Láura Scanavacca Email & Phone Number

Auckland, Nz

Auckland, New Zealand

Takapuna, Auckland, New Zealand

Manage content and site administration across Ngahuia websites, delivering an exceptional customer experience that drives conversion and engagement. This includes executing and marketing online campaigns to the highest standard, and identifying new content opportunities in line with current trends.• Build, proof and schedule online content and homepages across Ngahuia websites (CMS).• Plan comprehensive content briefs for the Design Team (using Miro and Excel).• Collaborate with the Campaign Manager to optimise web content in line with promotional activity.• Daily sales reports (utilising key metrics from Power BI and GA4).• Track projects and collaborate with the wider team, including CRM, Social, and Brand (usingMonday.com).• SEO optimisation for category pages.• Create content, banners and instagram stories (using Photoshop and Canva).• Brainstorm, identify barriers and test new ways to maximise online sales through web content,messaging and site functionality.• Proactively find solutions to improve processes, the CMS, and the website for an exceptional customerexperience that, in turn, drives conversion and engagement

London, England, United Kingdom

•Manage and organise the day to day, refer to pipeline, create tickets and assign workload to the team via Jira (task management tool). •Liaise with editorial, sales and CRM to track and support content delivery. Adhere to strict timelines and ensure that content is published efficiently and effectively. •Communicate with sales managers and clients throughout to ensure information is correct and up to date, update accordingly including copy changes, price points, allocation and imagery.•Involved in early discussions with sales team and client to look at the ops set up for relevant content/landing pages.•Build and schedule content/landing pages across multiple platforms inclusive of the in-house CMS. •Write or improve copy for content/landing pages when required.•Attain approval from client before launching and thoroughly QA content to ensure product quality.•Work with the sales team and PMs on socials (IG story), create content using Canva and publish. Assist with any other creative briefs such as house ads.•Collaborate with Creative Solutions for new partnerships •Raise CRM tickets, write and send comms.•Maintain and review processes, implement continuous improvement to maximise efficiency. Create training guides.•Redirect content to optimise, and provide informed opinions on current products to maximise profitability to both the team and customers •Communicate with the finance team regularly to improve processes and explain reporting discrepancies. •Regularly check the finance inbox and reply when applicable. Set up clients on Tipalti (finance portal) •Manage ticketing inbox and liaise with client's box offices, send/breakdown reports. •Work alongside the product/tech team to identify barriers and proactively find solutions to improve checkout and CMS. Raise tickets and keep open communications to resolution.•Conduct A/B and UAT testing when required•Involved in the recruitment/hiring process for new team members. Lead first stage interviews

London, England, United Kingdom

London, Greater London, United Kingdom

• Build and schedule content for daily offers across multiple platforms inclusive of the in-house CMS platform (Candy Mountain, previously Yplan). The main offers are health & beauty, food & drink, and theatre.• Oversee the delivery of offers from brief to execution whilst adhering to strict timelines, attain approval from the sales manager and client before launching and thoroughly QA offer to ensure the quality of the product.• Liaise with editorial, sales and the CRM teams on Jira (task management platform) to track and support content delivery.• Communicate throughout with the sales managers and clients to endure information on the offers is up to date and correct, update accordingly including copy changes, price points and imagery.• Collate data, compose content, and send informative comms emails using Salesforce (CRM system).• Respond to customer queries via inbound calls and email platform (Zendesk), collate customer feedback to improve the user experience such as the front-end booking flow and quality of the offers.• Check reporting inbox daily, generate sales reports using Looker and liaise with box offices and clients.• Maintain and review current processes, implement continuous improvement and maximum efficiency.• Manage stock based on analytics and update and redirect content to optimise offers.• Communicate with the finance team on behalf of clients and update relevant spreadsheets for tracking purposes.• Work alongside the product/tech team to identify barriers and proactively find solutions to improve checkout and CMS.• Assist with AB testing and coordinate accordingly with relevant teams.• Solely responsible for Royal Mail business account, manage logistics and product returns.• Create training documents, train, and support new staff.• As required, assume responsibility over the team, assign offers and oversee that content is published efficiently and effectively.• Implemented environmentally-focused initiatives in the office.

London, United Kingdom

• Restructured and maintained the filing system which in turn enhanced staff productivity.• Booked travel arrangements and raised and filed invoices.• Submitted and reconciled expense reports.• Handled requests and queries from senior managers.• Scheduled meetings and set up conference calls.

Sydney, Australia

TOLL• Provided support, responded to complex telephone and written enquiries within set time frames and expectations whilst ensuring customer satisfaction was always met.• Communicate constructively with other agents on customer queries and escalated complaints.• Used various systems to access data and accurately record information in Siebel.HONDA• Responded to email enquiries and answered calls on an inbound service helping with customer queries and complaints.• Case management, carefully recorded data in salesforce.• Liaised with internal and external persons to ensure all the customer’s needs were met.

Merseyside

Worked as a customer service advisor for the Argos campaign. • Handled, amended, and took payment for orders over the phone and accurately recorded customer information on the booking system.• Liaised with the logistics department to ensure customer needs were met and followed up correctly.• Inbound service, high volume of calls.• Handled complaints and used skills to calm customers and deal with queries efficiently and effectively.• Managed my own workload to meet and attain company targets.• Floor walking to train new employees.

Melbourne, Australia

I worked at Smart Group during my two year sabbatical in which I travelled around South East Asia and Australia.• Gained customers by promoting the product and negotiating deals• Working with customers throughout the sales process.• Managing my own workload, attaining to KPI's and personal targets..• Worked as a team to look over statistics and set new goals.• Handling complaints and using skills to calm customers and deal with any queries.

Brisbane, Australia

I worked at Allianz during my two year sabbatical in which I travelled around South East Asia and Australia.Travel Claims:• Respond to customer general enquiries.• Loading new claims and estimating claim quote.• Accurately recording information on to the system (Midas).• Merging supporting documents with open claims• Managing my own workload and attaining to targets.Audi:• Respond to customer enquiries on an outbound service.• Accurately record information on to the system.• Collect statistics for Analysis.

Newcastle Upon Tyne, United Kingdom

• Support the marketing team in daily administrative tasks.• Social media management- create promotional content for Facebook and Twitter,• Maintained inventory of product samples, ensuring all resources are current and accurate, and coordinated as needed for photoshoots.• Assisted in the creation and design of POS displays.• Ensured all POS was distributed to stores and monitored the in-store promos to ensure POS was being effectively merchandised by the in-store team.

Bergamo Area, Italy

Two months over the summer as a teaching assistant at BBS, British Bilingual School.

Bachelor Of Arts (Ba), Fashion

Btec National Diploma, Fashion & Clothing, Distinction, Merit, Merit