Senior Vice President Marketing
CurrentJOOPITER is the digital auction platform founded by Pharrell Williams.
2024 - Present
~2 yrs 7 mos
AeroLeads people directory · profile
Kristen Yraola Email & Phone Number
SVP Marketing at JOOPITER | Formerly at Sotheby’s, Christie’s, L’Oréal
at
JOOPITER
1 work email found
@sothebys.com
8 phones found area 718 and 212
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
SVP Marketing at JOOPITER | Formerly at Sotheby’s, Christie’s, L’Oréal
Location
New York, United States
Who is Kristen Yraola? Overview
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Quick answer
Kristen Yraola is listed as SVP Marketing at JOOPITER | Formerly at Sotheby’s, Christie’s, L’Oréal at JOOPITER, based in New York, United States. AeroLeads shows a work email signal at sothebys.com, phone signal with area code 718, 212, and a matched LinkedIn profile for Kristen Yraola.
Kristen Yraola previously worked as Senior Vice President Marketing at Joopiter and Fractional CMO | Marketing Advisor | Mentor at Self-Employed. Kristen Yraola holds Bachelor Of Science, Marketing, Finance from Nyu Stern School Of Business.
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Email format at JOOPITER
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{first}.{last}@sothebys.com
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Profile bio
About Kristen Yraola
Kristen is a digital-first marketing executive with over 20 years of experience in driving global growth for apex brands in the Luxury and Beauty CPG industries. She holds expertise across Performance & Brand Marketing, E-Commerce, Media, Digital Content and Analytics, with a proven record for exceeding targets, increasing profitability, growing customer audiences and improving customer retention.Committed to operational excellence and insatiably curious, she is passionate about delivering innovative and customer-centric solutions that build brand equity and drive sales. She also counsels and influences executive management, marketing, and sales teams by providing thought leadership and in-depth functional knowledge in all aspects of Digital Transformation, Digital Marketing, and E-Commerce. She has over a decade of experience in managing and leading global teams in matrixed organizations.Kristen has shared her expertise as a speaker at various industry events, such as IAB, Cosmetic Executive Women, Digiday Summit, and Brand Innovators, as well as guest lecturing MBA/MA students at Columbia Business School, NYU Stern, Sotheby’s Institute of Art and Christie’s Education.
Listed skills include E Commerce, Interactive Marketing, Digital Marketing, Digital Strategy, and 44 others.
Current workplace
Kristen Yraola's current company
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12 roles · 32 years
Kristen Yraola work experience
A career timeline built from the work history available for this profile.
Fractional Cmo | Marketing Advisor | Mentor
Self-Employed
Leveraging extensive experience in digital and growth marketing, I offer tailored, data-informed marketing strategies across the art, luxury, and beauty sectors. My approach integrates commercial insight, informed intuition from years of industry experience, and a strategic perspective focused on measurable results.With over two decades of experience within highly matrixed organizations, I have successfully guided diverse and global teams, from Coordinators to Vice-Presidents, through intricate integrated marketing campaigns, consistently achieving sustained business growth.
2023 - 2024
~1 yr
Senior Vice-President, Global Head Of Digital Marketing
Led the evolution and execution of full-funnel digital & growth marketing strategies that drove audience development, engagement and transactions for Auction, Private Sales, E-Commerce & Consignment (Seller) acquisition in Fine Art, Luxury and Alcohol categories.
2020 - 2023
~3 yrs
Vice-President, Global Director Of Digital Marketing
Defined the strategy and execution of global digital marketing for Christie's Auction House - driving audience development, digital engagement and online transactions for live and ecommerce auctions in Fine Art, Luxury and Alcohol categories.
2014 - 2019
~5 yrs
Vice-President, E-Commerce & Multi-Channel: Maybelline/Garner/Essie
Key Accomplishments: Developed and executed the multi-channel digital strategy with key retail partners: Walmart, Amazon, Target, Walgreens and CVS. Optimized and amplified our brands’ digital retail presence (paid/owned/earned) that positively impacted online and offline sales.
