Kyle Rutledge Email and Phone Number
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I'm Kyle Rutledge and after a decade in the Marketing industry and a crazy turn of events, I started my performance marketing agency, Gradari. I help service businesses generate more leads through profitable paid ads. I specialize in leveraging client's lead data to increase lead quality and ultimately lower their acquisition costs. In past roles, I was Head of Marketing for a seed-stage SaaS Startup and the top-performing Fractional Marketing Director at a top-rated digital marketing agency in the US.I've worked on hundreds of clients with thousands of campaigns and managed individual monthly budgets of $1.8M+. I've helped grow multiple companies to have successful exits, including Grow.com (sold to Epicor), and Northpass (sold to Gainsight). Other past clients include WyoTech, Crucial Learning, Procurify, Signal, and Navigator SAP.In August 2024 I was listed as a Top Client Relations Voice on LinkedinOutside of work, I spend quality time with family in the great outdoors of Utah.Stats about me for my fellow nerds 🤓:Clifton Strengths (top 5) 💪🏼1. Learner - "Unquestionably, you prefer to associate with those who share your passion for taking something good and making it better."2. Responsibility3. Restorative4. Intellection5. Relator My Myers–Briggs Type Indicator 🧙🏼♂️Type: Assertive Consul Code: ESFJ-A Role: Sentinel Strategy: People MasteryMy Predictive Index Personality Assessment Adapter: 🔀 A bridge-builder, comfortable with changing situationsWorking Genius: EW / DG / ITEnneagram Results: 1: 99 3: 855: 82My Specialties ⭐️Business Growth, Demand Generation, People Management, Paid Search, Paid Social, B2B Saas, Lifecycle Marketing, Conversion Rate Optimization (CRO), Data Analysis, Content Marketing, Search Engine Optimization, Customer Experience, Product Management, Graphic Design, Video Production & Editing, Time ManagementMy Toolkit 🛠Google Ads, Microsoft Ads, Facebook Ads, LinkedIn Ads, Google Tag Manager, Google Analytics, HubSpot, Zapier, Call Tracking, Copywriting, Social Media Marketing, Marketing Communications, Online Marketing, Email Marketing, Marketing Management, Online Advertising, SEO, New Business Development, Brand Management, Product Development, Integrated Marketing, Brand Development, and E-CommerceFavorite Leadership Frameworks 💡7 Habits of Highly Effective PeopleLeadership & Self-Deception5 Dysfunctions of a TeamInterests:Family, Travel, Photography, Snowboarding 🏂, & HikingFun Facts 🧠Fluent in Portuguese (lived in Brazil for 2 years)Rubix Cube time ~1:30
Gradari
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OwnerGradari Nov 2023 - PresentWhat started as a fun side project doing free business growth consulting has turned into a growing performance marketing agency. Now offering PPC and Paid Social services, I'm ready to help businesses align a clear marketing strategy, and execute to see the success they desire. -
Head Of MarketingHona Nov 2023 - Feb 2024Lehi, Ut, Us• Built a new website for Hona in 39 days with improved aesthetics, functionality, SEO capabilities, and an enhanced brand experience with no dip to organic traffic (while the average site drops for 229 days - https://www.searchenginejournal.com/study-how-long-should-seo-migration-take/492050/)• Increased marketing inbound demo requests by 47% by implementing a self-scheduler at the end of our forms• Broke the marketing-sourced sales record for single month, 166% higher than the prior month and a 137% higher than the previous record• Elevated our RevOps data and reporting, improving data accuracy and providing dashboards to gain insights• Created the companies first case study and implemented a processes for future case studies and referrals• Crafted a content strategy supporting Account-Based Marketing (ABM), SEO, Social Media, and Email efforts -
Sr. Account Manager (Fractional Marketing Director)Disruptive Advertising May 2023 - Nov 2023Pleasant Grove, Ut, UsI worked as a Sr. Account Manager at Disruptive Advertising, functioning as a part-time marketing director for my clients. My objective was to align their marketing and business strategies for growth. I ran strategic conversations to help clarify the tactical execution and worked with work-class tacticians in paid search, paid social, SEO, and lifecycle marketing avenues. For each client, I help align all platform strategies to make sure we're all rowing in the same direction to drive meaningful business results for our clients. At the end of my tenure at Disruptive Advertising, I maintained top performance in the company for 12 months. Disruptive Advertising was ranked the #1 Digital Marketing Agency in 2023 in the United States by Clutch.co with verified client reviews.Highlights ⭐️ • Awarded the “100 Club” trophy for maintaining 100%+ client retention for a rolling 12-month period and obtaining the highest retention in the company at 103.39% (Oct ‘22 – Sep ‘23)• Managed over $2.M in ad spend per month for more than 12 months (Oct ‘22 – Sep ‘23)• Running an 83.3% client goal attainment rate with the remaining clients trending in the right direction (Sep ’23)• Managing 29 platform specialist positions across 11 client accounts (Sep ’23) -
