Kyojin Martinez Email & Phone Number

Valenzuela, Ncr, Ph

• Acts as a mini–General Manager and Single Point of Contact (SPOC) for companyprincipals, reporting to the COO.• Prepares monthly reports on sales performance, principal metrics, and financials.Oversees operations across departments and manages supply planning.• Leads Trade Marketing Specialist and Demand Planner.• Aligns Sales with targets and coordinates with Merchandising for in-store activitiesand deployment.• Collaborates with Credit and Billing on financial matters.• Owns inventory for the assigned principal across hubs and depots.Key achievements include:• Established E-Com business for the assigned principal• Led Must Carry List Project, expanding distribution nationwide• Liquidated 13 million Pesos worth of merchandising services for the assignedprincipal• Served as a Resource Speaker for "BEE UNIVERSITY: Boosting your BEEZ Talk" trainingprogram on business correspondence

• Oversaw merchandising operations in Modern Trade and General Trade outlets through a Third-Party Agency.• Managed field operations and Perfect Store Execution including Availability, Visibility, Planogram Implementation, Share-of-Shelves, Freshness, Trade Execution, and Merchandiser Deployment.• Navigated field sales to identify brand and sales opportunities.Key achievements include:• Launched a program to equalize wages for merchandisers in Metro Manila outskirts with the GMA rate, reducing deployment gaps.• Pioneered the Merchandiser Training Module, assessing competency in Perfect Store Execution and reportorial requirements.• Co-responsible for the 100% implementation of two 2018 Share of Shelves Program.• Innovated the Retail Call Sheet to monitor and document store checks and Perfect Store Execution results.• Established a scalable internal process for the In-store Activity Tracking Report, monitoring trade initiative implementation.

Manila, Philippines

• Managed social media of four brands under Victoria Court Malate Group.• Oversaw content creation, customer relations, digital research, and room reservations.• Collaborated with Marketing Manager for on-site and sponsored events.• Handled budget for online campaigns and advertisements.Formed partnerships with influencers, including celebrities and bloggers, for broader social media reach.Successfully launched the following campaigns:• #VCFaces: Featured outstanding employees behind Victoria Court’s success.• Running Man Challenge: Rode the Running Man Challenge Trend, featured in When in Manila and various blogsites, and official pages.• #NandyanPoBaSi: A massive hilarious trend regarding people looking for their partners and families in motels.

Taguig, Philippines

• Served as the Social Media arm for advertising agencies, serving local and international clients.• Engaged with users on brand pages, leveraging current trends and creating viral content.• Collaborated with assigned copywriter to plan content calendars and materials.• Provided live updates on social media during events for assigned brands.• Delivered detailed reports and insights on brands' online performance for planning and marketing studies.

Pasay, Philippines

• Provided exceptional customer service for an international telecommunications company.• Facilitated actual sales and collections through effective payment options.• Mentored new team members for a smoother and quicker onboarding process.• Conducted basic troubleshooting and upselling to boost company sales.