2012 - 2013
~1 yr
Asst. Vice-President, Digital Marketing And Media: Maybelline/Garnier/Essie
Key Accomplishments: Led the planning and development of Maybelline’s sponsorship of YouTube’s first ever live stream of runway shows from Mercedes-Benz NY Fashion Week. Oversaw the discovery and development of augmented reality and virtual skincare visualization technologies, enabling virtual “sampling” of Maybelline & Garnier products. Launched the Facebook platforms for Maybelline and Garnier, growing an active fanbase of more than 2.5MM followers within 2 years, via organic & paid media.
2010 - 2012
~2 yrs
Director, Digital Media And Internet: Maybelline/Garnier
Key Accomplishments: Oversaw the strategy and development of several Fructis branded video content series that measurably built brand awareness and demonstrated product efficacy, resulting in 10MM+ video views and press in The New York Times and Bloomberg Businessweek: The Harry Situation (2007), Fructis' collaboration with YouTube Star, Mystery Guitar Man (2009) and Fructis - There’s A Better Way (2010). Supervised the digital marketing efforts (display media, virtual reality experience, social media, user-generated content) for major brand sponsorships with MTV, American Idol and Project Runway.
2006 - 2010
~4 yrs
Senior Manager, Digital Media And Internet: Maybelline/Garnier
Key Accomplishments : Supervised the digital marketing efforts (digital media, content and promotions) for Garnier Fructis’ sponsorship of NASCAR. Launched Maybelline & Garnier Fructis social media profiles on MySpace – one of the first in the beauty category.
2004 - 2006
~2 yrs
Manager, Digital Media And Internet: Maybelline/Garnier
Key Accomplishments: Led the strategy and execution of award-winning GarnierFructis.com, one of the first mass beauty websites to include branded video content demonstrating the how-to’s of hairstyling with Garnier Fructis Style products.
2003 - 2004
~1 yr
Assistant Manager, Digital Media And Internet: Maybelline/Garnier
Key Accomplishments: Led the development of one of the first virtual make-up and haircolor application tools used in the beauty industry – Maybelline Makeup Studio for virtual color cosmetics application and Garnier Coloriste for virtual haircolor application.
2001 - 2003
~2 yrs
Account Executive
Recruited for one of the first interactive media agencies in the US, i-Traffic, a pioneer in digital media planning and buying, managed ecommerce clients Staples.com and Nokia USA. i-Traffic was bought by Agency.com in 1999. Agency.com went on to be acquired by Omnicom Group in 2003.
1999 - 2001
~2 yrs
Marketing
1995 - 1999
~4 yrs
4 education records
Kristen Yraola education
Bachelor Of Science, Marketing, Finance
Nyu Stern School Of Business
Executive Education, Leading In The Age Of Ai
Nyu Stern School Of Business
Executive Education, Data Science: Bridging Principles And Practice
University Of California, Berkeley, Haas School Of Business
Executive Education, Digital Marketing Analytics
Mit Sloan School Of Management
FAQ
Frequently asked questions about Kristen Yraola
Quick answers generated from the profile data available on this page.
What company does Kristen Yraola work for?
Kristen Yraola works for JOOPITER.
What is Kristen Yraola's role at JOOPITER?
Kristen Yraola is listed as SVP Marketing at JOOPITER | Formerly at Sotheby’s, Christie’s, L’Oréal at JOOPITER.
What is Kristen Yraola's email address?
AeroLeads has found 1 work email signal at @sothebys.com for Kristen Yraola at JOOPITER.
What is Kristen Yraola's phone number?
AeroLeads has found 8 phone signal(s) with area code 718, 212 for Kristen Yraola at JOOPITER.
Where is Kristen Yraola based?
Kristen Yraola is based in New York, United States while working with JOOPITER.
What companies has Kristen Yraola worked for?
Kristen Yraola has worked for Joopiter, Self-Employed, Sotheby'S, Christie'S, and L'Oréal.
How can I contact Kristen Yraola?
You can use AeroLeads to view verified contact signals for Kristen Yraola at JOOPITER, including work email, phone, and LinkedIn data when available.
What schools did Kristen Yraola attend?
Kristen Yraola holds Bachelor Of Science, Marketing, Finance from Nyu Stern School Of Business.
What skills is Kristen Yraola known for?
Kristen Yraola is listed with skills including E Commerce, Interactive Marketing, Digital Marketing, Digital Strategy, Mobile Marketing, Digital Media, Social Media, and Integrated Marketing.
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