Account ManagerDisruptive Advertising Jun 2022 - May 2023Pleasant Grove, Ut, UsCore Functions 🛠• The face of Disruptive Advertising (DA) • Acting as a "Part-Time Marketing Director" for clients• Understand how businesses work and align a marketing strategy that supports and grows that business • Continuously building impactful relationships with clients• Know best and understand what’s most important to clients - their goals, their needs & their wants• Build highly adept social skills; maintain steady and frequent client communication • Report on data, and analytics and determine ongoing strategies • Conduct regular internal meetings that address marketing strategy, assigning accountability, and resolving internal concerns while always maintaining standards and deliverables -
Marketing ManagerDisruptive Advertising Apr 2021 - Oct 2022Pleasant Grove, Ut, UsHighlights ⭐️ • Received a 98% yearly average approval rating from my direct reports• Developed time management tools for my team increasing work efficiencies by 30%+• Identified & recommended fixes for misaligned pricing structure for one of our newer product offerings• Achieved 97% average team revenue retention over 12 months• Achieved 100% client strategy buy-off as a team for 8 monthsCore Functions 🛠• Building a small team of individuals that are great individual contributors• Own strategy and relationship for the larger accounts on the team• Lead and train a small team (up to 6 people) of digital marketing strategists• Conduct quarterly reviews, monthly and weekly 1:1s, and weekly team training• Provide coaching/mentoring opportunities• Hire and onboard new team members• Help team members with escalated clients• Define, monitor, and analyze trends within the team's client KPIs• Build & optimize Google & Bing campaigns for a roster of clients across search, display, and YouTube• Build and execute a Facebook and Instagram advertising funnel inside of Facebook Business Manager• Develop paid search/social strategy based on client-specific goals• Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies to drive results in line with client's goals• Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers• Identify and maximize new opportunities for client growth• Think creatively to develop innovative tactics and strategies that drive results• Follow industry trends, drive innovation, and contribute to case studies and training• Contribute to projects, process changes, and roll-outs• Partner with clients to consult on overall digital marketing strategy• Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities -
Sr. Marketing Strategist & Associate ManagerDisruptive Advertising Sep 2020 - Apr 2021Pleasant Grove, Ut, UsHighlights ⭐️• Managed a full book of business while reserving 5-6 hours per week for coaching and mentorship opportunities• Helped onboard and train two new employees on the team• Maintained 99.13% client average client retention throughout this role• Recognized for maintaining the second highest client revenue retention in the company during 2020• Expanded product knowledge & services managed to include LinkedIn AdsCore Functions 🛠• Assisted with the onboarding and mentoring of new employees and the larger team as needed• Partnered with clients to consult on overall paid social digital marketing strategies that create a win-win relationship• Built and executed advertising funnels inside of Google Ads, Microsoft Ads, Facebook Business Manager, CRO, and LinkedIn Ads• Defined, monitored, and analyzed trends in clients’ KPIs• Developed a paid social strategy based on client-specific goals• Actively tested and analyzed targeting criteria (keywords, audiences, etc), ad copy, ad creatives, landing pages, and bid strategies to drive results in line with clients’ goals• Communicated performance results and strategy recommendations to clients & secured buy-in from decision-makers• Identified, maximized, and presented new opportunities for client growth• Created quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities -
Marketing StrategistDisruptive Advertising Jan 2020 - Sep 2020Pleasant Grove, Ut, UsHighlights ⭐️• Led my team to first place in a company-wide strategy development competition 🏆• Recipient of multiple innovation competition awards by continually testing and adopting new platform features in creative ways• Maintained 97.49% client revenue retention during this role• Trained one new employee in their onboarding process and mentored them for six months thereafter• Expanded product knowledge & services managed to include CRO -
Marketing AnalystDisruptive Advertising Mar 2019 - Jan 2020Pleasant Grove, Ut, UsHighlights ⭐️• Managed $6.3M+ in ad spend for my clients in the 2019 calendar year with an average 4x ROI• Expanded product knowledge & services managed to include Facebook & Instagram Ads Management• Retained 103.07% average client retention for Q4 of 2019 -
Account AnalystDisruptive Advertising Oct 2018 - Mar 2019Pleasant Grove, Ut, UsHighlights ⭐️• Completed all Google Ads, Google Analytics, and Microsoft Ads certification• Managed $400,000+ monthly recurring platform ad spendCore Responsibilities 🛠• Managed new client acquisition for my clients in Google Ads and Microsoft Ads -
Ppc InternDisruptive Advertising Aug 2018 - Sep 2018Pleasant Grove, Ut, UsHighlights ⭐️• Finished the 12-week program in 6 and got hired on full-time• Assisted in the management of over $185k monthly recurring revenue in the Google Ads platformCore Functions 🛠• Complete training blocks scheduled to last 12 weeks. Training blocks for a new skill consisted of reading material, shadowing the work being performed, practicing the skill with supervision, and practicing the skill independently with a final check• Assist Marketing Consultants with their clients in Google Ads -
