Kyle O'Donnell Email & Phone Number

New York, Ny, Us

Trenton, Nj, Us

Trenton, Nj, Us

As the D&I Program Analyst for the New Jersey Economic Development Authority, I support the D&I department with metrics and data to measure the diversity effectiveness of external (public facing) programs and internal (staff focused) workplace inclusion strategy development. I am responsible for carrying out research, analytic work, and collecting internal data and external benchmarks to support diversity strategy development.

• Launch Jewel Badgley Mischka ready-to-wear and private label brands in partnership with design, product, and sales management; $2M initial sales goal achieved• Develop and manage relationships with retailers to build the business with merchandising strategies• Conduct competitive market analysis to understand brand offerings in the retail environment

New York, New York, Us

• Generated annual retail sales of $8M for private labels through the execution of design and product development processes • Analyzed selling performance to recommend solutions to drive growth and achieve sales goals• Partnered with buying, merchandising, and planning teams on the execution of seasonal retail strategies• Co-chaired HBC employee resource group serving the LGBTQIA+ community with 150+ members• Nominated for Merchant Development Program; graduated in May 2019

New York, New York, Us

• Co-led 150 person ERG focused on driving strategies to prioritize LGBTQ+ equality and visibility in Hudson’s Bay Company and the broader communities in which the company operates • Developed frameworks to maximize community engagement, develop future LGBTQ+ leaders, and retain talent through company-wide initiatives and events• Partnered with fellow ERG co-chairs on monthly events and programs to build an inclusive workplace and strengthen sense of community• Collaborated with D&I leadership to implement programs and initiatives to drive culture and inclusion

New York, New York, Us

• Managed growth of men’s private label sportswear and footwear for an annual retail business of $15M• Prepared brand presentations for senior management and internal partners for seasonal product launches• Collaborated cross-functionally on the development of marketing initiatives and design concepts• Implemented brand communication strategy to share product knowledge and visual standards

Paris, Fr

• Developed and executed 360º marketing campaigns for the Ralph Lauren Romance and Ralph franchises • Partnered with internal and external creative teams to build TV, print, social, and digital assets for campaigns• Conducted extensive consumer research to develop campaigns that acquired and retained customers • Analyzed competitive fragrance market to identify innovative products, concepts, and experiences• Results: Ralph Lauren Romance launched in the US in 2019 and initial results rank Romance top 3 at our most important US retailers (+40% in retails sales VS LY) and achieved a #9 NPD ranking

New York, Ny, Us

• Identified patterns, emerging trends, and consumer behavior for ready-to-wear private label brands• Analyzed weekly sales of the collections to identify underperforming and best selling styles• Achieved maximum sell-through for collections as a result of marketing strategies and trend registrations• Influenced buying team to invest in brand appropriate and trend forward product in key areas of growth• Developed strategies with buying, marketing, and digital teams for new opportunities and product concepts

New York, Ny, Us

• Collaborated with R&D team to develop and present key themes for quarterly trend forecasts• Identified key areas of growth through seasonal research to drive sales for menswear private label brands• Established brand DNA through competitive market analysis in collaboration with design and product teams• Produced monthly competitive analysis reports and seasonal trend presentations

New York, Ny, Us

• Researched runways, magazine editorials, trade shows, and trend services to provide seasonal brand specific direction on silhouette, print, color, and fabric to private label brands • Collaborated with accessories, menswear, and millennial R&D teams on seasonal installations• Competitive shopped the market to identify innovative styling and emerging trends

New York, Ny, Us

• Supported and influenced students’ selection of concept, board layout, color palette, print, and fabric• Conducted lectures on the importance of historical references, art movements, and celebrity influencers

New York, Ny, Us

• Primary account manager for a $500K annual customer base• Presented designers with collection of vintage prints, silhouettes, and embellishments for seasonal direction• Collaborated with design leadership from luxury to mass market brands on seasonal concept development• Directed meetings with Rebecca Minkoff, Lubov Azria, and Anna Sui to develop clear brand design direction• Travelled to Paris, Sydney, Melbourne, Vancouver, Montreal, Toronto, Los Angeles, and San Francisco to meet with clients for design consulting appointments• Results: Overachieved 2012 and 2013 annual sales goals by 120% and 125%, respectively

• Partnered with buyers from QVC, ShopNBC, Stein Mart and Christopher & Banks to identify market category opportunities through analyzing selling performance and introducing promotional strategies to maximize growth• Generated and maintained weekly sales analysis reports to achieve financial targets and profitability • Built and maintained time & action calendar for all styles being produced in Microsoft Office and Excel• Managed product development process by participating in garment fittings, tracking fabric and trim orders, updating delivery dates and cancellations, adjusting price changes and negotiating reorders with buyers • Conducted competitive market research on emerging trends and presented the results to clients • Travelled to Paris and London to shop the market for key trend direction

• Styled outfits with the creative director both for Isaac Mizrahi New York and IML, Mizrahi’s QVC line • Facilitated preparations for the Fall 2010 RTW runway show with styling, model fittings and contracting all equipment needed • Supported and helped organize merchandising team during market appointments

New York, Ny, Us

• Supported features editor during interviews with Channing Tatum, Beth Ditto and multiple sports players • Presented research for upcoming stories to editorial staff • Participated in weekly meetings with editorial staff on current events and celebrity affairs

New York, Ny, Us

• Directed the search for images to use for “Style Spy: Street Style Favorite” pages • Prepared fashion news directors’ trend board with upcoming spreads • Supported both on- location and in- studio photo shoot styling• Trained new interns to create an efficient work environment with the fashion director and assistant

New York, Ny, Us

• Controlled merchandise from designers and public relations companies• Organized the set up, styling, model casting and other tasks for photo shoots• Trained new interns to create an efficient work environment with the fashion director and assistant

Stockholm, Stockholm County, Se

•Merchandised high foot traffic areas as well as Divided Black, Red, and Blue departments •Assisted dressing mannequins in stores windows and A-spot•Received employee of the month and customer service award•Organized and supported staff during collaboration unveiling of Comme des Garçons

Bachelor Of Fine Arts (Bfa), Fabric Styling

Associate Of Arts And Sciences (Aas), Fashion Merchandising Management

Business Administration; Retail Merchandising

Certificate In Diversity, Equity, And Inclusion