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Kym Bonollo Email & Phone Number

Senior Director of Brand and Marketing at Bondi Sands
Location: Caulfield North, Victoria, Australia 13 work roles 3 schools
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Current company
Bondi Sands
Role
Senior Director of Brand and Marketing
Location
Caulfield North, Victoria, Australia
Company size
117 employees

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Kym Bonollo is listed as Senior Director of Brand and Marketing at Bondi Sands, a with 117 employees, based in Caulfield North, Victoria, Australia. AeroLeads shows a matched LinkedIn profile for Kym Bonollo.

Kym Bonollo previously worked as Head of Premium Brands - International & Craft at Asahi Beverages and Head of Beer, Cider & Innovation at Asahi Beverages. Kym Bonollo holds Associate Diploma Of Business - International Trade, International Trade & Mandarin Chinese from Rmit / Wuhan China.

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Bondi Sands

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Profile bio

About Kym Bonollo

An award-winning, entrepreneurial and strategic global marketing leader with deep experience across multiple bluechip companies, across+12 categories and +40 brands, throughout Australia, New Zealand, China & UK.Leads end-to-end accountability in full mix roles (including Innovation), across prestigious, small scale and new to world brands. A digitally savvy marketing leader with a track record of making complex ideas digestible and actionable, building strategies that translate into growth plans with clear business performance outcomes. Aligns stakeholders' interests, uncovering issues and opportunities. A high energy, accountable, positive, fun, leader who creates change and growth by building a high performing team and strong agency relationships to deliver the results. Hands on leader who rolls her sleeves up and shows by example. Loyal and authentic, appreciates different people and cultures, able to see and leverage the positives that diversity brings. Makes an impact in culture, creating brands, products and campaigns consumers desire and loveCAREER ACCOMPLISHMENTSCreated the 10-Year dream and repositioned Asahi Superdry, resulting in the creative campaign, Enter Asahi. This campaign achieved an AI of 10 and has resulted in double digit growth on Asahi. The momentum has resulted in Asahi being the #3 most Powerful Beer Brand in Australia (Kantar Power 5.9). Accelerated growth on Asahi Premium Beverages Beer portfolio, completing a long term portfolio growth strategy with a vision to double the business, resulting in clear plans on where to play & how to win. Launched the Two Suns brand in September 2019 to capitalise on the growing easy-drinking beer category with a premium offering. Sales execution in-store and customer support has been excellent since launch, with national distribution, delivering to the year 1 business case.Launched McVities Nibbles across the UK in 2016, exceeding targets in year 1. and voted No.1 Biscuit launch of prior ten years. Created and executed the ‘Eat Drink Chew’ strategy, platform and creative for Wrigley’s flagship brand Extra. This highly awarded campaign then became the global business plan and rolled out globally. I also won the Mars Make A Difference Innovation Award for Extra's Eat Drink Chew campaign.

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Kym Bonollo's current company

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Bondi Sands
Bondi Sands
Senior Director of Brand and Marketing
Caulfield North, VIC, AU
Website
bondisands.com.au
Employees
117
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13 roles

Kym Bonollo work experience

A career timeline built from the work history available for this profile.

Senior Director Of Brand And Marketing

Bondi Sands

Caulfield North, Vic, Au

Head Of Premium Brands - International & Craft

Current
Asahi Beverages

Melbourne, Victoria, Australia

Responsible for the premium portfolio of International & Craft at Asahi-CUB. Focus brands across this portfolio included Peroni Nastro Azzurro, Asahi superdry, Corona, Budweiser for International, to Balter, Mountain Goat, 4 Pines, Pirate Life across Craft.

Oct 2020 - Present

Head Of Beer, Cider & Innovation

Asahi Beverages

Melbourne, Australia

Jan 2017 - Oct 2020

Marketing Controller

United Biscuits

London, United Kingdom

Managed +9 brands under the McVities Masterbrand. This portfolio was the number 1 focus for the UB business. Brands portfolio included McVities Choc Digestives, Original Digestives, Hob Nobs, Rich Tea, Ginger Nut, Fruit Shortcake, Deli Choc, Tasties, & Nibbles.KEY ACHIEVEMENTS•Developed the 3-year strategy for the McVties Masterbrand, with a focus on core growth and portfolio expansion. •Implemented first fully multimedia campaign for McVities, delivering three new TVC’s, a new social / digital strategy (inc. ikitten launch), print, outdoor and PR to build always on fame.•Marketing lead on the 2016 Sweet Biscuit revenue management process, resulting in savings and price/pack strategy across core biscuits for 2017.•Launched McVitie’s Nibbles across the UK in 2016, based on clear consumer insights and consumption moment opportunity. Exceeding year 1 targets and voted No.1 Biscuit launch of prior 10 years.

