• Communicating with clients to understand their needs and explain product value.•Assist Senior Manager with development of customer retention materials and other customer communications, including generic templates and test creatives.•Participate in business area operational planning cycle and provide input regarding value opportunities from a procurement perspective in order to identify the maximum number of areas where procurement could work with the business to reduce cost or otherwise add value•Develop procurement strategy to support the supported business strategy and manage execution of procurement strategy through annual planning cycle in order to ensure that targets are being achieved, correct processes are being followed, and problems are rapidly identified and mitigated•Ensure that procurement category teams are aware of procurement strategy and have agreed resource to support delivery and clarify specific business needs for procurement stakeholders to ensure one common picture exists between both groups•Identify category strategy focus areas based on expected future business demand and ensure that these areas are accounted for by individual category strategies in order to prepare procurement to provide support for upcoming operational events and provide maximum information to businesses during planning•Educate/inform business stakeholders on procurement activities, processes, and requirements in order to increase their motivation and ability to provide the group with the information and resources needed for effective procurement activities
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Director Of Sales MarketingCastrolBeaverton, Or, Us -
Director Of Sales MarketingLake B2B - The World'S Leader In Data-Research Innovation Feb 2020 - PresentNy, Us -
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Marketing ManagerWells Fargo May 2012 - Jan 2016San Francisco, California, UsIn this role I lead the company’s B2B marketing efforts, overseeing a team of four marketing and sales professionals and managing the annual spend. Our most exciting work to date was creating a social media and online advertising campaign that generated enormous media buzz and was lucky enough to work with amazing clients such as Etrade, Bank of America, Sony Music, and Microsoft.
Kylie Beth Skills
Kylie Beth Education Details
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University Of MississippiMaster Of Business Administration - Mba -
Kent State UniversityBachelor'S Degree
Frequently Asked Questions about Kylie Beth
What company does Kylie Beth work for?
Kylie Beth works for Castrol
What is Kylie Beth's role at the current company?
Kylie Beth's current role is Director Of Sales Marketing.
What schools did Kylie Beth attend?
Kylie Beth attended University Of Mississippi, Kent State University.
What skills is Kylie Beth known for?
Kylie Beth has skills like Marketing, Marketing Strategy, Lead Generation, Social Media Marketing, B2b Marketing, Online Marketing, B2b, Digital Marketing, B2c, Sales Leads, Management, Customer Relationship Management.
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