Kyle Farnsworth Email & Phone Number

Austin, Texas, US

Dallas, TX, US

• Worked with other executive functional leaders while serving as right hand to COO to establish strategies and key priorities to grow business 15-20% each year and achieve business objectives. Determined KPIs for.
• Established performance analytics team to analyze areas of performance opportunity within business units (verticals, partners, departments), identify root causes, prioritize, and work with stakeholders on tracking.
• Led AP’s data science efforts, including app propensity model (lead scoring), scholarship effectiveness, and student melt model, in bringing innovative data science approaches to operations. Implemented executive data.
• Served with BI team responsible for improving quality and increasing quantity of AP’s data and reporting with business technology partners. Streamlined and standardized AP’s reports in Tableau and moved from on-prem to.
• Established internal survey to discover satisfaction level with reporting and find main BI opportunities as identified throughout organization.
• Contributed via senior leadership seat on data science steering committee, business technology steering committee, and 401(k) committee.

Dallas, TX, US

• Led strategic enrollment, operations and analytics, training, QA, student contact, and student experience teams to drive overall company outcomes in enrollment services department, leading to record-breaking annual.
• Established and led strategic enrollment division to begin marketing and enrollment efforts to alumni, old leads, and new partner’s lead opportunities adding incremental 500+ enrollments per year.
• Guided student experience department with new implementation of Salesforce Marketing Cloud, pilot of Conversica AI capabilities, and analytics and management of omni-channel contact strategy effectiveness increasing.
• Directed enrollment services leadership team to create exceptional end-to-end student experience while significantly improving operations, resulting in increased conversion rates.

Dallas, TX, US

• Directed new and continuing student enrollment achievement. Improved processes and shared best practices across divisions to improve results. Ensured compliance of department through implementing QA process.
• Improved efficiency by implementing qualifying center, front-end/back-end teams, home agent program, and auto-dialer to help facilitate growth from seven to 40 university partners from 2010 to 2013.
• Increased Lead to Application rates by 20% by optimizing lead contact strategies for Direct to ES vs Contact Center
• Increased new enrollments by 99% from 2012 to 2018.

Dallas, TX, US

Responsible for leading Enrollment Managers in coaching, training, and overall management of inside sales teams for Healthcare Vertical and launch of Criminal Justice Vertical through significant YOY New Enrollment growth.

Dallas, TX, US

Responsible for ES team for Healthcare Vertical. Created contact strategy, lead prioritization strategy and sales training tools to create infrastructure of division and lead significant growth achieving business targets.

• Oversaw full responsibility for all operations and profitability of school, including P&L, marketing, enrollment, student success, compliance, state board program approvals, systems, curriculum/program, and strategy..
• Designed operational strategy from the ground up, including redesign of all marketing materials, enrollment processes, student retention and success processes, and program improvement initiatives. Restructured.

Phoenix, AZ, US

Manage a team of Enrollment Counselors that help Bachelors and Masters degree students to enroll in school and get started with their Education.

Phoenix, AZ, US

Mba, Finance

Bachelor Of Business Administration - Bba, Business

Associates, Business