.S. consumers-Contribute to online media thought leadership through participation in conference panels (OMMA, DPAC, Digital Hollywood, etc.) and articles (MediaPost, etc.)
  • Bzzagent
    Product Manager
    Bzzagent 2007 - 2008
    Chicago, Illinois, Us
    -Define and execute product development plans for Frogpond, BzzAgent's 2007-launched showcase for online sites, Web services, and digital assets. Organize and oversee contributors across engineering, design, marketing, analytics, production, and other support functions.-Create new-product business cases and advocate to executive team. Make recommendations for marketing, pricing, sales, technology, etc., in cooperation with internal functional experts.-Oversee and conduct relevant market research and market analysis to support product development decisions.-Direct development efforts of engineering teams with use-cases, specifications, and open communication.-Support sales through pre-sale and post-sale client engagement.-Achieved $100+ CPM rate through product development and revamped packaging.-Grew monthly traffic +200% in first seven months.
  • Monster Worldwide
    Manager, New Products And Innovation Manager, Monster Labs
    Monster Worldwide 2005 - 2007
    Weston, Ma, Us
    -Identify and evaluate new/renewed product opportunities, including new properties, new products to be launched within existing properties, and reconstruction of underperforming properties and products. -Manage launch of new/renewed products. Define and schedule project components. Manage teams across technology, marketing, and support functions.-Oversee and conduct relevant market research and market analysis (sizing, segmentation, share, surveys, competitor analysis, data analysis, etc.).-Create new-product business cases and advocate to executive team. Make recommendations for marketing, pricing, sales, technology, etc., in cooperation with internal functional experts.
  • Monster Worldwide
    Senior Competitive Intelligence Analyst
    Monster Worldwide 2003 - 2005
    Weston, Ma, Us
    -Investigated competitor activities and assessed significance for executive audience.-Focused on competitors' products (B2B and B2C), marketing, and sales strategies.-Won buy-in for strategic decisions at executive level, including M&A.-Created “360° view” by working across functions, from Sales to Product to Marketing.
  • Forrester Research
    Associate Analyst
    Forrester Research 2000 - 2002
    Cambridge, Ma, Us
    -Led research on search engines, commerce platforms, frugal site development, Microsoft stack for Web development.-Delivered site usability and development guidance to clients’ marketing leadership.-Analyzed and predicted development of software and Web service markets.

Kyle Johnson Skills

E Commerce Online Advertising Analytics Competitive Analysis Market Research Product Management Marketing Strategy Product Development Market Analysis Competitive Intelligence Strategy User Experience Design Usability Web 2.0 Emerging Technologies Advertising

Kyle Johnson Education Details

  • University Of Michigan
    University Of Michigan
    Chinese Art History
  • Williams College
    Williams College
    Art History
  • Amherst College
    Amherst College
    Fine Arts

Frequently Asked Questions about Kyle Johnson

What company does Kyle Johnson work for?

Kyle Johnson works for Cartera Commerce, Inc – An Ebates Company

What is Kyle Johnson's role at the current company?

Kyle Johnson's current role is Director, Product and Analytics at Cartera Commerce, Inc.

What is Kyle Johnson's email address?

Kyle Johnson's email address is kj****@****era.com

What is Kyle Johnson's direct phone number?

Kyle Johnson's direct phone number is +178154*****

What schools did Kyle Johnson attend?

Kyle Johnson attended University Of Michigan, Williams College, Amherst College.

What are some of Kyle Johnson's interests?

Kyle Johnson has interest in Pricing Optimization, Saas, Java, See 1, Web Product Management, See Less, Information Based Products, New Technologies, Rest Integration, Agile Application Development.

What skills is Kyle Johnson known for?

Kyle Johnson has skills like E Commerce, Online Advertising, Analytics, Competitive Analysis, Market Research, Product Management, Marketing Strategy, Product Development, Market Analysis, Competitive Intelligence, Strategy, User Experience Design.

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