We're focused on building the fastest, custom branded e-commerce sites to increase conversions, and page rank, and decrease bounce rate.

• Lead the Creative Direction, strategy, and creative output of 36 highly fluid and diverse international sporting goods and outdoor brands.• Built and lead an award-winning in-house creative team consisting of 4 Graphic Designers, a Front End Developer, a Back End Developer, 2 Photographers, a Videographer• Implemented task management, and job tracking in order to increase transparency of queued requests.• Developed a job specific brief submission process and implemented more concise and efficient work flows.• Collaborating with buyers and marketing departments of Walmart, Target, Dick's Sporting Goods, Academy Sports, and many other major retailers to develop retailer specific SMU packaging and branding as well as program specific POP fixtures and branded product displays.• Managing vendor and partner relationships to ensure effective communication and best possible cost saving efficiencies.• Managing quoting process and decision making for print and POP display production.• Constructing effective and targeted advertising and PPC campaigns on Google AdWords, and across social networks.

• Lead the Creative Direction, strategy, and creative output of 26 highly fluid and diverse international sporting goods and outdoor brands.• Built and lead an award-winning in-house creative team consisting of 2 Graphic Designers, a Front End Developer, a Back End Developer, and a Photographer/Videographer• Managing quoting process and decision making for print and POP display production.• Constructing effective and targeted advertising and PPC campaigns on Google AdWords, and across social networks.

• Created the design and approach of all printed advertising, promotional, and marketing materials including but not limited to annual catalogs, publications, advertisements, point-of-sale materials, point-of-purchase displays, packaging, email templates and large format printing such as banners and billboards for 21 individual retail brands.• Offset a $1.2M annual agency spend• Was conscious of budget in order to design and produce finished goods significantly under budget while getting the biggest bang for the buck.• Researched competitors and stayed on or ahead of trend in order to better steer and positively differentiate creative decisions.

• Responsible for the maintenance, updating, rebranding, and creation of 17 individual brand strategies.• Expanded on existing identities for key brands, and pushed the visual elements of event production to create more impacting and visceral experiences.• Built effective advertising with creative solutions and clever copy writing in national publications.• Thrived in a fast paced creative environment in with both production and creative jobs were constantly submitted.• Finalized over 400 job requests in a period of one-year ranging from changing contact info on business cards to creating 60'x25' interactive banners from scratch.

• Worked with Arizona, New Mexico, and Colorado Divisions of Shamrock Foods marketing groups and Shamrock Dairy to design and implement B2B and B2C marketing materials.• Designed Layout and built an in-house news and industry trade magazine. Both were 50+ page four color trade magazines printed quarterly.• Created region specific signage and promotional materials for B2B trade and food shows.