Alexis Esposito Email & Phone Number

Charlottesville, Va, Us

St. Petersburg, Fl, Us

- Maintained ticket system for Digital Marketing team: assigned project roles within Digital Marketing team, ensured projects ran on time, determined SLAs- Researched and implemented new softwares including cost- Developed content strategies with a strong focus on SEO to yield results that increase organic search traffic and search engine rankings- Leveraged data from tools like Google Analytics and Moz to refine content strategies, identify target keywords, and optimize existing content for improved search performance- Collaborated with cross-functional/organizational teams, including data engineers, email marketing specialists, and partner agencies to ensure the alignment of content with SEO best practices and brand goals- Regularly prepared and presented detailed reports and audits both internally and to stakeholders, highlighting the impact of SEO efforts including traffic growth, search engine rankings, user engagement, and conversion rates- Managed and SEO projects for multiple clients simultaneously, ensuring timely completion of tasks, setting project priorities, and meeting or exceeding deadlines

- Develop strategic marketing plans to expand online presence, increase social media audience, and increase memberships- Manage all social media platforms and generate reviews- Optimize website and maintain placement on SERPs- Coordinate monthly events to increase member engagement and promote culture- Create and monitor paid ads on social media platforms, including Facebook and Instagram

Atlanta, Georgia, Us

- Create client-facing tangibles including sales and marketing PowerPoints, proposals, and case studies- Manage LinkedIn profiles for clients including profiles audits & cleanup and content creation & distribution- Assist Founder in client business development projects like conference planning and database auditing- Develop content strategies and calendars for clients and internal personnel- Manage YouTube channel and optimize all videos to boost organic rankings

Clearwater, Florida, Us

- Rebranded and overhauled website to include updated logo, custom written content, integrated ATS, professional videos- Successfully increased traffic to website, recruiters’ and corporate LinkedIn profiles, and all major job boards- Managed and regularly posted on all social media accounts including LinkedIn, Facebook. Instagram, and Twitter- Organically grew corporate LinkedIn following from 3,000 - 11,000 followers in 15 months- Created daily LinkedIn content, graphics, and recruitment videos for team of 10+ executive recruiters’ individual profiles- Managed all corporate and individual recruiter email marketing campaigns- Wrote, posted, and optimized all job posts to boost organic rankings- Managed budget for paid job boards including CareerBuilder, LinkedIn and Indeed- Acted as liaison between CEO and account managers of outside vendors

Tampa, Florida, Us

- Acted as Lead SEO strategist on large healthcare accounts including Moffitt Cancer Center & Tampa General Hospital- Developed and implemented monthly keyword plans and content optimization plans for multiple clients- Performed content audits and developed website strategies, focusing on navigation, lead funnels, and UX- Managed community outreach and backlinking program for 10+ clients- Implemented citation optimization, creation, and cleanup- Assisted in ORM efforts for major clients with budgets $1M+

Clearwater, Fl, Us

- Conducted in-depth content analyses for all prospective and new clients.- Strategized effective keyword and content plans based on the goals of each individual practice.- Implemented onsite SEO including content optimization, meta-data optimization and SEO-friendly site architecture.- Assisted in premium client report generation and prepared monthly performance reports summarizing the progress of all ongoing projects.- Provided in-depth market reports for Sales and Account Management departments.- Managed the creation, implementation, and ongoing optimization of SEO and Web analytics strategies.- Performed quality assurance checks on all websites set live.

Clearwater, Fl, Us

- Implemented on and off-site SEO strategies for a 75+ client base.- Posted and optimized 150 blogs per month to build backlinks.- Consulted with account management and sales departments to make recommendations on SEO -packages and optimization strategies.- Generated and prepared monthly performance reports to track and summarize the progress of all ongoing projects.- Communicated daily with Google to optimize Google My Business listings.- Received "Googliest Award" in December 2015 for display of excellence in the SEO Department.