Kylie Key Email & Phone Number

Dallas, Texas

-Continue all Account Executive tasks-Represent the company in marketing pitches and presentations-Mentor and train Account Team-Manage employee relations

-Responsible for creating, planning and implementing marketing campaigns for for the agency’s largest national client, NAPA Auto Parts; specifically the Southwest Division and parts of the Mountain Division, as well as other local and regional accounts.-Following, planning and updating yearly advertising budgets for all clients-Purchase media space through a variety of mediums, including print, radio, TV, digital, outdoor and direct mail. -Act as a liaison between clients and the company’s creative staff to produce quality work.-Plan and implement sports marketing campaigns with professional and collegiate teams.-Plan and organize special events including Grand Openings, Open Houses, sport hospitality events, etc.

•Responsible for creating, planning and implementing marketing campaigns for for the agency’s largest national client, NAPA Auto Parts; specifically the Southwest Division, as well as other local and regional accounts.•Purchase media space through a variety of mediums, including print, radio, TV, digital, outdoor and direct mail. •Act as a liaison between clients and our company’s creative staff to produce quality work.•Plan and implement sports marketing campaigns with professional and collegiate teams.•Plan and organize special events including Grand Openings, Open Houses, sport hospitality events, etc.

Assisting all three account executives, as well as the president of the company, with any of his/her day-to-day needs.

The START saving program is Louisiana's 529 college savings plan. Grapevine Communications is currently working on a full campaign to help bring awareness to the benefits of this program. As Account Liaison, I maintain the lines of communication between Grapevine Communications and David Roberts, Assistant Executive Director of Marketing and Outreach for LOSFA. As Event Director, I am currently working on an event with Baton Rouge Parents Magazine that will help bring about awareness of the START saving program to parents and children.I also work with social media for Grapevine Communications. We can be found on Facebook and Twitter.

I will receive my Bachelor of Arts in Mass Communication with a concentration in Public Relations and a minor in Business in May 2011.

I worked on compiling a booklet to attract potential donors for the Foundation. I conducted 9 interviews with families affected by sickle cell and wrote 1-page articles about each candidate and his or her family. I also worked on the design for the booklet.I also put together many fact sheets, news releases, appeal letters, and other materials for the Foundation.

PRestige is a student-run PR firm. I was on the LSU Rugby PR team. We worked on finding sponsorships for the Rugby team. We also compiled a sponsorship packet for potential sponsors.