Freelance Marketing ConsultantSelf-Employed Aug 2017 - Dec 2018• Assist clients in demand generation, PPC, SEO, and content creation in the B2B SaaS, Automotive, Dental, and Financial Services industries. • Increased new leads by 69% and decreased costs per lead by 40%
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Head Brand AmbassadorAdobe Aug 2017 - Apr 2018San Jose, Ca, Us• Teach students in peer-to-peer workshops how to use Photoshop, Illustrator, InDesign, and other Creative Cloud products to benefit their future careers• Led a small team in the organization of Adobe Creative Cloud workshops in partnership with the Marketing Association• Partner with various student groups and implement guerilla marketing tactics to increase workshop attendance• Promote free trial downloads for increased product adoption (get your free week trial of the Creative Cloud at https://adobe.ly/2hAiJoF) -
Director Of AnalyticsByu Marketing Association Mar 2017 - Mar 2018Provo, Utah, Us• Create and run events to teach Marketing Seniors Analytical-based skills • Work with companies to teach skill-based workshops and increase internship and full-time opportunities. • Teach skills such as Excel, R, Statistical Analysis, and Sequel. -
Marketing SpecialistDrivingsales May 2016 - Sep 2017Sandy, Ut, UsManaged all social media channels and social media partnerships– Increased traffic to site from social media 258% over previous time (Dec 2016 - July 2017)– Generate an additional 200,000+ site visits/year through social media partnerships with an average cost of $0.03/clickManaged PPC channels, including social channels and Google AdWords– Grew average CTR for text ad campaigns from 0.07% at the beginning of June 2017 to 0.71% by the end of July 2017 by implementing a new strategyHead designer and manager of document design and corporate style guides– Manage all outsourced design work– Saved the company over $15,000 in annual design expenses. ・ Analyst, researcher, copywriter, and designer for all client marketing reports. ・ Content writer/blogger for content marketing strategy.・Employee of the month (June 2017)(Last updated in July 2017) -
Marketing Intern & Graphic DesignerDrivingsales Jan 2016 - Apr 2016Sandy, Ut, UsManaged social media and implemented a new social media strategy– Increased link clicks 353% – Grew social following 81%– Increased social interactions 48%Designed marketing materials for internal and external use– Saved over $16,000 in design costs– Helped design a new logo for the DrivingSales Executive Summit, one of the highest acclaimed events in the industry -
Road Maintenance Crew LeadRidge Rock Inc. Apr 2015 - Sep 2015• Worked as a crew member and team leader in road maintenance projects, such as crack seal, cleaning, seal coating and painting of public and private parking lots, roads and airports• Organized crew members daily to work on multiple projects efficiently and in good quality -
Video EditorDrivingsales Dec 2011 - Nov 2012Sandy, Ut, Us• Edited creative videos such as interviews, tours, breakout and speeches• Filmed interviews, speeches and presentations• Gained proficiency in Final Cut Pro X and Adobe After Effects, Photoshop, Illustrator and Premiere• Learned to work on multiple projects at once under tight time constraints and staggered deadlines -
Lifeguard & Swim InstructorSalt Lake County Jun 2010 - Feb 2012Salt Lake City, Ut, Us• Assistant-taught two lifeguard certification courses (Red Cross certification)• Protected and served the public in and around aquatic facilities• Worked in teams to protect others by being properly trained and acting in emergency situations• Learned leadership skills in time management, quick decision making, teamwork, and customer service• Learned to communicate and give good feedback with various types of clients• Learned to teach in multiple different waysCertifications: ・Lifeguard・First Aid/CPR/AED・Aquatic Instructor
Kyle Rutledge Skills
Kyle Rutledge Education Details
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Brigham Young University Marriott School Of BusinessMarketing -
Brigham Young University - IdahoGraphic Design -
Riverton High SchoolGeneral Studies
Frequently Asked Questions about Kyle Rutledge
What company does Kyle Rutledge work for?
Kyle Rutledge works for Gradari
What is Kyle Rutledge's role at the current company?
Kyle Rutledge's current role is Owner @ Gradari | Growing service businesses W/ paid ads | Leveraging AI & Machine Learning | Husband & Father³.
What is Kyle Rutledge's email address?
Kyle Rutledge's email address is kr****@****ing.com
What is Kyle Rutledge's direct phone number?
Kyle Rutledge's direct phone number is +180197*****
What schools did Kyle Rutledge attend?
Kyle Rutledge attended Brigham Young University Marriott School Of Business, Brigham Young University - Idaho, Riverton High School.
What are some of Kyle Rutledge's interests?
Kyle Rutledge has interest in Social Services, Children, Civil Rights And Social Action, Politics, Environment, Education, Poverty Alleviation, Science And Technology, Arts And Culture, Health.
What skills is Kyle Rutledge known for?
Kyle Rutledge has skills like Social Media, Photography, Photoshop, Digital Marketing, Graphic Design, Team Leadership, Teamwork, Video Editing, Social Media Marketing, Brazilian Portuguese, Marketing, Leadership.
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