May 2015 - Jun 2016

Head Of Chewing Gum

Mars

Sydney, Australia

Chewing Gum marketing lead for ANZ, with P&L responsibility for a portfolio of seven brands, representing 65% of business GSV and profit, whilst driving category growth and maintaining category leadership with a +95% market share. Portfolio included: Extra, 5 Gum, Juicy Fruit, PK, Airwaves, Eclipse, Hubba Bubba.Achievements•Developed a new brand and communication strategy, ‘Eat Drink Chew’ for Wrigley’s flagship brand Extra that was incorporated into the strategic business plan and rolled out globally. Produced multiple 360-degree campaigns; including over 10 commercials which were adopted internationally.•Increased Extra’s brand growth from +2.5% to +18.6% in 2011 and the category from -0.95% to +8.8%, driven by the launch of Extra Active, a world first, manufactured locally and launched with a 9-month speed to market. •Launched 5-gum across ANZ in 2009 achieving a 25% share (highest result globally), delivering an additional 12% of new category users and driving category growth.•Formed a collaboration with OMD and 20th Century Fox to develop 5X, a partnership that leveraged brand 5 and the X-Men Franchise. A limited-edition mutant gum launched together with an online game, resulting in a +25% share increase.•Led Marketing Team Engagement, from survey through to action planning, addressing key team issues. Turned the GUM team into a high performing team with high demand internally for roles within the group

Jan 2009 - Dec 2014

Senior Brand Manager - Extra Chewing Gum

Mars

Sydney, Australia

Jan 2007 - Dec 2008

Brand Manger

Sunrice Group

Sydney, Australia

Jan 2004 - Dec 2004

Brand Manager - Raguetto, Olivio-Bertolli

Unilever

Sydney, Australia

Jun 2002 - Dec 2003

Assistant Brand Manager - Household Cleaners

Unilever

Sydney, Australia

Jan 2002 - Jun 2002

Assistant Brand Manager - Dove

Unilever

Sydney, Australia

Jan 2001 - Dec 2001

Marketing Assistant - Dove

Unilever

Sydney, Australia

Jan 2000 - Dec 2000

Brand Manager - Beer (Fosters & Holsten)

Fosters Group

Shanghai, China

Jan 1997 - Dec 1999
Team & coworkers

Colleagues at Bondi Sands

Other employees you can reach at bondisands.com.au. View company contacts for 117 employees →

AH Ariana Hornbuckle Ariana Hornbuckle Colleague at Bondi SandsLos Angeles, California, United States View → KM Kath Mcmahon Kath Mcmahon Colleague at Bondi SandsMelbourne, Victoria, Australia View → MP Muriz P. Muriz P. Colleague at Bondi SandsGreater Melbourne Area, Australia View → NL Nathan Larkings Nathan Larkings Colleague at Bondi SandsMillers Point, New South Wales, Australia View → KT Kathy Tran Kathy Tran Colleague at Bondi SandsMelbourne, Victoria, Australia View → SK Steven Kelaher Steven Kelaher Colleague at Bondi SandsPort Melbourne, Victoria, Australia View → MF Molly Freeman Molly Freeman Colleague at Bondi SandsBayswater, Victoria, Australia View → NJ Nayaj Jaxs Nayaj Jaxs Colleague at Bondi SandsGoldsboro, North Carolina, United States View → AS Ashlee Sunderland Ashlee Sunderland Colleague at Bondi SandsMelbourne, Victoria, Australia View → SM Sarah Morrison, Née Tencer Sarah Morrison, Née Tencer Colleague at Bondi SandsMelbourne, Victoria, Australia View →
3 education records

Kym Bonollo education

Associate Diploma Of Business - International Trade, International Trade & Mandarin Chinese

Rmit / Wuhan China

Hsc, Economics, English Etc

Loreto Mandeville Hall Toorak
FAQ

Frequently asked questions about Kym Bonollo

Quick answers generated from the profile data available on this page.

What company does Kym Bonollo work for?

Kym Bonollo works for Bondi Sands.

What is Kym Bonollo's role at Bondi Sands?

Kym Bonollo is listed as Senior Director of Brand and Marketing at Bondi Sands.

Where is Kym Bonollo based?

Kym Bonollo is based in Caulfield North, Victoria, Australia while working with Bondi Sands.

What companies has Kym Bonollo worked for?

Kym Bonollo has worked for Bondi Sands, Asahi Beverages, United Biscuits, Mars, and Cadbury Schweppes Bottling Group.

Who are Kym Bonollo's colleagues at Bondi Sands?

Kym Bonollo's colleagues at Bondi Sands include Ariana Hornbuckle, Kath Mcmahon, Muriz P., Nathan Larkings, and Kathy Tran.

How can I contact Kym Bonollo?

You can use AeroLeads to view verified contact signals for Kym Bonollo at Bondi Sands, including work email, phone, and LinkedIn data when available.

What schools did Kym Bonollo attend?

Kym Bonollo holds Associate Diploma Of Business - International Trade, International Trade & Mandarin Chinese from Rmit / Wuhan China.

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