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An accomplished executive with a proven track record of delivering within established corporate environments or with a bootstrap mentality for startups at the intersection of physical and digital. Over the course of my career, I’ve amassed a wealth of experience in executive and leadership positions building and guiding global cross-functional teams. I’m very comfortable drawing on my roles and experience in customer success management, marketing and business development to deliver for each and every position I’m been fortunate to be in. Specialties: Experienced in property tech, customer success, retail tech, sports marketing, contract negotiations, business development, digital & social media marketing, innovation and strategy, partnership marketing, event marketing, brand and sponsorship activation and public relations.
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Co-FounderNextrivet Jan 2020 - PresentSan Francisco, Ca, UsNextRivet is focused on turning theoretical innovation concepts into tangible, results-driven initiatives for malls/retailers, real estate developers, airports and PropTech startups. -
Senior Vice President Customer Success And OnboardingOnemarket Jan 2017 - Jan 2020San Francisco, Ca, UsOneMarket develops products that facilitate collaboration with retailers, brands, and partners to implement SaaS technologies making post-purchase engagement and activities a two-way conversation using messaging platforms, chatbots and NLP.* Managing the Customer Success group, as well as the global onboarding and technical integration team (sales engineers )* Created and managed the entire client lifecycle process responsible for onboarding, product adoption, renewal and expansion.* Managed renewal and upsell business with leading retailers including Nordstrom, Guess, Pandora and Marks & Spencer.* Established successful partnerships with leading mall operators including Macerich, Taubman, GGP, Cadillac Fairview and Unibail-Rodamco-Westfield resulting in a baseline NPS score of +50.* Acted as main executive point-of-contact with current customer Westfield during OneMarket’s $200M spinoff* Accurately forecasted and drove operational Customer Success metrics.* Negotiated contracts accounting for $1M in new business and facilitating OneMarket’s business into airport retail. Managed the partnership with Unibail-Rodamco Westfield Airports, HMSHost and SSP at Los Angeles International Airport* Coordinated with our partners two closed technology platform pilots with Google and Facebook -
Westfield Labs - Senior Vice President, Product Marketing And Customer SuccessWestfield Aug 2012 - Dec 2016Paris, Idf, FrFounding member of Westfield Labs, a digital innovation lab within the The Westfield Group focused on innovating the retail ecosystem by leveraging the social, mobile and digital market opportunities that converge the digital shopper with the physical world.* Named a Fast Company Top 100 Innovative Company* Hired, developed, and enabled high performance global (Australia, UK and US) account management and customer success team with renewal revenue of $25m+ per year.* Exceeded upsell and new revenue targets each year ranging in new business of $2-$5M each year.* Built the product marketing function group and successfully launched three global frictionless parking solutions integrating multiple vendors across our platform and portfolio generating over $10M in annual revenue. -
Director, Business Development/SportsUstream, Inc Sep 2011 - Jul 2012Part of two-person sports business development unit responsible for the development of content, evaluation and negotiation of partnerships with strategic domestic and international sports rights holders for the #1 live video platform in the world at the time.* Develop content, evaluate and negotiate partnerships with strategic domestic and international sports rights holders.* Negotiated key partnerships with domestic sports rights holders including the NBA, NFL, Lebron James, Showtime Boxing and more. * Secured international broadcasts for Rugby World 7’s, IEC and global broadcast of the Olympic torch lighting.
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Executive Director, MarketingGolden State Warriors Jul 2005 - Sep 2011San Francisco, California, UsLed a staff of eight employees comprised of marketing, digital marketing, eCRM and creative services tasked with executing the marketing efforts from creation to execution of all collateral materials across all mediums. * Earned the organization two nationally acclaimed awards and was recognized as an industry leader and instrumental in leading the Warriors expansion into social media and mobile.* Developed marketing campaigns that resulted in 90%+ renewal rate of season tickets for three consecutive seasons for $50m - $70m per year in revenue an organizational high at the time.* Orchestrated the organizational direction into the overall brand message ensuring that there is consistency externally throughout digital, e-mail, print, in-arena, radio, social media, and television.* Created the first marketing and gameday internship program managing over 20 interns for college marketing credit across Bay Area colleges. -
Director, Digital Marketing And CommunicationGolden State Warriors Jun 2002 - Jul 2005San Francisco, California, Us* Responsible for developing numerous foundational digital features for the organization including a complete redesign of the website and publishing platform, digital app and in-arena digital personalization, online season ticket management system; online registration and payment for partial plans, digital payments for basketball camps and auctions, and new e-commerce merchandise store. -
Asst. Director, Public RelationsGolden State Warriors Jun 1998 - Jul 2002San Francisco, California, UsServed as the primary department writer/editor of publications and represented the organization as one of the primary media contacts and spokespeople. -
Media Relations AssistantSeattle Supersonics Sep 1995 - Jun 1998
Kyle Spencer Skills
Kyle Spencer Education Details
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California State University, ChicoAnd Related Programs -
Ucla Anderson School Of ManagementExcecutive Leadership Program
Frequently Asked Questions about Kyle Spencer
What company does Kyle Spencer work for?
Kyle Spencer works for Nextrivet
What is Kyle Spencer's role at the current company?
Kyle Spencer's current role is Co-Founder at NextRivet.
What is Kyle Spencer's email address?
Kyle Spencer's email address is k_****@****ast.net
What is Kyle Spencer's direct phone number?
Kyle Spencer's direct phone number is +151086*****
What schools did Kyle Spencer attend?
Kyle Spencer attended California State University, Chico, Ucla Anderson School Of Management.
What are some of Kyle Spencer's interests?
Kyle Spencer has interest in Facebook, Virgin America, Nba, Facebook Connect, Itunes, Quora, Golden State Warriors, The United States Of America, Facebook Ads, Twitter.
What skills is Kyle Spencer known for?
Kyle Spencer has skills like Digital Marketing, Social Media Marketing, Social Media, Email Marketing, Digital Media, E Commerce, Management, Marketing, Product Marketing, Media Relations, Marketing Strategy, Online Advertising.
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