Keith Burrell Email & Phone Number

Dublin Ohio

Consulting for start up and established lawn care, tree and shrub care and pest control companies. -Optimize service delivery for improved profitability-Design customized training programs for front line service delivery teams, customer service team and management team-System configuration, program and service data setup and master data.

WHQ Marysville Ohio

Marysville, Ohio

Developed and implemented a Direct to Consumer home delivery program focused on Scotts large bag growing media and gardening products.

Marysville, Ohio

• Primary role was to improve sales, revenue and operations of SLS franchise locations..
• Directly responsible for 26 franchise locations delivering 13 million in annual revenue and 1.6 million in product sales.
• Performed audits to ensure safety and compliance, Scotts Brand integrity and operational excellence in accordance with franchise agreements.
• Designed agronomic programs and delivered best application practices train the trainer programs. Improving service results while reducing costs.
• Produced annual franchise business plans, performed financial analysis, forecasting, problem solving and coached franchise owners on all aspects of operations. Driving sustained annual growth in top line revenue and.

Marysville, Ohio, United States

Drove business process improvement initiatives, technology improvements, developed and delivered standardized training programs, developed agronomic programs, product selection and procurement, managed change management, developed and standardized service delivery optimization, reduced cost and improved efficiency saving 2.1 million annually.

Northeast USA

• Responsible for technical and operational execution for the US North-East region.
• Designed and implemented service manager best practices training programs for front line operations improving customer satisfaction scores and program results. Reduced service call backs 18%.
• Performed financial analysis and reported KPI’s to drive improvement in labor, equipment and materials expenses.
• Managed branch audits and drove corrective actions maintaining safety and compliance standards to corporate benchmarks.
• Instituted operational best practices and built a customer service centered team focused on the customer experience, improving service delivery efficiency leading to profitability improvements each year.

Marysville Ohio

• Directed Technology and vendor relations for internal systems and customer management software (LA3).
• Managed the annual Service Renew process for customer programs and executed the annual prepay process increasing prepay revenue from $18 million to over $25 million.
• SAP CRM Project Management directed SME team through the design phase of the project.
• Master data standardization building the foundation for improved service delivery and customer satisfaction.
• Design and implementation of national training programs to standardize field operations.

South Shore MA

My career continually advanced through my time with the Lawn Company moving from front line service provider to the corporate leadership team.