Kyler Patterson Email & Phone Number

United States

Manage areas of growth for one of Semrush's brands.

Austin, Texas

Founded KTX Digital, a strategic marketing agency, to address the needs of small businesses and startups without venture capital backing. Recognizing the challenges they face in affording full-time marketing support, I established KTX Digital to provide tailored marketing solutions. This agency is instrumental in servicing clients as well as executing initiatives for personal projects.Types of Clients:Content CreatorsInventors / Entrepreneurs Local BusinessesEntertainersDigital Agencies (freelance) Affiliate Marketing

WPForms is a leading WordPress plugin, consistently ranked among the top 10. It empowers millions of users worldwide in creating seamless, customizable forms for their websites. As the Growth Manager for WPForms I spearheaded initiatives to enhance user engagement and revenue.Implemented Strategic Automation: Revamped marketing automation systems, achieving significant improvements in email and on-site messaging conversions.Upsell Strategy: Led the development of a post-purchase upsell modal, resulting in a remarkable increase in upgrade rates and value per user.Conversion Rate Optimization: Designed and executed impactful campaigns to enhance key metrics across the website funnel.Cross-Functional Empowerment: Conducted comprehensive training sessions for diverse teams, including developers, content writers, and fellow marketers. Guided participants to cultivate a conversion-focused mindset, emphasizing the direct impact of their contributions on revenue generation.

Texas, United States

Alpha Paw, a startup in the pet care industry, was dedicated to providing high-quality products for pets and their owners. As the Marketing Manager at Alpha Paw, I assumed a leadership role in orchestrating and optimizing their cross-channel marketing initiatives.Team Leadership: Orchestrated and led a multifaceted team comprising developers, designers, email marketers, and video editors. This collaborative effort resulted in the creation of impactful marketing campaigns across our digital footprint.Cross-Channel Campaigns: Spearheaded the development and execution of cross-channel marketing campaigns for Alpha Paw’s collection of brands, significantly increasing brand awareness and customer acquisition.Product Education: Conceptualized and art-directed product education, facilitating a smooth customer transition to new food products.

Austin, Texas, United States

Argon Digital, an agency that specializes in product management and marketing automation. At Argon Digital, I provided strategic marketing guidance and support to diverse clients, fostering revenue growth and aligning efforts across teams.Strategic Guidance: Collaborated with clients to design impactful marketing strategies, contributing to increased revenue and profits for the agency.Effective Communication: Acted as a liaison between clients, agency executives, and cross-functional teams, ensuring seamless communication and alignment of efforts.Problem-Solving: Demonstrated strong problem-solving skills in handling complex, high-priority projects, consistently delivering effective results.

Hutto, Texas

Developed and executed marketing campaigns to promote the brand to the US cheerleading market. We used Facebook / Instagram ads, Google ads, Pinterest ads, and some organic growth strategies to drive awareness and sales of fitness products created for cheerleaders. Successfully managed projects with various designers, developers, and ad buyers from around the world.

Austin, Texas Area

HostGator, a well-established web hosting company, serves millions of customers globally. During my tenure at HostGator, I played a pivotal role in optimizing the customer journey and incorporating innovative customer acquisition strategies.Customer Journey Optimization: Developed and implemented strategies that significantly increased the lifetime value of customers and reduced the churn rate.Innovative Customer Acquisition: Pioneered the incorporation of Facebook advertising as a customer acquisition channel, diversifying and expanding our reach.Strategic Partnerships: Established and nurtured strategic partnerships with key industry influencers, affiliates, and media personalities, enhancing brand visibility.Brand Advocacy: Served as a brand evangelist through various channels, including tradeshows, industry publications, podcasts, and radio appearances.

Austin Area, Texas

Established the ground work of Social Media advertising for HostGator and helped shaped the strategies of other brands under the Endurance umbrellaManaged trade shows from establishing the sponsorship, shipping off the swag, and acting as booth talentGrew the Podcast sponsorship channel to a strong branding channel that HostGator still uses Ran HostGator's first ever radio advertising through iHeart MediaGrew our Facebook following from ~60k users to over ~130k users by posting regular contentBriefly took ownership of the blog and established a new structure that served as a basis for what the blog is todayContributed to industry publications to help provide value to the readers and establishing HostGator as a resource to the communitySpoke at conferences, such as Pubcon, and universities about a range of topics to deliver value as a HostGator ambassador Anything else that was marketing related and didn't fall under any specific channel, I was the one making it happen

Austin Area, Texas

As Quality Assurance for the Billing Department, I provide the following services:-Employee development -Creating and upholding departmental policy-Preparing audits on employee performance -Creating documentation for training and development -Training new and current Billing Administrators-Developing different ways to increase efficiency and effectiveness in various aspects-Detect contact drivers and determine how to relieve the burden of the department

Austin, Texas Area

Some of the services I provide are listed below:-Handling billing administrative tasks through email, telephone, and Live Chat-Providing assistance to other departments in regards to billing -Installing Secure Socket Layer (SSL) certificates-Registering, Transferring, and Managing domain names-Training Junior Billing Adminstrators-Training new Billing Administrators-Cancelling accounts

Austin, Texas Area

As a techincal support representative, I assisted customers through the use of phone calls and live chats. Using my customer service skills, I was able to diagnose a customer's concerns and provide them with quality support.

Bachelor Of Business Administration (B.B.A.), Business Administration, Management And Operations

Education record